- Consumers To Share Data From Wearable Devices For Discounts, Coupons
Mobile Marketing Daily, Erik Sass - Monday, August 25, 2014
A substantial number of consumers (40%) would be willing to share person ...
- Consumers Drag Heels On Back-to-School Shopping
Marketing Daily, Sarah Mahoney - Thursday, August 21, 2014
"As the shopping season draws to a close, budget-conscious parents are like ...
- Digital Coupons Significant In Shopping And Purchasing
Research Brief, Jack Loechner - Thursday, August 21, 2014
According to a recent Forrester study, digital coupons are keeping up wi ...
- Mobile Shoppers & 15-Mile Deal Limit
MobileShopTalk, Chuck Martin - Wednesday, August 20, 2014
Back-to-school mobile shoppers want a deal at the store but there's ...
- Quaker Teams With AdoptAClassroom.org
Marketing Daily, Karlene Lukovitz - Friday, August 8, 2014
Quaker points out that teachers receiving funds from the program can choo ...
- Coupons Rule, But The Mobile Experience Remains A Mess
Mobile Insider, Steve Smith - Friday, August 8, 2014
Adoption of mobile coupons seems to have doubled in the last f ...
- Lord & Taylor Sees Promise In Beacons
Mobile Marketing Daily, Mark Walsh - Thursday, August 7, 2014
Lord & Taylor is among the national retailers getting on the beac ...
- Pillsbury Toaster Strudel Partners With Fruit Ninja
Marketing Daily, Karlene Lukovitz - Thursday, August 7, 2014
The "More Fruit" campaign, designed to reach moms and Millennials, also includ ...
- Decline In RetailMeNot Organic Search Traffic Contributes To Lower Earnings
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 5, 2014
Demonstrating the power of organic listings in search engines on a company ...
- Non-Food FSIs Up 8% in First Half of 2014
Research Brief, Jack Loechner - Tuesday, July 22, 2014
According to new data from Kantar Media, free standing insert (FSI) coup ...
- Dinner And Shopping: The New Mobile Moment
MoBlog, Steve Smith - Thursday, July 17, 2014
Mobile apps are starting to stretch outside of their own silos a ...
- FSI Coupons Gain Clout For Brands AND Stores
Marketing Daily, Sarah Mahoney - Thursday, July 10, 2014
"While retailer alignment has always been an objective, we've seen this growi ...
- Taking Mobile on a Shopping Trip & the Road to Savings
MobileShopTalk, Chuck Martin - Monday, June 30, 2014
Over the weekend, I had to catch up on some long put-o ...
- Barcode Scanning & the New Upside
MobileShopTalk, Chuck Martin - Thursday, June 26, 2014
Scanning is about to get a bit more personal. Not as ...
- 'Share A Coke' Bottles, Campaign Hit U.S.
Marketing Daily, Karlene Lukovitz - Thursday, June 12, 2014
Coca-Cola Freestyle fountain dispensers will offer consumers who have the Freestyle a ...
- Chef Boyardee Disappoints Some With Pop-Top Return
Marketing Daily, Aaron Baar - Tuesday, June 10, 2014
"Last spring, we made the decision to remove pop-tops from our cann ...
- Hispanics Over-Index In Mobile Video, Second-Screen Consumption
MediaDailyNews, Erik Sass - Friday, May 23, 2014
Hispanics over-index in a number of mobile media behaviors, including watching mobi ...
- Can Mobile Targeted Coupons Really Drive Consumers To Purchase?
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 22, 2014
How many times have you gone shopping in a brick-and-mortar store a ...
- Paperless Coupons Launched By Groupon
Around the Net In MAD London, Sean Hargrave - Tuesday, May 20, 2014
Groupon is planning to launch a tablet-based voucher service that will all ...
- Groupon's Gnome Is A Day Late And A Dollar Short
London Blog, Sean Hargrave - Tuesday, May 20, 2014
Groupon has seen the light -- it needs to offer coupons witho ...
- Digital Coupons & the Move to Mobile
MobileShopTalk, Chuck Martin - Monday, May 5, 2014
Digital coupons are moving to mobile in a big way. This yea ...
- Nestle USA In Hispanic Shopper Marketing Initiative
Marketing Daily, Karlene Lukovitz - Thursday, April 17, 2014
In the "Set the Table" campaign, running from April through December und ...
- Pushing Deals to the Mobile Shopper
MobileShopTalk, Chuck Martin - Thursday, April 17, 2014
The app vs. mobile website discussion continues as consumers await the val ...
- Mobile Coupons: Banking on It
MobileShopTalk, Chuck Martin - Monday, April 14, 2014
When it comes to how consumers perceive coupon programs, banks may ha ...
- Performance Marketing Offers Adland Its First Chance To Span Online And In-Store Retail. Time To Get Excited. Very Excited
London Blog, Sean Hargrave - Friday, April 11, 2014
Advertisers and marketers may not immediately look at AffiliateWindow launching StoreWindow ...
- Coupons.com Lets Users Link Discounts To Cards
Mobile Marketing Daily, Mark Walsh - Tuesday, April 8, 2014
With the latest update of its mobile app, Coupons.com has introduced ...
- Hot Pockets 'Showdown' Leverages YouTube Stars
Marketing Daily, Karlene Lukovitz - Wednesday, March 19, 2014
Hot Pockets is pitting popular YouTube channel personalities against one another ...
- Email Couponing Beats Other Promotions
Research Brief, Jack Loechner - Wednesday, March 19, 2014
The Experian Marketing Services' 2013 4th Quarter email trends and analysis stu ...
- Cracker Barrel In 'Deliciously Different' Campaign
Marketing Daily, Karlene Lukovitz - Monday, March 17, 2014
The brand -- while well-established in various regions including the Northeast ( ...
- The Evolution of Passbook - 9 Things To Expect From Passbook This Year
Mobile Marketing Daily, Kane Russell - Friday, March 14, 2014
Apple's Passbook has tremendous potential that is far from being met. I ...