- Xfinity's 'Project Dead Zone' Takes Best In Show
The MediaPost Cases, Nina Lentini - Monday, September 30, 2019
A paranormal investigation powered by Xfinity xFi Pods on Twitter Live w ...
- Using Social Proof In Your Email Marketing
Around the Net in Email, Ray Schultz - Friday, September 27, 2019
Online retailers possess a lot of content that can be used f ...
- BrightTALK Debuts B2B Intent Tool
Email Marketing Daily, Ray Schultz - Friday, September 27, 2019
Brands can gauge intent and buying interest based on viewing and pri ...
- Google Not Required To Censor Search Results Worldwide, EU Says
Digital News Daily, Wendy Davis - Tuesday, September 24, 2019
In a victory for Google, Europe's highest court has ruled that t ...
- Verizon Media Creates 2020 Election Coverage Content Hub
Publishers Daily, Sara Guaglione - Tuesday, September 24, 2019
"Election 2020" launched today, to coincide with National Voter Registration Day, promot ...
- Twitter Next Expands Brand Strategy Team, Adds Data And Content Specialists
Digital News Daily, Gavin O'Malley - Monday, September 23, 2019
In addition to campaign and content strategy services and brand voice consultation ...
- Q&A With Conde Nast Entertainment's Friedrich
MediaPost Connect, Nina Lentini - Tuesday, September 24, 2019
Kathryn Friedrich, EVP, GM of Operations, will keynote a speech on "Page-to-Scree ...
- Facebook Urges Judge To Dismiss Russian 'News' Company's Censorship Claims -- Again
Digital News Daily, Wendy Davis - Tuesday, September 17, 2019
The Russian company Federal Agency of News has no grounds to revi ...
- Content Hurdles Frustrate B2B Marketers: Study
Email Marketing Daily, Ray Schultz - Tuesday, September 17, 2019
Personalization is the biggest challenge, and many firms don't have enough conten ...
- Email Thrills SMBs: Most Are Using It To Send Content
Email Insider, Ray Schultz - Friday, September 13, 2019
Small firms are succeeding with their email content strategies, yet face challeng ...
- Nielsen Gracenote Starts New ID System For TV/Movie Content
Television News Daily, Wayne Friedman - Thursday, September 12, 2019
Looking to improve TV/movie owners' content tracking abilities and resolve consumers' search/discove ...
- Rust-Oleum 'Lets Go,' Wins Higher Brand Lift, Longer Life
The MediaPost Cases, Nina Lentini - Friday, September 6, 2019
"We weren't talking like a brand. We wanted to make it simple ...
- GumGum To Introduce Service Based On Contextual Ad Tech
Digital News Daily, Laurie Sullivan - Wednesday, September 4, 2019
GumGum plans to introduce "contextual" technology packaged as a service that C ...
- HighWire Partners With SendGrid And AdButler On Email Alerts
Email Marketing Daily, Ray Schultz - Friday, August 30, 2019
The new arrangement will allow publishers to send custom content and advertisin ...
- Google Simplifies Publisher Content Guidelines To Reduce Conflicts
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 28, 2019
Publishers will begin to see updates in the way Google presents i ...
- Turbulent Times: News Corp Service Could Change How Google, Bing Support Publishers
Performance Marketing Insider, Laurie Sullivan - Thursday, August 22, 2019
Knewz.com, expected to debut later this year, will support a website a ...
- Lifestyle Content On The Rise As More Brands Block Keywords Related To Hard News
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 20, 2019
Brands are moving away from advertising that appears next to controversy, terrori ...
- PureB2B Launches Content Platform For B2B Tech Marketers
Email Marketing Daily, Ray Schultz - Tuesday, August 20, 2019
The new service, PureContent, allows users to create content in multiple format ...
- WowYow Teams With iMedia, Boosts eCPM By 23%
Publishers Daily, Melynda Fuller - Friday, August 16, 2019
iMedia Audiences has direct placement access to thousands of sites, billions ...
- The Graveyard Of Email Newsletters? People Don't Always Read Them, Study Shows
Email Insider, Ray Schultz - Wednesday, August 14, 2019
Most people subscribe to brand newsletters to get discounts and offers, Bl ...
- TAG/BSI Survey: Advertisers Should Steer Clear Of Hate Speech, Porn, Piracy
Digital News Daily, Wendy Davis - Tuesday, August 13, 2019
Many consumers say companies should avoid having their ads appear next ...
- Emogi Rebrands To Holler, Integrates With Dating App Badoo
Publishers Daily, Sara Guaglione - Wednesday, August 7, 2019
The partnership will bring Holler's animated visuals to Badoo's 431 million glob ...
- Tubi Takes On The Big Guys With Cheeky Urban Campaign
Video Insider, Karlene Lukovitz - Tuesday, August 6, 2019
Billboards in four major markets encourage viewers to "cheat" on paid Netfl ...
- How Three Brands Use Content In Emails
Around the Net in Email, Ray Schultz - Monday, August 5, 2019
Brands no longer rely solely on promotion and discounts. Three retailers &mdas ...
- First Media, Eko Team On Interactive DIY Video Series
Publishers Daily, Sara Guaglione - Friday, August 2, 2019
The new series is called "Make or Break." It will transform conte ...
- Google Patent Identifies A 2-Piece Ad Based On Interaction With Content
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 30, 2019
Google filed an update last week for a U.S. patent that describ ...
- Facebook Defeats Russian 'News' Agency's Censorship Claim
Digital News Daily, Wendy Davis - Tuesday, July 23, 2019
Handing Facebook a victory, a federal judge has thrown out a lawsu ...
- Phoning In The Holiday: Most Shoppers Will Research Purchases On Mobile
Email Insider, Ray Schultz - Wednesday, July 24, 2019
Half of shoppers will buy in-store, including large numbers of baby boome ...
- 'Veronica Mars' Turns Into Veronica Vulgar In Hulu Reboot
TVBlog, Adam Buckman - Wednesday, July 24, 2019
This new "Veronica Mars" emerges as one of the worst shows th ...
- Clothing Subscription Service Relies Heavily On Data, Building Audience Segments
Data & Programmatic Insider, Laurie Sullivan - Monday, July 22, 2019
ThreadBeast has made a name for itself by building personas and usi ...