Tag results for "cinema"
- U.S. Box-Office Revenues Down 16%, 'Captain Marvel' Earns Best ResultsThe decline in box-office revenue follows movie-studio marketing. U.S. theatrical film spending ...
- Spotlight Cinema, M2M Team To Air Fashion Content During Movie Pre-ShowThrough the end of 2019, M2M's short films will play during the ...
- GDPR Did Not Hold Back The Digital Marketing TideIt was supposed to boost traditional above-the-line channels, but AA/Warc figures show ...
- Threat Of Netflix Gives Rise To GBP40 Cinema TicketAccording to "The Telegraph," it is the race to keep up with ...
- Wingstop Sees High Response, ROI, Sales In 4/20 CampaignOn Hulu, they ran four 15-second units across a program, each one ...
- Warner Bros/MGM Brings Movie Ticket-buying To A Screen Near YouThe new product combined an array of sophisticated technologies, including: TV ad ...
- NCM To Position As First-Party Data CompanyMuch of NCM's movie-related research will come from consumer in-theater data, as ...
- MoviePass Revamps, Limits Users To 3 Movies Per MonthMoviePass says this lowering of movies still works for many of its ...
- Moviepass Rolls Out Surge Pricing For Popular Movies And TimesThe change, rumored for some time, officially went into effect July 4. ...
- Big Blockbusters, Low Prices: What Does It Mean For The Movie Business?Blockbusters are doing big business, so new subscription movie businesses have launched ...
- As MoviePass Struggles, AMC Touts Its New A-ListThe A-List officially debuts on Tuesday. A third movie subscription plan, called ...
- Movie 2018 Summer TV Spending Down, Box Office Revenues HigherFrom April 1-June 15, national movie TV spending from movie studios totaled ...
- Privately Held Screenvision Sold To Private Equity FirmScreenvision Media, one of two big networks dominating the U.S. cinema advertising ...
- NCM Seeks Advertisers For Theater AR ExperienceThe firm is pitching agencies on its new interactive augmented reality gaming ...
- 'Inc.' Magazine, iPic Partner To Produce Content For Movie TheatersVideo interviews by Inc., a magazine aimed at entrepreneurs, start-ups and small ...
- Movie Theater Business Still Big With MillennialsMillennials and younger "generation Z" ages 6 to 34 represent over half ...
- Deutsch Wins AOR Duties For Disney-backed Atom TicketsAs the brand's first AOR, Deutsch's scope of work will include brand ...
- Can Netflix Make It On Cinema's Silver Screen?There's an interesting read in "The Guardian" this morning about how Netflix ...
- UK's Cineworld Buy America's Regal Cinema ChainThe UK's Cineworld chain of cinemas has agreed to buy the American ...
- Cinema Ad Spending Up 12% This YearCinema in the UK is in rude health as the nation awaits ...
- Thanksgiving Weekend Saw Modest Movie Gains, 'Coco' Animates RevsU.S. domestic box office revenue for the top 12 films rose 4% ...
- With TV As A Rival, Can Movie Chains Gain Ground This Fall?Movie theaters are seeing a decrease in attendance and box-office revenues, and ...
- MoviePass Lowers Price To Compete With NetflixIn an increasingly digital world, full of big movie-like TV screens, MoviePass ...
- Honda Odyssey Helps 'Keep The Peace'Creative shows how the minivan delivers all the connectivity and flexibility to ...
- National CineMedia Partners With Mediaocean For Ad BuysNational CineMedia (NCM) said it partnered with ad tech firm Mediaocean to ...
- National CineMedia Names Chief Digital Officer, May Unveil New Channels At UpfrontCinema advertising network National CineMedia is looking to expand its reach of ...
- Gen Z Favors Humor In Ads, Big On Cinema AdsGen Z, ages 7 to 19, mostly use Google to conduct online ...
- U.S. Cinema Ad Market Expands 5.8%, Poised To Reach $800 MilThe U.S. cinema ad marketplace grew 5.8% in 2016, according to estimates ...
- National CineMedia Expands Ad Network, Adds 533 ScreensCinema advertising network National CineMedia this week announced five new theater chain ...
- King Kong's Still Got It, Dominates The Weekend Box Office"Kong: Skull Island" surprised both critics and analysts over the weekend, taking ...
