Tag results for "creative"
- Hijinks Collective Taps Iveson As CEO, Focuses On 'Positivity'The new agency produces a "creative bubbles" model with client partners, ...
- Pitch-Perfect: Copywriters Spend The Most Time Finding The Right ToneTeams need to create Tone of Voice guidelines to help reduce t ...
- Microsoft Hires Altman To Run AI, OpenAI Taps Ex-Twitch CEOMicrosoft said early Monday morning that Sam Altman will lead the company ...
- Castor Joins OKRP As Group Creative Director For Metro AccountOKRP's "Nada Yada Yada" idea has been embraced as a brand platfo ...
- Young & Laramore Wins Dewalt Creative AccountStanley Black & Decker (SBD) has selected Young & Laramore (Y&L) as t ...
- In Sam Altman Advertisers TrustPeople like Sam Altman who put everything on the line to challen ...
- Dow Jones Taps Mediahub To Work With New In-House Media UnitThe business publisher also tapped Mother and eg+ Worldwide for creative a ...
- Colle McVoy Adds Sarmiento As Chief Creative OfficerStagwell’s Minneapolis-based creative agency Colle McVoy has hired creative executi ...
- Leagas Delaney Names Kit Dayaram Creative DirectorThe veteran creative will work across the independent agency's client base. H ...
- Active Attention Launches With Deterministic MeasurementAudi, Welch's Fruit Snacks, Quigley-Simpson, and PHD Media are some of t ...
- New Tacks For B2B Tech: Buyers Need More Clarity From SellersThe biggest problem faced by sellers is understanding product specifications and configuration ...
- 2 New Creatives Added To Wolff Olins' TeamThough based in the U.K., both Khatouli and Adams will work wi ...
- Generative AI Technology Tool Helps Marketers, Creators Edit ImagesTaboola has joined a long list of companies that allow advertisers a ...
- Just For You, YouTube SaysTwo words will change the way brands message consumers in ads a ...
- Agencies Now Recognized Under TikTok's Marketing Partners ProgramThe new "Agency" category will help brands looking to run creative a ...
- Google Rolls Out AI-Generated Ad WatermarksThe invisible watermark for images and open standard metadata will identify th ...
- TikTok To Shut Down $2B Creator FundTikTok's creator fund, valued at upwards of $2 billion, will officially co ...
- Dentsu Preps Merkury Media, Creative Solutions For 2024 RolloutWhen these new identity-enabled media and creative solutions go live next ye ...
- Los York Taps Cabuli For LA-based Creative Director RoleCreative studio Los York has hired Kevin Cabuli as creative director w ...
- Mini Brings Drivers Together, Launches Global CampaignWith the slogan "Nice to Meet You Again," the campaign celebrates t ...
- With A Focus On Culture, Moroch Adds Green As Executive Creative DirectorGreen is the former creative leader at culture agency Cashmere and boa ...
- USPS Launches Holiday Effort With Easter EggsThe effort highlights the USPS's radically improved delivery network as part ...
- Sales Email Watchdog: Tool Helps Teams Assess What They Write, Firm SaysIt's all too easy for salespeople to write overly long copy fu ...
- Chevrolet Reveals New Tagline"Together let's drive" will replace "Find New Roads" starting with a campai ...
- Cutwater Adds Su, Juul To Creative LineupCutwater has named Amy Su as creative director and Justin Juul ...
- How Technologists Are Selling AI To MarketersAI grew up this year, advancing into generative and other types. ...
- P&G's Pritchard Kicks Off ANA Masters of Marketing"Growing markets is about creating business versus taking business from others," sa ...
- Bad AI: Human Writers Beat New Tech In IBM Phishing TestHumans beat AI in an email creative test. But don't start celebrati ...
- Amazon Ads Automate Creative Images For Sellers With Generative AIToday, products from third-party sellers represent more than 60% of the uni ...
- Horizon Media Lands In Web3's Biggest SandboxThe agency's fledgling Chapter & Verse unit has been named the full-servi ...
