- B2B Media Company Questex Rolls Out Enhanced Audience Data Platform
Publishing Insider, Tony Silber - Thursday, March 10, 2022
Questex announced the launch of what it calls Q Activate, a proprieta ...
- BrandTotal And Facebook Remain At Impasse In Scraping Battle
Digital News Daily, Wendy Davis - Monday, February 21, 2022
Analytics company BrandTotal and Facebook parent Meta have not been able ...
- Ad Industry, Privacy Advocates Spar Over 'Surveillance Advertising'
Digital News Daily, Wendy Davis - Wednesday, January 26, 2022
"Consumers receive virtually free access to massive amounts of information online ...
- Rewriting The Brief For Data Democratization
Marketing Insider, Roy Armale - Tuesday, January 25, 2022
Data democracy in action: keeping access widespread, but focusing its relevance ...
- Facebook Users Ask Court To Revive Battle Over 'High-Tech Redlining'
Digital News Daily, Wendy Davis - Wednesday, January 19, 2022
Facebook users are asking a federal appellate court to revive claims th ...
- New Bill Would Outlaw Most Forms Of Behavioral Targeting
Digital News Daily, Wendy Davis - Tuesday, January 18, 2022
"The 'surveillance advertising' business model is premised on the unseemly collection a ...
- Not All Marketing Data Is Created Equal
Marketing Insider, Aaron Morrissey - Wednesday, January 12, 2022
To evaluate brand health, replace your vanity metrics with ones that off ...
- Senator Wyden Wants 'Tough Regulations' On Facebook, Touts Proposed 'Do Not Track' Law
Digital News Daily, Wendy Davis - Tuesday, January 4, 2022
Sen. Ron Wyden on Tuesday called for a national privacy law th ...
- Privacy Regulations Could Address 'Commercial Surveillance' Harms, FTC Chair Says
Digital News Daily, Wendy Davis - Friday, December 17, 2021
Days after taking the first steps toward issuing new privacy rules, F ...
- IDG Acquires LeadSift, Ups Audience And Marketing Engagement For Its Brands
Publishers Daily, Tony Silber - Friday, December 17, 2021
This is IDG's third acquisition in 18 months focused on the data-and-marketi ...
- B2B Marketers Confront Challenges With First-Party Data
Research Intelligencer, - Friday, December 10, 2021
Most B2B sales and marketing execs said the mass shift to remo ...
- Not All Marketing Data Is Created Equal
Marketing Insider, Aaron Morrissey - Wednesday, November 24, 2021
To evaluate brand health, replace your vanity metrics with ones that off ...
- Google, Apple, PayPal And Others Questioned Over Data Practices
Digital News Daily, Wendy Davis - Friday, October 22, 2021
A federal agency has launched an investigation into how Google, Apple a ...
- Zuckerberg Sued By Washington, D.C. Over Cambridge Analytica Debacle
PolicyBlog, Wendy Davis - Thursday, October 21, 2021
Facebook has made more than its share of questionable privacy decisions ...
- FTC's Slaughter Blasts 'Fundamental Unfairness' Of 'Data Economy'
Digital News Daily, Wendy Davis - Monday, October 4, 2021
The FTC may consider restricting "surveillance advertising" by requiring companies to lim ...
- Not All Marketing Data Is Created Equal
Marketing Insider, Aaron Morrissey - Friday, September 24, 2021
To evaluate brand health, replace your vanity metrics with ones that off ...
- FTC Urged To Pass Privacy Rules, Require Companies To Obtain Consumers' Consent
Digital News Daily, Wendy Davis - Tuesday, September 21, 2021
"Consumer privacy has become a consumer crisis," nine Senate Democrats say ...
- Data Privacy Shifts: Plan Now to Stay Ahead Later
Marketing Insider, Phil Case - Monday, August 23, 2021
Some dramatic changes to consumer targeting are here, and others are comin ...
- Scraping Doesn't Violate Anti-Hacking Law, Press Freedom Group And News Publishers Argue
Digital News Daily, Wendy Davis - Monday, July 19, 2021
Interpreting the Computer Fraud and Abuse Act to prohibit scraping could "outl ...
- The Evolving Practice of Consumer Engagement
The MediaPost Cases, Lisa Singer - Monday, July 26, 2021
A century ago Betty Crocker taught us everything we needed to kn ...
- ThirdLove Leverages Data with an Integrated Approach
The MediaPost Cases, Lisa Singer - Monday, July 26, 2021
COVID forced performance driven ThirdLove to drastically cut ad spend; shifting foc ...
- Facebook Says BrandTotal Not Entitled To Gather Ad-Related Data
Digital News Daily, Wendy Davis - Monday, April 12, 2021
Facebook is telling a federal judge that its ability to protect use ...
- BrandTotal Continues Battle With Facebook Over Data, Says It Could Face 'Immediate Liquidation'
Digital News Daily, Wendy Davis - Monday, March 15, 2021
Analytics company BrandTotal says it could face "immediate liquidation" unless it ...
- BrandTotal Seeks Court Order Forcing Facebook To Lift Block
Digital News Daily, Wendy Davis - Monday, October 19, 2020
"Facebook's complaint brazenly labels the UpVoice browser extension 'malicious' with no explanation ...
- Advertisers Can Teach U.S. Government A Lot About Cross-Data Integration
Data & Programmatic Insider, Laurie Sullivan - Monday, October 19, 2020
Advertisers take a lot of flak when it comes to mining da ...
- From Experian And Equifax To Infutor, Why Data Guru Kevin Dean Will Never Stop Asking 'Why'
Data & Programmatic Insider, Laurie Sullivan - Monday, September 28, 2020
The best piece of advice Kevin Dean, newly appointed COO at Infut ...
- Amazon Counterfeit Crime Unit Launches, Follows Similar Crackdown By Google
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 24, 2020
Amazon said it will work with independent investigations and aid law enforceme ...
- Black Lives Matter Movement Shifts Consumer Behavior, Data Segments Worldwide
Data & Programmatic Insider, Laurie Sullivan - Monday, June 15, 2020
Data collected and shared separately by Clickagy and Eyeota shows a chan ...
- Hearst Sees Triple Digit Ecommerce Boost Across 'Men's Health,' 'Good Housekeeping,' 'Cosmo'
Publishers Daily, Melynda Fuller - Tuesday, May 5, 2020
Since mid-March, the company has seen an increase in ecommerce-driven product sal ...
- Facebook, LinkedIn Sued For Allegedly 'Eavesdropping' On Zoom Users
Digital News Daily, Wendy Davis - Monday, April 13, 2020
A California resident has sued Facebook and LinkedIn for allegedly violating Zo ...