- Facebook Promotes Independent Oversight Body For Content Policy
Digital News Daily, Gavin O'Malley - Monday, June 24, 2019
Facebook wants to handpick the initial members of a board comprising abo ...
- Dove, Shonda Rhimes Call On Ad Industry To Take Responsibility For Images, Content
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 20, 2019
Dove invested in the #ShowUs image bank without profit to give t ...
- Nielsen's Gracenote Launches Video Popularity Score To Promote Content
Television News Daily, Wayne Friedman - Thursday, June 20, 2019
Gracenote claims the new data will go deeper, helping pay TV provider ...
- Harris Poll: 82% Of Consumers Want Brand Ads To Appear Near Safe, Accurate Content
Digital News Daily, Gavin O'Malley - Tuesday, June 18, 2019
Two-thirds of Harris Poll respondents say they'd drop a brand if i ...
- Hulu's CEO Talks Programming, Brand Safety, Ad Formats And Choice
Digital News Daily, Karlene Lukovitz - Wednesday, June 19, 2019
Ad-supported platforms must find new ways to integrate brands in consumer-friendly fashio ...
- Captivate Will Distribute First Media Content
Publishers Daily, Sara Guaglione - Tuesday, June 18, 2019
First Media's food and lifestyle content from its So Yummy and Bloss ...
- Lyrics Site Uses Watermarks To Prove Google Lifts Its Content For Search Results
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 18, 2019
Google said it's investigating why content from lyrics site Genius served ...
- Comcast Pushes New Addressable Advertising Group
Television News Daily, Wayne Friedman - Tuesday, June 18, 2019
The group is forming because it says "addressability begins with the conte ...
- 'The Atlantic' Launches Smart Speaker Skill 'Daily Idea'
Publishers Daily, Melynda Fuller - Monday, June 17, 2019
The skill, which delivers a different story every weekday, is accessible acro ...
- Adobe Finds Marketers Lacking Data Tools Avoid Emerging Technology
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 17, 2019
Only 1% of enterprise decision makers said voice interfaces will enhance custom ...
- Video Transcription Opens New Doors For Search Marketers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 13, 2019
Trint is the brainchild of reporter and former foreign correspondent Jeff Kofma ...
- Hearst Magazines: The Data-Driven Publisher
Show Daily, Nina Lentini - Thursday, June 13, 2019
The company employs trained data scientists. In fact, Mike Smith is ba ...
- Growing TV Options Give Rise To Six Types Of Viewers
Television News Daily, Wayne Friedman - Tuesday, June 4, 2019
With TV viewing fractionalizing through different platforms and devices, new research sugges ...
- 'Tampa Bay Times' Upgrades Its DayStarter Email Newsletter
Email Marketing Daily, Ray Schultz - Thursday, May 30, 2019
The "Tampa Bay Times" is changing its DayStarter email newsletter, altering t ...
- McMillan Launches 'Uberized' Content Studio
MAD, Larissa Faw - Tuesday, May 28, 2019
Called Snack by McMillan, the studio's point of differentiation will be i ...
- How 'Decoupled Production' is Changing The Agency Landscape
MAD, Ellen Utrecht - Thursday, May 23, 2019
Increasingly, companies are retaining a single production company to take on a ...
- Webinar Impresarios: Driving Attendance With Email
Email Insider, Ray Schultz - Thursday, May 23, 2019
The old channel is holding up, but there's a protocol in h ...
- SJR Study Finds Content Is Critical To Managing Company Reputations
Mediapsssst, Richard Whitman - Tuesday, May 21, 2019
WPP's digital consultancy SJR recently surveyed CMOs to gauge how much th ...
- Google Introduces A New Look For Mobile Search
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 22, 2019
The changes will help guide users through the information in mobile sear ...
- AWeber Gives Entrepreneurs Leg-up With Curate
The MediaPost Cases, Nina Lentini - Wednesday, May 22, 2019
Users can leave their laptop at home, easily write emails, and foll ...
- Bloomberg Hikes Engagement With Innovation, Audio
The MediaPost Cases, Nina Lentini - Tuesday, May 21, 2019
The Bulletin leverages machine learning and AI technology to generate a single-senten ...
- Tips On How To Send Relevant Email
Around the Net in Email, Ray Schultz - Thursday, May 16, 2019
Relevance is the key requirement when sending content by email. But h ...
- Most Banks Are Sending Content, Study Finds
Email Marketing Daily, Ray Schultz - Thursday, May 16, 2019
Many brands post material weekly in social channels, the top one bei ...
- Latest Google AR Tech Might Be A Wake-Up Call For Marketers
Performance Marketing Insider, Laurie Sullivan - Friday, May 10, 2019
To say that Google's advertising and marketing technologies have become sophisticated ...
- Data: Facebook, Twitter Best For Politics, Instagram Best For Lifestyle Content
Publishers Daily, Melynda Fuller - Wednesday, May 8, 2019
The charts illuminate how important it is for publishers to understand h ...
- Okay Google, Show Me Audio And Visuals
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 8, 2019
Visual technologies announced Tuesday at Google's I/O conference will change the w ...
- Toward A New Definition Of 'Television'
TVBlog, Adam Buckman - Friday, May 3, 2019
The Netflixes of the world are not "television." They are something els ...
- Sports Bra Brand Boosts Click Rate With User-Generated Content
Email Marketing Daily, Ray Schultz - Thursday, April 25, 2019
Sports bra marketer SheFit is deploying user-generated content in email thanks ...
- Blockchain-Based Brave Launches Digital Advertising Model For Desktop
Publishers Daily, Melynda Fuller - Wednesday, April 24, 2019
With Brave's release of its latest desktop browser, users can opt in ...
- Study: It's Getting Tougher To Reach Engineers By Email
Email Marketing Daily, Ray Schultz - Wednesday, April 24, 2019
Engineering pros say they like getting content by email -- but 4 ...