- Exec Search Firm Grace Blue Gets Ready For Asian Growth
MAD, Larissa Faw - Tuesday, October 21, 2014
Executive search firm Grace Blue is opening Grace Blue Asia to servi ...
- This Agency Gave Its Employees $1,500 And A Week Off to Find Inspiration And Blog About It
Mediapsssst, Richard Whitman - Tuesday, October 21, 2014
Agencies have to become ever more creative to retain talent these day ...
- Kmart Promotes Pay-In-Store Offering With Homage To Popular '80s Video
Out to Launch, Amy Corr - Wednesday, October 22, 2014
Do you remember the '80s music video for Bonnie Tyler's "Total Eclip ...
- NEW! Monopoly Millionaires' Club Game Is 'Making More And More Millionaires'
Out to Launch, Amy Corr - Monday, October 20, 2014
David&Goliath has partnered with Scientific Games to create a national lottery campai ...
- NEW! New York-New York Hotel & Casino, Southwest Airlines 'Spread The Luck' On Flight To Vegas
Out to Launch, Amy Corr - Friday, October 17, 2014
If only every flight was this much fun. The New York-New Yo ...
- Juiced
Real MAD, Stan Mack - Monday, October 20, 2014
...
- This Is Going To Be Hilarious
MediaPost Weekend, Phyllis Fine - Sunday, October 19, 2014
Ad folks, want to make sure your socially conscious message gets hear ...
- 'Liking' Your Own Content Will Make Your Brain Explode
MAD, Larissa Faw - Thursday, October 16, 2014
Advising clients on their social marketing isn't always easy, especially when agenci ...
- The Two Silver Winners Of Ad Age's International Small Agency Of The Year Will Face Off In A Tie-Breaker Involving Staring, Pole Dancing and Beer Pong
Mediapsssst, Richard Whitman - Thursday, October 16, 2014
Well this is interesting. Recently, two agencies were honored with Silver placemen ...
- Major Brands Sign Up To Facebook 'Client Council'
Around the Net In MAD London, Sean Hargrave - Wednesday, October 15, 2014
Unilever, Red Bull, Mondelez, Samsung, BMW, Procter & Gamble and Volkswagen a ...
- Industry Vet Alan Sartirana Launches Anthemic Agency
MAD, Larissa Faw - Tuesday, October 14, 2014
Headquartered in Los Angeles, Anthemic employs a collective of 20 including marketer ...
- After All The Dirt, Drool and Dings, Treat Your Car Well By Selecting ARCO Gas
Out to Launch, Amy Corr - Thursday, October 16, 2014
ARCO gas has launched a trio of TV ads encouraging drivers ...
- Brands Need To Shift From Story-Yelling To Storytelling
MAD, Larissa Faw - Monday, October 13, 2014
Advertisers have a multitude of options to reach consumers, whether it ...
- Nissan CMO Says Working With Agencies Is Like Herding Cats
Mediapsssst, Richard Whitman - Sunday, October 12, 2014
Nissan CMO Roel de Vries is not happy with the current sta ...
- Piston Awarded Creative, Media Duties For Avoya Travel
MAD, Steve McClellan - Thursday, October 9, 2014
The selection came after a competitive pitch process. Prior to the revie ...
- McCain Foods Appoints A&E/DDB To GBP20m Creative Account
Around the Net In MAD London, Sean Hargrave - Thursday, October 9, 2014
McCain Foods has appointed Adam & Eve/DDB to its GBP20m creative accoun ...
- Ad Agencies Are Losing Their Balls To PR Shops: Will They Get Sliced by Weber's 'Sawmill'?
Mediapsssst, Richard Whitman - Wednesday, October 8, 2014
Running an advertising agency these days is like partaking in a ga ...
- Omnicom, iHeartMedia Strike $200 Million Deal
MediaDailyNews, Erik Sass - Tuesday, October 7, 2014
Omnicom Media Group has signed a $200 million per year deal wi ...
- Nearly Half Believe Programmatic Offers 'New Forms Of Creativity'
Around the Net In MAD London, Sean Hargrave - Tuesday, October 7, 2014
Programmatic trading has been described as many things -- opaque, murky a ...
- Butlins Seeks Creative Agency For 80th Birthday Strategic Review
Around the Net In MAD London, Sean Hargrave - Monday, October 6, 2014
UK holiday firm Butlins is on the lookout for a new creati ...
- Over the Wall
Real MAD, Stan Mack - Monday, October 6, 2014
...
- Creative Crowdsourcing: Whom Does It Really Benefit?
Video Insider, Rob Kurfehs - Monday, October 6, 2014
While more and more brands are beginning to embrace campaign crowdsourcing, creativ ...
- Orangina Appoints London Ahead Of Major UK Push
Around the Net In MAD London, Sean Hargrave - Thursday, October 2, 2014
Orangina, the French soft-drink brand, has appointed Grey London to handle creati ...
- Havas CEO Says 'Algorithms Will Never Replace The Creative Director'
Around the Net In MAD London, Sean Hargrave - Thursday, October 2, 2014
Havas CEO, Yannick Bollore has asserted that data and creativity can wo ...
- Value Equation: The Convergence of Media and Creative
MAD, Larissa Faw - Wednesday, October 1, 2014
Sometimes there is a disconnect in Adland between what is said a ...
- Can Creative Solve The Video Viewability Problem?
Show Daily, Gavin O'Malley - Thursday, October 2, 2014
How are agencies adapting to stricter video viewability standards, and getting viewe ...
- AKQA, Hermes Open Up Online Home
MAD, Larissa Faw - Tuesday, September 30, 2014
Developed by creative agency AKQA, LaMaisonDescarres.com is available in 27 countries ...
- Office Depot Selects McCann And UM For $100M Creative, Media Account
MAD, Steve McClellan - Tuesday, September 30, 2014
The selection comes after a review in the wake of last year ...
- How Google's Eric Schmidt Defines 'Smart Creatives' In His New Book
Around the Net in Search Marketing, Laurie Sullivan - Monday, September 29, 2014
Google Executive Chairman Eric Schmidt, Google Director of Communications Alan Eagle, a ...
- Stop Me If You've Heard This One
Real MAD, Stan Mack - Monday, September 29, 2014
...