- Instagram Furthers Commitment To Short-Form Video Content
MediaDailyNews, Colin Kirkland - Wednesday, July 10, 2024
Instagram head Adam Mosseri stated that longer videos go against Instagram's eth ...
- Omnicom 'ArtBot' Will Do For Creative What AI Has Been Doing For Media, So Far
Media 3.0, Joe Mandese - Wednesday, July 10, 2024
It isn't clear how Omnicom's new ArtBotAI differs from other generative ...
- TikTok's Campaign For British Olympians Aims To Win Over Fans
MediaDailyNews, Colin Kirkland - Tuesday, July 9, 2024
The campaign "It Starts on TikTok" features standout UK athletes and highligh ...
- Paramount's Plan: D2C Profitability - Cable 'Restructure'?
TV Watch, Wayne Friedman - Wednesday, July 10, 2024
One key point from the presentation is that the new company wou ...
- Content Creators Still Confused About Meta's Threads
MediaDailyNews, Colin Kirkland - Monday, July 8, 2024
A new report by "The Washington Post" shows there is a maj ...
- Tech Contentment: Brands Are Spending More On Content Marketing
Email Insider, Ray Schultz - Friday, July 5, 2024
B2B tech marketers are pouring resources into content this year, and ma ...
- Telegram Applies 'Stars' Digital Currency To Paid Content
MediaDailyNews, Colin Kirkland - Wednesday, July 3, 2024
In line with Telegram's new premium business features, the messaging app ...
- Nearly Two-Thirds Of Clicks On Google Search Remain Within Its Ecosystem
Performance Marketing Insider, Laurie Sullivan - Friday, July 5, 2024
In the EU, Google sends less traffic to itself than in t ...
- Meta Tests Virtual AI Influencers On Instagram
MediaDailyNews, Colin Kirkland - Friday, June 28, 2024
The test of Meta's "AI Studio" platform will enable Instagram influencers ...
- White House To Host First 'Creator Economy Conference'
MediaDailyNews, Colin Kirkland - Friday, June 28, 2024
The "Creator Economy Conference" will include high-profile social media personalities and indust ...
- Temu May Face Same Fate As TikTok In U.S.
MediaDailyNews, Laurie Sullivan - Monday, July 1, 2024
Temu has made inroads into the U.S. in less than two year ...
- YouTube Sees Brand Fans Move From Consumers Of Culture To Shaping It
Performance Marketing Insider, Laurie Sullivan - Friday, June 28, 2024
Some 65% of Gen Z describe themselves as video content creators, accordi ...
- Facebook Tests Automated Variations Of Branded Reels
MediaDailyNews, Colin Kirkland - Monday, June 24, 2024
Meta is testing a new creative option on Facebook Reels that tak ...
- TikTok Launches App Designed For Sharing Photos Between Close Friends
MediaDailyNews, Colin Kirkland - Friday, June 21, 2024
Touting the importance of "authenticity" and "life moments," the new image-sharing a ...
- Spotify Invites All Podcasters To Upload Videos
MediaDailyNews, Colin Kirkland - Friday, June 21, 2024
Spotify has rolled out a new feature that allows all podcasters, includi ...
- Snap's Real-Time Image Model To Enhance AR Mobile Experiences
MediaDailyNews, Colin Kirkland - Wednesday, June 19, 2024
Snap is testing a real-time, on-device image diffusion model that can genera ...
- Threads Launches API For Developer Experiences
MediaDailyNews, Colin Kirkland - Tuesday, June 18, 2024
Threads has officially launched its API, according to an announcement at Cann ...
- Instagram Automates 'Creator Insights' To Facilitate Brand, Influencer Partnerships
MediaDailyNews, Colin Kirkland - Monday, June 17, 2024
To facilitate more in-app partnerships between brands and creators, Meta is rolli ...
- TikTok Expands Symphony Ad Suite With Digital Avatars, AI Language Dubbing
MediaDailyNews, Colin Kirkland - Monday, June 17, 2024
TikTok has introduced new additions to its generative AI ad suite Symphon ...
- Adobe Responds To Content Creation, Cloud Service Terms Backlash
MediaDailyNews, Laurie Sullivan - Friday, June 7, 2024
Adobe's recent changes to its Terms of Use sparked a backlash ...
- Pinterest Adds SMBs To Its 'Inclusion Fund'
MediaDailyNews, Colin Kirkland - Wednesday, May 29, 2024
Pinterest has expanded its Creator Inclusion Fund -- now simply called t ...
- Why Community is King: Q&A With Amrapali Gan
MediaDailyNews, Colin Kirkland - Tuesday, May 28, 2024
Amrapali Gan, founder of agency Hoxton Projects and former CEO of OnlyFan ...
- The Creator/Advertiser Trust Delta
Planning & Buying Insider, Joe Mandese - Friday, May 24, 2024
New research indicates Americans trust creator content over advertising by a wi ...
- TikTok Commits To Automated Performance, Launches Generative AI Ad Suite
MediaDailyNews, Colin Kirkland - Wednesday, May 22, 2024
TikTok will begin integrating generative AI into its ad products with "TikT ...
- TikTok Launches 'Change Makers Program' For Creators
MediaDailyNews, Colin Kirkland - Tuesday, May 21, 2024
TikTok today announced its "Change Makers Program," which highlights fifty international creato ...
- Microsoft Copilot+ PCs Released With Generative AI Capabilities
MediaDailyNews, Laurie Sullivan - Monday, May 20, 2024
A new category of Windows PCs designed for advertisers, creators and consume ...
- TikTok Tests Hour-Long Videos In Select Markets
MediaDailyNews, Colin Kirkland - Thursday, May 16, 2024
TikTok is continuing to compete with YouTube by testing the ability f ...
- AI Dominates Dynamic Ads Data Partnership For Auto Industry
MediaDailyNews, Laurie Sullivan - Tuesday, May 14, 2024
The partnership, supported by generative AI, combines Constellation's SaaS platform with S& ...
- Instagram Expands Creator Marketplace To 10 New Regions
MediaDailyNews, Colin Kirkland - Monday, May 13, 2024
Meta is expanding Instagram's Creator Marketplace tool across 10 new countries includi ...
- Instagram Tests Cross-Platform Posting To Threads
MediaDailyNews, Colin Kirkland - Tuesday, May 7, 2024
In an effort to prompt more Instagram users to post their conte ...