- Media Consumption Significant Prior To Shopping
MediaDailyNews, Wayne Friedman - Wednesday, June 16, 2010
The Council for Research Excellence found that nearly two-thirds of consumers list ...
- ESPN Pushes 3-Screen Approach, But TV Still King
MediaDailyNews, Wayne Friedman - Tuesday, June 15, 2010
ESPN isn't just about all screens all the time; it's about conte ...
- Nielsen Speeds Up Video Measurement
MediaDailyNews, Wayne Friedman - Tuesday, June 15, 2010
Las Vegas, NV - Nielsen will be ramping up its efforts wh ...
- SNL Kagan Forecasts Ad Recovery
MediaDailyNews, Wayne Friedman - Monday, June 14, 2010
After crushing double-digit percentage declines in advertising a year ago, TV station ...
- Finding An Attribution Model For Online Media Channels
SearchBlog, Laurie Sullivan - Tuesday, June 15, 2010
Marketers often report the same conversion multiple times. While many continue ...
- Syfy To Rollout Connect Platform
Around the Net In Media, Fern Siegel - Sunday, June 13, 2010
Syfy is looking to channel its fans passionate, vocal nature by establishi ...
- Drive Thru: TargetSpot Adds Aha Mobile
MediaDailyNews, Erik Sass - Friday, June 11, 2010
This week brought another Internet and mobile audio deal: TargetSpot will n ...
- TV Everywhere To Reach 50 Mil Homes
MediaDailyNews, David Goetzl - Wednesday, June 9, 2010
More than half of all pay-TV homes could have access to ...
- Klarman Upped To President, Oxygen Media
MediaDailyNews, Fern Siegel - Wednesday, June 9, 2010
Credited with successfully rebranding Oxygen, Jason Klarman has been promoted to presiden ...
- New Ogilvy & Mather Appointments Stress Platform-Agnostic Approach
Online Media Daily, Gavin O'Malley - Monday, June 7, 2010
Ogilvy & Mather on Monday announced several executive shifts beginning with La ...
- Haier, Weather Channel In Cross-Platform Ads
Marketing Daily, - Thursday, May 27, 2010
Haier America is launching a cross-platform advertising campaign with The Weather Chann ...
- Dish, Weather Channel See Clear Forecast, More Coverage
MediaDailyNews, David Goetzl - Monday, May 24, 2010
As disputes between operators and networks go, this one became a d ...
- 'TV Guide' Shares Content With TV Guide TV, Site
MediaDailyNews, Erik Sass - Friday, May 21, 2010
After a tumultuous divestment, separation and a total makeover of the pri ...
- Disney Plans Channels In South Korea
Around the Net In Media, Fern Siegel - Wednesday, May 12, 2010
The Walt Disney Co. is traveling to the Far East. It pla ...
- TWC's 'TV Everywhere' Offered To FiOS TV Customers
MediaDailyNews, Wayne Friedman - Wednesday, May 12, 2010
In further pushing its "TV Everywhere" plan, Time Warner said Verzion Fi ...
- Fox Sports Site Tackles TV/Web Integration
Around the Net In Media, Fern Siegel - Tuesday, May 11, 2010
FoxSports.com is making a serious run at ESPN.com's online dominance by turni ...
- Disney: ABC, ESPN See Ad Growth, But Dollar Declines
MediaDailyNews, David Goetzl - Tuesday, May 11, 2010
Disney reported notable ad sales growth Tuesday at its local station a ...
- Enterprise: Ad Forecasters Claim Happy Days Aren't Here Again
MediaDailyNews, Erik Sass - Friday, May 7, 2010
The modest gains predicted mean it will take four years to retu ...
- Scripps TV Posts 28% Profit Rise, Cooking Channel Fired Up
MediaDailyNews, David Goetzl - Thursday, May 6, 2010
Profit for the Scripps networks division was up 28% to $186 millio ...
- News Corp. Revs Up In Q3, Led By Film, Cable
MediaDailyNews, Wayne Friedman - Tuesday, May 4, 2010
Strong financial results at News Corp. are another indicator that the med ...
- Discovery: 1Q Profits Up, Clocks 8% Ad Rev Rise
MediaDailyNews, David Goetzl - Friday, April 30, 2010
Discovery is having a good year so far. CEO David Zaslav repor ...
- Viacom Reports 3% Ad Growth Across Cable Nets
MediaDailyNews, Wayne Friedman - Thursday, April 29, 2010
Television advertising is definitely back at Viacom. On Thursday, Viacom said advertisi ...
- Barclays: Big 4 Upfront To Reap $8.2 Billion
MediaDailyNews, David Goetzl - Wednesday, April 28, 2010
Beyond a buoyed economy, Barclays Capital attributes an expected jump in t ...
- MSLO 1Q Revs Stabilize, Jazzed By Hallmark Deal
MediaDailyNews, Erik Sass - Wednesday, April 28, 2010
Martha Stewart Living Omnimedia said its publishing division's revenues were basically fl ...
- Increased Revenue and Investment in E-Commerce Expected by Retailers
Research Brief, Jack Loechner - Thursday, April 29, 2010
According to the e-tailing group 9th Annual Merchant Survey, given the e-commer ...
- Analysts' NAB Takeaways: Gains In 2Q
Around the Net In Media, Fern Siegel - Sunday, April 25, 2010
In a note to investors,post NAB, Wells Fargo Securities analysts note th ...
- This Half-Naked Lady on Your Cell Phone is Brought You By ... Trojan
VidBlog, Steve Smith - Thursday, April 22, 2010
Maybe I am a bit too steeped in mobile media to apprecia ...
- Email Marketing On Rise, Strength In Customer Retention
MediaDailyNews, David Goetzl - Monday, April 19, 2010
Investment banker Bruce Biegel warned marketers that wringing savings from service provide ...
- TV Stations Mobilize For Pearl Initiative
MediaDailyNews, Wayne Friedman - Thursday, April 15, 2010
TV station groups' mobile initiative efforts have now evolved into a busine ...
- Mundial Upgrades: New Online Sports Net, Digizines
MediaDailyNews, Fern Siegel - Thursday, April 15, 2010
The Mundial Group is on a tear. First, the 10-year-old Latino spor ...