- Study Shows Poor Follow-Up To Customer Emails
Email Marketing Daily, Ray Schultz - Tuesday, January 30, 2018
Companies are falling way short when it comes to customer service. On ...
- Starbucks On Hunt For A Customer Engagement Agency
Around the Net In MAD London, Sean Hargrave - Wednesday, January 17, 2018
"Campaign" reveals that Starbucks is on the hunt for a European custom ...
- ICF Olson Vet Murphy Launches New Consultancy
MAD, Larissa Faw - Wednesday, January 10, 2018
The Minneapolis-based firm, Bold Orange, will specialize in loyalty and customer relationsh ...
- Bing Ads Adds Oracle DMP Integration To Custom Audiences
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 7, 2017
Bing Ads announced Wednesday the integration of Oracle Data Management Platform (DM ...
- Omnicom's Rapp Wins McDonald's CRM Business
Accounts on the Move, Steve McClellan - Wednesday, November 8, 2017
McDonald’s has consolidated its customer relationship management assignment with Omnicom’s RAPP, t ...
- SugarCRM Releases New Cloud Offering, Upgrades Email Module
Email Marketing Daily, Jess Nelson - Friday, October 27, 2017
SugarCRM, a Customer Relationship Management (CRM) software company, has redesigned its ema ...
- Ikea Calls CRM Review
Around the Net In MAD London, Sean Hargrave - Tuesday, October 24, 2017
Ikea has called a CRM review, possibly extending the remit of t ...
- Simulmedia Signs Neustar For Verification
Television News Daily, Wayne Friedman - Monday, September 25, 2017
TV advertising-tech platform Simulmedia has inked a deal with real-time information provid ...
- Sigstr Now Certified As HubSpot Connect Partner
Email Marketing Daily, Jess Nelson - Tuesday, September 19, 2017
Sigstr announced the expansion of its HubSpot integration on Tuesday, enabling markete ...
- Domino's Launches CRM And Digital Reviews
Around the Net In MAD London, Sean Hargrave - Friday, September 8, 2017
Domino's is reviewing its digital and CRM briefs after parting ways wi ...
- AdRoll Launches ABM Solution, Partners With HubSpot
Email Marketing Daily, Jess Nelson - Friday, September 8, 2017
San Francisco-based advertising company AdRoll announced the general availability of AdRoll AB ...
- Costa Appoints Lida For Global Loyalty Programme
Around the Net In MAD London, Sean Hargrave - Friday, September 1, 2017
High street coffee chain Costa has appointed Lida to devise and hand ...
- Karen Millen Fights Sales Drop By Ditching The Siloes
Around the Net In MAD London, Sean Hargrave - Thursday, August 31, 2017
"The Drum" tells the story today of how, after posting a 1 ...
- Pandora Taps Neustar To Build New CRM
Digital News Daily, Philip Rosenstein - Wednesday, August 30, 2017
Pandora has chosen Neustar, the provider of real-time information services, to pow ...
- Criteo Heading Toward Greater Authority In Performance Metrics
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 2, 2017
Predictive search has been a focus for Criteo for some time. I ...
- Merkle Sets Up Shop In Burbank To Support Warner Bros.
Data & Programmatic Insider, Laurie Sullivan - Monday, July 17, 2017
Mac Delaney, head of programmatic at Merkle, recently completed his "tour ...
- Havas Promotes Kaushansky To President Havas Helia
MAD, Larissa Faw - Thursday, July 13, 2017
The new title and responsibilities are in addition to his duties ...
- Nothing Comes Of Nothing -- The New Loyalty Reality
London Blog, Sean Hargrave - Monday, July 3, 2017
Three in four Brits won't submit personal information unless there's something ...
- ON24 Integrates Webinar Engagement Data With CRM Systems
Email Marketing Daily, Jess Nelson - Friday, June 23, 2017
ON24 is setting out to align sales and marketing, launching a n ...
- LiveRamp Adds People-Based Search Targeting For Google Customer Match
Performance Marketing Insider, Laurie Sullivan - Wednesday, June 7, 2017
Marketers can now target individual consumers in Google search queries even wh ...
- Apple, IBM Partner To Focus City Furniture On Cross-Channel Experiences
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 26, 2017
The stores have seen an average increase in the average order val ...
- Management Shakeup At CRM Shop Ansira As CEO Departs
MAD, Steve McClellan - Tuesday, May 23, 2017
CEO Martin Reidy has left the digital CRM agency. Media veteran J ...
- KFC Hunting For A Digital And CRM Agency
Around the Net In MAD London, Sean Hargrave - Wednesday, May 17, 2017
KFC is seeking a digital and CRM agency, or possibly separate agencie ...
- British Shoppers Puts Off By 'Disconnected' Retailers
Around the Net In MAD London, Sean Hargrave - Wednesday, May 17, 2017
Research from app network MuleSoft claims that nearly two in three ...
- The Need For A Holistic And Custom-built CRM In Health Care
Marketing: Health, Michael Sengbusch - Wednesday, May 3, 2017
From retail to banking to hospitality, progressive industries are embracing advanced custom ...
- LinkedIn Launches Tools For Audience Targeting
Real-Time Daily, Tobi Elkin - Tuesday, April 25, 2017
LinkedIn has launched Matched Audiences, a suite of three targeting tools th ...
- Email Drops Off The Chart For Loyalty Messaging
Around The Net In EU Email Marketing, Sean Hargrave - Monday, April 24, 2017
Although the research is US-based, EU email marketers may be alarmed ...
- Netflix Will Spend $1B In Acquisition Marketing, With A Good Bit On Programmatic
RTBlog, Tobi Elkin - Wednesday, April 19, 2017
Reporting its Q1 earnings this week, Netflix said it would put ...
- CRM, Platform Data Don't Add Up, Inconsistencies Abound
SearchBlog, Laurie Sullivan - Thursday, April 13, 2017
Less than 15% of marketers trust the data their systems report a ...
- 87% Of Insurers Expect IoT To Improve Customer Relationships
AI & IoT Daily, Chase Martin - Wednesday, April 5, 2017
Insurance companies seem to have their eye on smart homes as ...