- Havas Acquires CRM Specialist Everta Digital
MAD, Steve McClellan - Wednesday, June 4, 2025
The company was founded in Toronto in 2021 by Jacob Ciesielski, a ...
- The Trials Of CRM: Only A Third Of B2B Teams Fully Use The Technology
Email Insider, Ray Schultz - Monday, May 19, 2025
And they are not deriving full value, Insightly by Unbounce and Ascen ...
- MRM Named McDonald's Netherlands Agency Of Record For CRM
Accounts on the Move, Fern Siegel - Wednesday, May 14, 2025
The assignment begins August 1. ...
- Disheveled Tech Stacks: How SMBs Can Avoid This Problem
Email Insider, Ray Schultz - Thursday, April 17, 2025
Nimble offers advice that it says can help small businesses dispense wi ...
- Email And CRM Workmates: New Solution Aligns The Two
Email Insider, Ray Schultz - Thursday, April 3, 2025
CRM firm Nimble has expanded its reach, launching an email tool ...
- Email Fusion: Integration Seen As Main Benefit Of Automation
Email Insider, Ray Schultz - Wednesday, April 2, 2025
Customer relationship management (CRM) systems are used by 90% of email sender ...
- B2C Playoff: New CRM Is Built To Drive Consumer Sales
Email Insider, Ray Schultz - Thursday, February 20, 2025
Klaviyo is offering a B2C platform and a Customer Hub. ...
- Auto Dealerships Experience Data Disconnects Between Critical Business Platforms
MediaDailyNews, Laurie Sullivan - Tuesday, January 21, 2025
Fifty-six percent of auto dealers said they encounter information gaps between the ...
- A&G Launches 'Customer Technology' Agency CeCo Digital
MAD, Steve McClellan - Thursday, December 12, 2024
The agency has tapped Bain partner Raj Heda to lead the n ...
- H&R Block Taps Ogilvy One As CRM Agency
Accounts on the Move, Fern Siegel - Wednesday, November 6, 2024
The Lacek Group, an Ogilvy One company based in Minneapolis, will le ...
- Signatures Meet CRM: Integration Combines Two Email Tasks
Email Insider, Ray Schultz - Wednesday, November 6, 2024
A new arrangement will align Exclaimer's signature content with HubSpot's contact li ...
- CRM Concierge: Why Hotels Need A Solid Personalization Platform
Email Insider, Ray Schultz - Tuesday, October 22, 2024
Hotels have to be able to identify guests and manage communications ...
- IPG Unveils Interact Operating System
MAD, Steve McClellan - Thursday, October 17, 2024
IPG is calling the enhanced version of the platform unveiled in Februa ...
- AI Concierge: Automating Check-In, Email Messaging For Hotels
Email Insider, Ray Schultz - Monday, September 9, 2024
The AI-powered email ticketing system for hoteliers uses data to serve gues ...
- CRM Platform Pipedrive Taps Assembly For Media
MAD, Steve McClellan - Friday, August 2, 2024
Assembly will be responsible for Pipedrive's brand and performance media globally. K ...
- Reddit Lead-Gen Ads Go Public, Leverage User Consent
MediaDailyNews, Laurie Sullivan - Friday, July 26, 2024
Lead Generation Ads on Reddit moved into public beta this week. T ...
- Tech Contentment: Brands Are Spending More On Content Marketing
Email Insider, Ray Schultz - Friday, July 5, 2024
B2B tech marketers are pouring resources into content this year, and ma ...
- Google, OpenAI, HubSpot Execs Infuse AI Startup With Millions In Financial Backing
MediaDailyNews, Laurie Sullivan - Wednesday, May 29, 2024
Maven AGI's main goal at present is to build AI systems capab ...
- Lead Conveyor: How SMBs Can Nurture Prospects With Personalized Emails
Email Insider, Ray Schultz - Wednesday, May 29, 2024
Nimble offers a B2B solution called Email Sequences, which the company sa ...
- Google, HubSpot Talk Of A Potential Acquisition Gets Louder
MediaDailyNews, Laurie Sullivan - Tuesday, May 28, 2024
HubSpot released earnings in May, suggesting the company's CRM business could gi ...
- Email-CRM Charge-Up: Nylas Launches Salesforce Package
Email Insider, Ray Schultz - Friday, May 10, 2024
Nylas Email for Salesforce allows brands to track email communications with customer ...
- Google's Parent Could Make A $33B Acquisition, But Face Regulatory Hurdles
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 9, 2024
If Alphabet acquires HubSpot, the deal by some estimates would be wor ...
- Google Parent Reportedly Speaking To Advisors About HubSpot Acquisition
MediaDailyNews, Laurie Sullivan - Thursday, April 4, 2024
Google's parent company Alphabet has met with Morgan Stanley investment bankers abo ...
- Omni Hotels Leaves Cookies Behind, Shows Market It Can Be Done
MediaDailyNews, Laurie Sullivan - Thursday, February 1, 2024
Omni Hotels worked with Google and LiveRamp to drive privacy-focused relevant a ...
- Meta Names Dentsu WhatsApp Business Solution Provider
MediaDailyNews, Colin Kirkland - Wednesday, December 6, 2023
Meta has named Dentsu its customer-relationship solution provider for WhatsApp's business ar ...
- Salesforce Makes Longtime Employee Denise Dresser Slack CEO
MediaDailyNews, Colin Kirkland - Monday, November 13, 2023
Salesforce has hired longtime executive Denise Dresser as the CEO of i ...
- Rivals No More: Execs Team Up To Create A New Email Agency
Email Insider, Ray Schultz - Tuesday, October 24, 2023
Two firms have teamed up to create Leap, an email-centric CRM agen ...
- AI Verve: Brands Worldwide Are Adding The Tech To Their Marketing
Email Insider, Ray Schultz - Tuesday, October 17, 2023
Most businesses are using artificial intelligence in some form, but they fa ...
- Google Introduces Ad-Measurement Tool, Privacy Sandbox Forces Change
MediaDailyNews, Laurie Sullivan - Wednesday, October 11, 2023
The ad-measurement tool, which connects with marketers' first-party data, is designed ...
- The B2B CRM Palette: Email Ranks As One Of The Top Tools
Email Insider, Ray Schultz - Wednesday, September 20, 2023
Almost half of companies have added email, and over a third ha ...