Tag results for "digital content"
- YouTube's 'Ads of The Year' Lean Into Platform's StrengthsThe winners of YouTube's 2018 ads of the year included videogame companies, ...
- Pixability Launches Partner Connect Program To Streamline Video Ad BuysYouTube and Facebook are the first places many marketers turn when looking ...
- NPR Releases Open Source Podcast Analytics TechRAD is an open source "method for sharing listening metrics from podcast ...
- Hulu To Launch New Private MarketplaceThe automated, biddable marketplace will be operated by the supply-side video advertising ...
- 2019 Poised To Usher In 'New Era' Of Video MarketingA big trend: The direct relationship between consumers and brands, driven by ...
- Yahoo Finance To Launch Standalone Apple TV AppThe app comes as Yahoo Finance prepares to significantly increase the amount ...
- Fandor Lays Off Staff As It Seeks BuyerFandor has transferred its assets to a new corporate entity controlled by ...
- Companies Rethink The TV Ad Model For OTT"It is clear to us that consumers are not going to stand ...
- Cinedigm To Release Managed OTT Tech PlatformThe product is modular, with built-in tools for billing, alerts, recommendations and ...
- New Streamer Quibi Plans To Be Baked Into Smartphone PlansQuibi is in the process of ordering and shooting thousands of original ...
- AnyClip Rolls Out 'LuminousX' Video PlatformThe company's software analyzes the content of the page, then tags people, ...
- Professional Creators, 'Cobra Kai,' Trended On YouTube In 2018This year's list skewed toward professional creators, with one YouTube original mixed ...
- Sen. Warner To FTC: Google Deserves Fresh Scrutiny"As long as Google stands to profit from the sale of additional ...
- Hulu Inks Deal For Anime ContentThe deal gives Hulu the right to dozens of new Funimation series ...
- Roku's Hardware Chief To RetireChas Smith is credited with developing the company's licensed smart TV platform, ...
- Viacom Plans 'Multifaceted' Approach To OTT In 2019The differentiated OTT strategy is built on direct-to-consumer streaming services, digital studios ...
- Hulu Interested In Live Sports, As Subscriptions RiseHulu with Live TV added "more than 450,000" subscribers in Q3. The ...
- Facebook Watch Fashions Itself As Free OTT AlternativeThe company has struck a deal with Fox to stream three cult-favorite ...
- FuboTV Becomes First U.S. Virtual MVPD To Launch In EuropeAside from Netflix and YouTube, few U.S. streaming services are available globally. ...
- What Makes Content 'Premium,' Anyway?As YouTube makes its premium shows more widely available, marketers are increasingly ...
- AT&T Suggests Advertising Will Be Key To OTT FutureAT&T's advertising unit, Xandr, will be at the center of its effort ...
- Ryff Readies Dynamic Product Placement Tech, Cuts Deal With Endemol ShineThe virtual product placement market is getting crowded, with Google, among others, ...
- OTT Video Viewers Younger, More EngagedNielsen found that 7% of total day viewership for five networks was ...
- Law & Crime Network Inks Deal To Stream On PhiloThe deal is notable for both companies. For Law & Crime, it ...
- Discovery Inc. Expands OTT Push, Strikes Deals With Sling TV, HuluThis week, the company struck deals with Dish's Sling TV and Hulu ...
- As Industry Fraud Concerns Persist, Pixalate Expands MRC AccreditationsPixalate says it is the first solution to be accredited across all ...
- YouTube To Make Original Shows Free And Ad-SupportedYouTube originals were previously only available to paid subscribers of YouTube Premium, ...
- Conviva Acquires Delmondo To Bolster Social Analytics PresenceThe deal will see Delmondo rebrand as Conviva Social Insights, and will ...
- YouTube Ups The Pressure In Article 13 FightThis week the company is launching a campaign, called "#SaveYourInternet," to convince ...
- MLB, MGM Ink Interactive Gaming DealThe deal "will extend the viewership of games through multiple innings, even ...
