- At Cannes, Ad Industry Confronts Rise Of Facebook
Around the Net in Real-Time, Tobi Elkin - Tuesday, June 28, 2016
In his Mediator column, The New York Times' Jim Rutenberg says ...
- Mag Newsstand Sales Fall Again
Publishers Daily, Erik Sass - Monday, June 6, 2016
Newsstand sales of consumer magazines continued to decline in the beginning ...
- Let's Talk: Horizon Hires Head Of Conversations
MAD, Larissa Faw - Friday, June 3, 2016
The title is a new one at Horizon and has been giv ...
- On Facebook, Men Are Meaner; Women Nicer
Marketing Daily, Sarah Mahoney - Wednesday, June 1, 2016
Among the topics and word clusters women use most: Wonderful, happy, birthda ...
- Brexit Debate Not Impacting Consumer Confidence
Around the Net In MAD London, Sean Hargrave - Friday, May 27, 2016
Despite consumers' concerns about the impact that a possible Brexit could ha ...
- Help 'Spearfisher' Shoppers With Smart Search
Search & Performance Marketing Daily, Shaun Ryan - Thursday, May 26, 2016
When you're trying to turn shoppers into buyers, it's important to kn ...
- FCC Chairman Warns Senate Against 'Retreat From Privacy'
PolicyBlog, Wendy Davis - Wednesday, May 11, 2016
Allowing Internet service providers to serve behaviorally targeted ads would mark ...
- 'Technoshock': Most Americans Believe Privacy Is A Lost Cause
MAD, Larissa Faw - Tuesday, April 26, 2016
That's according to a new survey from Horizon Media, which found th ...
- Don't Tell 'Em What You Got, Show Them What They Want
Email Insider Europe, Sean Hargrave - Wednesday, April 20, 2016
Retailers need to get away from legacy days of emails shifting sto ...
- FTC To Tackle Privacy Concerns Raised By Smart TVs
Daily Online Examiner, Wendy Davis - Friday, April 1, 2016
The Federal Trade Commission plans to explore consumer protection issues raised ...
- UK Consumer Confidence Takes A Dip Amidst Brexit Debate
Around the Net In MAD London, Sean Hargrave - Thursday, March 31, 2016
Consumer confidence levels were held at zero in March, according to t ...
- Consumers Trust Non-Celeb Influencers More
The Social Graf, Erik Sass - Tuesday, March 29, 2016
Influencer marketing is on the rise but some approaches are more effecti ...
- Concerns Leading To Ad Blocking Cannot Be Ignored, Says Nestle's Global Head Of Digital
Around the Net In MAD London, Sean Hargrave - Monday, February 29, 2016
Brands can't afford to ignore rising consumer annoyance at online advertising, a ...
- Charities In The Firing Line -- Time For More Engagement, Less Harassing?
London Blog, Sean Hargrave - Monday, February 29, 2016
Charities are once again in the "last chance saloon." Could engaging rath ...
- Mobile First: There's A Consumer Behind That Phrase
MAD, Rachel Pasqua - Friday, February 26, 2016
Many interpret "Mobile First" to mean mobile only but this oversimplifies ...
- Consumer Confidence Dips, Possible Link To Brexit Debate
Around the Net In MAD London, Sean Hargrave - Friday, February 26, 2016
Consumer confidence levels decreased four points to zero in February, according ...
- Is Amazon Creating A Personalized Store?
Online Spin, Gord Hotchkiss - Tuesday, February 16, 2016
There was a brief Amazon-related flurry of speculation last week. Apparently, accordi ...
- Consumer Confidence High At Start Of 2016
Around the Net In MAD London, Sean Hargrave - Monday, February 1, 2016
GfK's Consumer Confidence Index climbed two points to +4 in January. Fo ...
- Why Brands Fail The Consumer
Marketing Daily, Steve Smith - Tuesday, January 26, 2016
How do brands build trust and meaningful relationships with consumers? Well, behavi ...
- Ad-Blocking: A New Way To Fund Content?
Publishers Daily, Steve Smith - Tuesday, January 26, 2016
"We should look at Ad blocking as an opportunity for innovation," sa ...
- Is What's Good For Publishers Good For Consumers?
Publishers Daily, Steve Smith - Tuesday, January 26, 2016
Can publishers block the ad blockers and maintain their relationships with us ...
- Stop Tricks, Try Engaging - Telcos Get New ASA Rules
London Blog, Sean Hargrave - Thursday, January 21, 2016
Broadband providers face tighter ad regulations. Why do brands seeking engagement ne ...
- Inmar Acquires Willard Bishop, Pushes Deeper Into Real-Time Retail Insights
Real-Time Daily, Joe Mandese - Thursday, January 21, 2016
Consumer promotion and coupon transaction processor Inmar is diversifying deeper into consum ...
- Splash Out Or Ship Out -- The Mindsets That May Save January
London Blog, Sean Hargrave - Monday, January 4, 2016
There's still some consumer life out there, although it is January, accordi ...
- Holiday Sales Stronger Than Expected?
Marketing Daily, Sarah Mahoney - Tuesday, December 29, 2015
With a final burst of spending enthusiasm, it looks like American consume ...
- British Consumer Confidence At A Constant Record High
Around the Net In MAD London, Sean Hargrave - Tuesday, December 22, 2015
Consumer confidence among British shoppers remained strong for the whole of 201 ...
- Adland Has Never Had It So Good -- Enjoy It While It Lasts
London Blog, Sean Hargrave - Tuesday, December 22, 2015
Consumer confidence is at a consistent record high -- but that ...
- Streaming Grows, And Remains Baffling
VidBlog, P.J. Bednarski - Monday, December 21, 2015
As the year nears a close, streaming video keeps making strides ...
- Mobile Payments In Search Of A Holiday Shopping Season
Mobile Insider, Chuck Martin - Thursday, December 17, 2015
Mobile payments are getting a fair shot during this holiday shopping season ...
- Macy's, Best Buy, Walmart Early Winners This Holiday Season
Marketing Daily, Sarah Mahoney - Friday, December 11, 2015
The National Retail Federation says that despite a soft kickoff, spending see ...