- Google Will Use AI To Determine Where, How Often Site Visitors See Ads Across Its Network
Digital News Daily, Laurie Sullivan - Tuesday, October 8, 2019
Google says the new tool can optimize where and when ads ser ...
- Google To Offer New Anti-Tracking Tools
PolicyBlog, Wendy Davis - Thursday, May 9, 2019
The Chrome browser will soon enable consumers to easily block cookies fr ...
- Google Urges Court To Throw Out 'Safari Hack' Settlement
Digital News Daily, Wendy Davis - Tuesday, May 7, 2019
Google previously agreed to pay $5.5 million to settle a class-action lawsu ...
- Google Chrome Browser Reportedly To Give Users Insights Into Tracking Cookies
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 6, 2019
Google reportedly will introduce a dashboard-like function in its Chrome browser ...
- Google 'Signed Exchanges' Let Publishers Use Their URLs For AMP Pages
Performance Marketing Insider, Laurie Sullivan - Wednesday, April 17, 2019
Publishers will need to use the Signed Exchanges standard. The technology allo ...
- Party Time's Over: News Sites Cut Back On Third-Party Cookie Use Under GDPR
Email Insider, Ray Schultz - Tuesday, April 16, 2019
Of all the EU countries studied, only Poland has seen increases ...
- IAB Europe Hit With GDPR Complaint By Privacy Advocate
Digital News Daily, Wendy Davis - Wednesday, April 3, 2019
"Consent walls are prohibited by the GDPR," attorneys for Johnny Ryan, chi ...
- Facebook Ordered To Only Track With Permission In Belgium
Around the Net In MAD London, Sean Hargrave - Friday, March 29, 2019
Facebook has been ordered to stop tracking people without their consent ...
- 'Cookie Walls' Outlawed By Dutch Privacy Officials
Digital News Daily, Wendy Davis - Friday, March 8, 2019
Take-it-or-leave-it privacy policies that require people to accept tracking cookies in ord ...
- Ad Industry Pushes California Lawmakers To Ease Privacy Law
Digital News Daily, Wendy Davis - Thursday, February 21, 2019
The major ad industry organizations this week asked California lawmakers to revi ...
- SpotX Implements The Trade Desk's Unified ID Solution
Digital News Daily, Alex Weprin - Wednesday, February 6, 2019
Unified ID lets different companies in the digital ad supply chain integra ...
- ANA Presses California To Refine Privacy Law
Digital News Daily, Wendy Davis - Tuesday, February 5, 2019
The ANA Tuesday urged the state to narrow the scope of informati ...
- Verizon Customers Withdraw Lawsuit Against Turn Over Zombie Cookies
Digital News Daily, Wendy Davis - Wednesday, January 23, 2019
After nearly four years of battle, two New York residents who su ...
- Judge Dismisses Lawsuit Against Turn Over 'Zombie' Cookies
Digital News Daily, Wendy Davis - Tuesday, December 18, 2018
Siding with the ad network Turn, a federal judge has dismissed ...
- Oath Fined $5 Million Over Children's Privacy
Digital News Daily, Wendy Davis - Tuesday, December 4, 2018
New York Attorney General Barbara Underwood has fined Oath $5 million f ...
- AOP And The Media Trust Improve Cookie Classification
Around the Net In MAD London, Sean Hargrave - Wednesday, November 7, 2018
The AOP in the UK has been working with The Media Tru ...
- Targeting Options Divide Advertisers
Data & Programmatic Insider, Laurie Sullivan - Monday, November 5, 2018
Marketers are still divided and confused by their options to use cooki ...
- Criteo Acquires U.S.-Based Manage To Dig Deeper Into Apps
Performance Marketing Insider, Laurie Sullivan - Thursday, November 1, 2018
Criteo reported the acquisition of Manage this week, and said the acquisiti ...
- Mobile Users Suing Over 'Supercookies' Need Not Hand Over Phones
PolicyBlog, Wendy Davis - Thursday, October 25, 2018
"There is an Orwellian irony to the proposition that in order ...
- Twitter Under Investigation By Ireland's Privacy Watchdog
Digital News Daily, Wendy Davis - Friday, October 12, 2018
Privacy officials in Ireland reportedly launched an investigation into allegations that Twitt ...
- Facebook 'Return' On Ad Spending Continues To Founder
Research Intelligencer, Joe Mandese - Friday, October 12, 2018
Attribution firm C3 Metrics has updated its ongoing analysis of the retu ...
- Privacy Study Proves Gen Z, Millennials Are Just Like The Rest Of Us
London Blog, Sean Hargrave - Wednesday, September 26, 2018
Just like Gen X, younger audiences believe that more must be do ...
- ANA Presses For Revisions To California Privacy Bill
PolicyBlog, Wendy Davis - Thursday, August 9, 2018
The ANA is pressing California lawmakers to exempt "pseudonymized" data from ...
- Ad Industry Blasts Apple's New Privacy Settings
Digital News Daily, Wendy Davis - Wednesday, July 25, 2018
"The changes announced by Apple will block tools used to support ma ...
- California's New Privacy Bill Raises Questions For Ad Industry
Digital News Daily, Wendy Davis - Monday, July 2, 2018
Some of the most important provisions in the hastily passed bill conta ...
- A Month On And GDPR Really Is A Damp Squib
London Blog, Sean Hargrave - Friday, June 29, 2018
GDPR complaints about data rights that we already had are said ...
- Consumers Press Case Against Turn Over 'Zombie' Cookies
Digital News Daily, Wendy Davis - Thursday, June 14, 2018
"Turn tracked and compiled data from mobile device users by secretly thwarti ...
- IAB Proposes Framework To Standardize Targeting Data
Digital News Daily, Wendy Davis - Wednesday, May 23, 2018
IAB Tech Lab is proposing a new framework aimed at giving buye ...
- Turn Asks Judge To Dismiss Suit Over 'Zombie' Cookies
Digital News Daily, Wendy Davis - Friday, May 18, 2018
"Turn was able to synchronize its cookies with plaintiffs' mobile devices becau ...
- Facebook To Give Users More Control Over Tracking
Digital News Daily, Wendy Davis - Tuesday, May 1, 2018
Facebook plans to roll out a feature allowing users to disconnect the ...