Tag results for "data management"
- ABM ESP: Data, Analysis Can Help B2B Teams Personalize MessagingThere are five main ways through which ABM personalization can be achieve ...
- Kantar Finds Direct Correlation Between Avoiding Ads, Viewer Experience, PurchasesProduct-placement ads have been replaced by dynamic and programmatic ad insertions bas ...
- ANA Opposes FTC's Proposed Rules For Health InformationAn FTC proposal that would require developers of health-related apps to noti ...
- The Trade Desk Sees Q2 Revenue Soar 23%, More CTV GrowthThe Trade Desk witnessed more sharp growth this year -- up 2 ...
- Google Must Face Claims That It Tracked 'Incognito' Users"Google's motion hinges on the idea that plaintiffs consented to Google collecti ...
- Data Is Always Personal: An Argument For AgencyRather than think about data in terms of where it was sourc ...
- California Appeals Order Delaying Enforcement Of New Privacy RegulationsCalifornia's privacy agency is appealing a trial judge's decision to postpone enforceme ...
- CDP Simon Data Generates $54M In Series D FundingThe financing will support Simon Data's product development. ...
- Criteo Reveals It 'Leverages' Twice As Much Ecommerce Data As Amazon To TargetCriteo reported its quarterly revenue has risen to $240.22 million. But i ...
- Web Users Battle Google Over Health DataGoogle is urging a federal judge to reject web users' request f ...
- Meta AI Music Generator Lets Users Create Content With Generative Text PromptsMeta's new AI code AudioCraft combines three separate AI sound-creation models, whi ...
- GroupM Deploys Retail Media-Planning Tool, Developing One For BuyingThe new planning tool, dubbed Fusion, was developed by GroupM Nexus a ...
- Lepine Will Lead Dynata's APAC BusinessA 30-year marketing vet, Lepine will solid the company's position as t ...
- Where Ecommerce Implements Technical SEO/SchemaThrough its platform SearchIQ, BrightEdge is tracking things that impact ranking a ...
- Kochava Must Face Privacy Suit In CaliforniaMobile data broker Kochava must face a privacy lawsuit over the alleg ...
- Google, YouTube Data Migrates More Easily Based On Italy's Competition MandateGoogle has made it easier to back up and transfer personal da ...
- Privacy Acrobatics: Brands Lack The Resources To Cope With Data ChangesMany firms need technical and legal help to comply with new la ...
- X Corp. Sues Bright Data Over Scraping"Bright Data scrapes and sells millions of records from X Corp.'s ...
- TikTok Provides Ad Partners With Post-Purchase Survey DataTikTok's new partnerships with post-purchase survey providers KnoCommerce and Fairing will gi ...
- AtData Launches Email List Monitoring ToolThe new offering protects brands against toxic emails and keeps them o ...
- FTC Warns Health Apps Over PrivacyFederal officials warned health app developers about the risks of tracking technolo ...
- Few Firms Are At High Levels Of Customer Understanding, Study FindsFew firms use identity resolution to unite data signals in a sing ...
- The INFORM Consumers Act - Brand New Rules For Online Marketplaces And SellersAlthough it does not cover sellers directly, INFORM will significantly affect the ...
- House To Mark Up Bill Restricting Police From Purchasing Consumer DataThe House Judiciary committee on Wednesday is scheduled to mark up ...
- Salesforce Offers New Generative AI CapabilitiesSales teams can use the Sales GPT to send tailored emails ...
- NewsGuard Launches 'Made-For-Advertising' Service In Response To ANA StudyNewsGuard also released new data showing the number of AI-generated news sit ...
- CFPB Lacks Authority For Sweeping Privacy Regulations, Advertisers SayNew privacy rules for data brokers should come from federal lawmakers, n ...
- Alesco Data Offers Intelligent Data View On Snowflake MarketplaceBrands can eliminate incomplete and inaccurate customer data, the company says, wi ...
- Travel Ad Engagement Rates Surge, Revenue To FollowEngagement volume continues to surge online in the travel industry. Overall E ...
- IAB Tech Lab Releases Data Clean Room Implementation GuidanceThese first finalized versions of guidelines and an OPJA protocol work togeth ...
