Tag results for "creative"
- Honda Launches 'DreamCab' Trivia SeriesHosted by media personality and former HBCU Division 1 basketball player, N ...
- Mercedes-Benz Launches G-Class 'Diamonds' Limited EditionSet to a cover of "Fever," the 60-second video from teamx ...
- Nexstar Hires Schulman For Platform MarketingNexstar Media Group, the largest U.S. owner of TV stations, has hir ...
- Valvoline Releases Pre-Super Bowl SpotIt's the first time the brand has launched creative in conjunction wi ...
- Most Effective Super Bowl Spots, Creatively SpeakingThe NFL's "Born To Play" was the most effective commercial airing ...
- Streaming Audio Feature Adds 100K Locations To Hyper-Personalize AdsDigital audio ad-tech firm A Million Ads will launch a feature ...
- Why Some Super Bowl Ads Work: Cars, Big Vistas Or John Travolta SingingVidMob identified five creative insights for top-performing Super Bowl ads. You mig ...
- Susan Credle Named IPG's First Creative AdvisorIn her Creative Advisor role, IPG said Credle will work with creati ...
- BMW, Nissan, Toyota, Kia Reveal Super Bowl PlansBMW's 60-second star-studded spot features actor Christopher Walken along with actress Ashl ...
- Saylor Adds Sabath As Executive Creative DirectorSabath will bolster the agency's creative identity expand Saylor's capabilities in entertainme ...
- Holding Company Of The Year: OmnicomIf 2023 was "the Year of AI" on Madison Avenue, it beg ...
- TBWA\Chiat\Day NY's Goldberg, Blanch Drive Nissan United's Brand Work"We look to make Nissan an even more culturally relevant brand," sa ...
- Toyota Has A Change Of Heart About Super BowlThe spot was created by Toyota's agency of record, Saatchi & Saatch ...
- Hyundai Uses Vikings, 'Barracuda' To Showcase Santa Fe CapabilitiesThe spot features the original 1977 hit "Barracuda" by Heart and ...
- Performance-Focused NP Digital Makes Innovative Move, Acquires Creative AgencyPerformance marketing agency NP Digital next week will formally announce the acquisiti ...
- Search/Performance Agency Of The Year: iProspectDentsu did something few thought it would accomplish this year. The holding compa ...
- Post-Merger, VML Debuts Global Creative TeamLed by Debbi Vandeven, now global CCO of VML, the team compris ...
- OpenAI Looks To Build Its Own Chips -- And Why That MattersOpenAI CEO Sam Altman wants to address the semiconductor chip shortage ...
- Marketers Eye AI Solutions Amid Production PressuresWhile marketers remain anxious about the impact of AI on their job ...
- Acura 'Unlocks The Energy' For ZDX Electric VehicleCreated by MullenLowe Los Angeles, the effort will be featured at Sundan ...
- Microsoft Moves Generative AI Into Its Creative Retail Media PlatformMicrosoft has introduced the Retail Media Creative Studio supported by generative ...
- Honda Partners With Musician Bishop BriggsThe campaign extends to Honda social media channels in mid-January with thr ...
- Marketers Concerned With Losing Ability To Measure CampaignsWith the deprecation of cookies, marketers are most fearful of losing t ...
- New Year, Old Blog (Sort Of)MediaPost is beginning the New Year by welcoming back "MADblog," if ...
- Execs Expect Shifts In Targeting, Creative, Metrics, Aggregation For CTV, Addressable In 2024With AI accelerating, a newly cookie-less environment and consolidation and bundling ...
- Frito-Lay Finds 'Joy' In Celebrating CreatorsThe campaign is part of the brand's five-year goal of amplifying creati ...
- Zurilgen, Costa Reteam At Ogilvy For IBMThe pair will drive the client's creative vision as part of EightBa ...
- McCrimmon Heads Creative For FirehouseMcCrimmon has worked at various agencies, such as 22 Squared, TM Advertisi ...
- Ahmed Named Executive Creative Director, Mother In New YorkPreviously, Nedal Ahmed worked at Google Creative Lab on the company's Pix ...
- Putting Email Right: End-of-Year Tips For The Most Effective Marketing ChannelTwo big areas for improvement are hiring of designers and integrating oth ...
