- Honda Signs On As Top Olympics Sponsor
Marketing Daily - Top of the News, Tanya Gazdik - Monday, June 2, 2025
The Olympics align with the longtime Honda global brand slogan "The Pow ...
- Meta Plans To Automate All Ad Creation By 2026: Report
MediaDailyNews, Colin Kirkland - Monday, June 2, 2025
Meta is planning to invite brands to create and target their a ...
- Mattel Starts New Film, TV Studio For Brands
Television News Daily, Wayne Friedman - Tuesday, June 3, 2025
Mattel will combine its existing film and television units to produce a ...
- Microsoft: Conversational AI Changing How Consumers Interact With Brands
MediaDailyNews, Laurie Sullivan - Wednesday, May 28, 2025
Some consumers second-guess search results, but Microsoft Advertising internal data shows AI-power ...
- Canvas's Woolmington Experimented With AI - Here's What Happened
Data & Programmatic Insider, Laurie Sullivan - Tuesday, May 27, 2025
Canvas Worldwide CEO Paul Woolmington encourages employees to create their own AI-bas ...
- Test Drive: VW Makes Its Best-Selling Tiguan Even Better
Drive Time, Tanya Gazdik - Tuesday, May 27, 2025
The song "Mr. Big Stuff" and actor Timothy Simons will be featur ...
- McAfee CMO: Tips To Improve MMM Performance
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 27, 2025
CMO Stephanie Fried wanted to blur the lines between real and fa ...
- Ad Serving, Personalized Visits: Where AI Will Take Advertisers
MediaDailyNews, Laurie Sullivan - Friday, May 23, 2025
Google DeepMind this week announced VEO 3 AI Video Generation, which allo ...
- Los York Hires Creative Agency Veteran Jeff Lam
MAD, Steve McClellan - Wednesday, May 21, 2025
Lam previously served at TBWA\Chiat\Day, 72andSunny and Wieden + Kennedy and work ...
- New Meta Program Will Allow Advertisers To Test Emerging AI Features
MediaDailyNews, Colin Kirkland - Tuesday, May 20, 2025
Meta's "Early Release" program will give advertisers access to test new generati ...
- JKR Appoints Bezerra ECD, Dives Into Global Portfolio
MAD, Fern Siegel - Monday, May 19, 2025
The agency's client work includes Mozilla, Uber and Stella Artois. ...
- Jeep Taps 'Mission: Impossible' For Action-Packed Wrangler Creative
Marketing Daily, Tanya Gazdik - Thursday, May 15, 2025
Paramount Pictures executives and Tom Cruise himself were involved in the creati ...
- WBD Upfront: 'Storyverse' Content For Brands' Creative, New Ad Platforms
Television News Daily, Wayne Friedman - Wednesday, May 14, 2025
WBD is also starting up two new media platforms for advertisers: N ...
- Comcast, Charter, Cox Venture Eyes AI: Data Will Target Small Advertisers
Data & Programmatic Insider, Laurie Sullivan - Monday, May 12, 2025
The joint venture will use large language models and generative AI ...
- Test Drive: Genesis Makes A Good Thing Better With GV70
Drive Time, Tanya Gazdik - Monday, May 12, 2025
Genesis has been playing up its racing and sports affiliations, but t ...
- Modo Modo Scores Peach Bowl Account, Handles Creative, Design
MAD, Fern Siegel - Friday, May 9, 2025
The agency will produce a new graphic look for ad campaigns, brand ...
- 72andSunny LA Promotes 4 Staffers To Group Creative Directors
People on the Move, Fern Siegel - Tuesday, May 6, 2025
The newly elevated have more than 27 years of experience at 72andSu ...
- Mercedes-Benz Highlights Young, Diverse First Customers
Marketing Daily, Tanya Gazdik - Sunday, May 4, 2025
"You could see just from the casting and the talent that's ...
- Why Marketers Need To Be Smarter About Bundling
MAD, Daale Carter - Thursday, May 1, 2025
The best campaigns are born from specialized teams working toward a shar ...
- Rivian Launches First National Brand Campaign
Marketing Daily, Tanya Gazdik - Thursday, May 1, 2025
"it's a really pivotal time for us as a business," Denise Cherr ...
- Toyota Features Cool Kids In Grand Highlander Creative
Marketing Daily, Tanya Gazdik - Wednesday, April 30, 2025
Created with the NFL Draft in mind, the 2025 Grand Highlander to ...
- Gut Miami Enlists Enderstein As ECD
MAD, Fern Siegel - Monday, April 28, 2025
The new creative will oversee Kraft Heinz, Progressive and Vital Farms. ...
- We Are Social Acquires Helo, Strengthens Creative Production
MAD, Fern Siegel - Friday, April 25, 2025
The integration allows the agency to deliver larger campaign executions while strengtheni ...
- Microsoft Explains How It Made An Ad From AI
MediaDailyNews, Laurie Sullivan - Monday, April 28, 2025
In the ad Microsoft co-created with generative AI, people's faces are n ...
- Jung von Matt London Taps Roberts, Redfern As Senior Creatives
People on the Move, Fern Siegel - Thursday, April 24, 2025
The pair join the agency from Havas London. ...
- Lumber Liquidators Uses Founder To Promote Offerings
Out to Launch, Fern Siegel - Wednesday, April 23, 2025
The company has more than 200 stores nationwide. ...
- Ammunition Ups Hayes To Chief Creative Officer
MAD, Fern Siegel - Monday, April 21, 2025
Hayes joined Ammunition after it acquired his studio, Mad Hat Creative. ...
- Mini Gets Cheeky For New York Auto Show
Marketing Daily, Tanya Gazdik - Wednesday, April 16, 2025
The campaign marks the first effort from the brand's new head ...
- Radford Joins JKR As Executive Creative Director
MAD, Fern Siegel - Monday, April 14, 2025
His hire reflects the agency's growth - it recorded a 25% upti ...
- Big W Names 72andSunny Creative Partner
Accounts on the Move, Fern Siegel - Friday, April 11, 2025
First work for the major Australian retailer is expected in September. ...