- Five Things That Make Good Email Newsletters Stand Out
Around the Net in Email, Ray Schultz - Wednesday, November 7, 2018
Many brands fail to pay much attention to email newsletters. Here a ...
- Millennials Are High On Videos, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, November 6, 2018
To snare millennials, post a video and include a call to actio ...
- Conde Nast Introduces New Global Creative Agency CNX
Publishers Daily, Melynda Fuller - Monday, November 5, 2018
All advertising and branding content for outside Conde Nast clients will ...
- !5 Ways To Avoid Landing In Spam Traps
Around the Net in Email, Ray Schultz - Friday, November 2, 2018
If your emails are getting caught producing poor results, it may n ...
- Hearing The Call: How Oticon Uses Email To Speed Up Hearing Aid Sales
Email Marketing Daily, Ray Schultz - Friday, November 2, 2018
Hearing aid manufacturer Oticon nurtures prospects in a lengthy direct-to-consumer sales cy ...
- Auto Dealers Told: Service Reminders Aren't All You Need To Send
Around the Net in Email, Ray Schultz - Thursday, November 1, 2018
Auto dealers need a variety of email formats, including welcome, promotional a ...
- Wella Hands Global Creative To The & Partnership London
Around the Net In MAD London, Sean Hargrave - Thursday, November 1, 2018
The global Wella Professionals haircare brand has handed its creative account ...
- Democratic Candidate Blasts 'Cold-Hearted Monsters' In Email
Email Marketing Daily, Ray Schultz - Thursday, November 1, 2018
Campaign emails are reaching new levels of fury on both the le ...
- How To Boost ROI With Black Friday Emails
Around the Net in Email, Ray Schultz - Wednesday, October 31, 2018
Black Friday will soon be here. Here are five email marketing tacti ...
- Is Creative Consistency The Opposite Of Originality?
MAD, Larissa Faw - Tuesday, October 30, 2018
Two Adland creative luminaries joined Clio Awards chief creative officer Tim Nu ...
- Good Email Open Rates And How To Get Them
Around the Net in Email, Ray Schultz - Monday, October 29, 2018
The average email open rate runs between 15% and 20%. This ...
- Santa's Workshop: Design Tips For Holiday Emails
Email Insider, Ray Schultz - Monday, October 29, 2018
From emojis to animation, there are many creative features that can a ...
- What Every CMO Can Learn From Burger King's Campaign
Marketing Insider, Alex Vratskides - Monday, October 29, 2018
AI is enabling marketers to be more accountable for their creative wor ...
- Qantas Sends Email To The Wrong People
Around the Net in Email, Ray Schultz - Friday, October 26, 2018
Qantas mistakenly sent an email to frequent flyers that was intended f ...
- WPP's Long Road To Recovery
MAD, Steve McClellan - Thursday, October 25, 2018
The company now expects no organic growth for full-year 2018 but inste ...
- Oracle Bronto Upgrades Its Email Marketing Platform
Email Marketing Daily, Ray Schultz - Thursday, October 25, 2018
The enhanced technology allows users to streamline the email campaign creation proce ...
- Strategic Trends Reshaping Email Marketing By Banks
Around the Net in Email, Ray Schultz - Tuesday, October 23, 2018
Email remains the workhorse of digital marketing workhorse for banks. Here a ...
- How To Write Effective Email Subject Lines
Around the Net in Email, Ray Schultz - Tuesday, October 23, 2018
Email subject lines have to capture attention, show the brand’s offerings a ...
- Heathrow Airport Boosts Email Open And Click Rates
Around the Net in Email, Ray Schultz - Tuesday, October 23, 2018
Heathrow Airport achieved email open rate of 20% and a click-through ...
- Subject Lines That Push Your Buttons: The Top Ten Phishing Openers
Email Insider, Ray Schultz - Tuesday, October 23, 2018
Consumers are falling for subject lines that play on their security fear ...
- U.S. Embassy Apologizes For Feline Email
Email Marketing Daily, Ray Schultz - Tuesday, October 23, 2018
The internet has gone viral with an email featuring a cat nam ...
- Brands Are Getting Better At Using Web Data For Targeted Email: Study
Email Marketing Daily, Ray Schultz - Tuesday, October 23, 2018
Data is driving personalized marketing campaigns and cart abandonment emails, Gartner ...
- Best Buy's Customer Experience And The Art & Science Equation
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
In real time, still so much of what the company can ...
- Best Buy Has Error In Game Delay Email
Around the Net in Email, Ray Schultz - Monday, October 22, 2018
Best Buy has confused buyers of Red Dead Redemption 2 with ...
- Why It Pays To Simplify Email Marketing
Around the Net in Email, Ray Schultz - Monday, October 22, 2018
Businesses can increase their email engagement by reducing their styling and focusi ...
- Isobel Wins Caffe Nero
Around the Net In MAD London, Sean Hargrave - Monday, October 22, 2018
Caffe Nero has handed its creative account to Isobel after a summer-lo ...
- How The RNC Pivoted From A Presidential Win To Local Races
The MediaPost Cases, Nina Lentini - Monday, November 19, 2018
In the past year, any extra money went to digital. Normally, the ...
- Museum Apologizes For Halloween Subject Line Seen As Racially Insensitive
Email Marketing Daily, Ray Schultz - Friday, October 19, 2018
The Halloween email sent by the Museum of Natural Science used t ...
- Foot Locker Appoints Virtue To Pan-European Creative Account
Around the Net In MAD London, Sean Hargrave - Tuesday, October 16, 2018
Following a four-month review, Foot Locker has appointed Virtue as its pan-Europe ...
- Building Website Traffic Through Email
Around the Net in Email, Ray Schultz - Monday, October 15, 2018
Most marketers believe SEO is the best option for increasing website traffi ...