• by Fern Siegel , July 2, 2025

Elevado, a creative studio launched by LA agency Saylor in June, has hired Eve Ehrich as executive producer.

Operating as an independent entity, Elevado helps agencies and brands chart AI creativity and strategy.

At Elevado, Ehrich will lead the studio’s end-to-end production capabilities across live-action, design, animation, VFX, and emerging AI workflows. She teams with CCO Rupert Cresswell to shape campaigns that bridge traditional methods with AI.

“Eve possesses a unique blend of creative insight and practical production leadership that drives excellence in both vision and execution,” said Cresswell. “Her ability to navigate complex, fast-moving projects makes her an ideal partner as we scale Elevado and reimagine what’s possible with AI-driven production.”

Prior to joining Elevado, Ehrich served as New York executive producer at PXP Studios, Publicis Groupe, where she delivered campaigns for Walmart, Citi, Samsung, Heineken, Dunkin’ and P&G. She also held executive producer roles at Not To Scale and Alkemy-X and served as SVP/EP at Taylor James.

During her two-decade career, she's worked with top brands, including Apple, Coke, Hasbro, McDonald's and Amex.

Her hire follows Cresswell’s recent Gold Lion win in Industry Craft at Cannes for "The Hidden Eye Test" campaign, one of the first AI-driven projects to earn the award.