- Google Assistant Outperforms Amazon Alexa In Product Information Search
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 21, 2018
Voice search and smart speakers continue to grow in adoption rates, b ...
- B2B Brand SafeTstep Deploys Marketo To Send Personalized Emails
Around the Net in Email, Ray Schultz - Thursday, December 20, 2018
SafeTstep, a B2B brand that offers slip-resistant work shoes, is using Marke ...
- Fierce And Regal Aims For Personalized Experience
Around the Net in Email, Ray Schultz - Tuesday, December 18, 2018
Activewear marketer Fierce and Regal sends seasonal emails and provides personalized experienc ...
- Retail Shoppers Prefer Email Offers, But Text Is Gaining: Study
Email Marketing Daily, Ray Schultz - Tuesday, December 18, 2018
Email only narrowly beats text as a means of getting promotions v ...
- Et Tu, Ecommerce?
London Blog, Sean Hargrave - Tuesday, December 18, 2018
Asos shares plummet 40% on poor growth news as the ecommerce gia ...
- Sovrn Acquires VigLink, Deepens Ecommerce Opportunities For Publishers
Publishers Daily, Melynda Fuller - Friday, December 14, 2018
Through Sovrn's acquisition of VigLink, the company creates a portfolio of mo ...
- Brands Should 'Get In Early' To Voice Search For Ecommerce, HP.com's Chemij Says
Search & Performance Marketing Daily, Laurie Sullivan - Friday, December 14, 2018
One reason to get involved with voice search, per Chemij, is th ...
- Search Engines Doing A Better Job Of Calling Out Paid-Search Ads
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 13, 2018
"It appears that most people can distinguish between paid and organic sear ...
- Consumers Shopping Earlier, Will Share Data In Return For Personalization, Study Says
Email Marketing Daily, Ray Schultz - Thursday, December 13, 2018
Email marketers have to launch their campaigns earlier, judging by results ...
- Connected Car Ecommerce Projected To Hit $265 Billion
Connected Thinking, Chuck Martin - Tuesday, December 11, 2018
An increasing amount of in-car connectivity will lead to more consumer spendi ...
- Poised For A Happy Holiday: Key Takeaways From Black Friday And Cyber Monday
Marketing Daily, Stephen Kraus - Tuesday, December 11, 2018
The numbers are in, and the data from Black Friday and Cyb ...
- Apple To Make History On Amazon
Performance Marketing Insider, Laurie Sullivan - Wednesday, December 12, 2018
Product searches on Amazon have begun to outpace those on Google, Bi ...
- Facebook Relaunches Search Ads As Small Test In U.S., Canada
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, December 11, 2018
The "small" test is open to select advertisers in automotive, retail a ...
- Manic Cyber Monday: Sales Were Up, Brands Should Prepare Now For New Year's Day
Email Insider, Ray Schultz - Tuesday, December 11, 2018
Welcome to BFCM, as the Black Friday weekend is known. Brands d ...
- Finding The 80 Most Common SEO Ecommerce Flaws
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 11, 2018
Brands still struggle with web site mistakes and technical issues that ran ...
- Constant Contact Links Up With Shopify To Drive SMB Email
Email Marketing Daily, Ray Schultz - Monday, December 10, 2018
The integration will enable small businesses to send cart abandonment emails a ...
- To Have And To Hold: How Email Helps Retailers Acquire And Retain Customers
Email Insider, Ray Schultz - Friday, December 7, 2018
A survey by Retail Touchpoints points to the wide use of ema ...
- Search Volume Declines The Week Of Cyber Monday
Performance Marketing Insider, Laurie Sullivan - Wednesday, December 5, 2018
Searches declined on Google, Bing and Amazon for the 7 days endi ...
- Amazon Prime One-Day Orders Top 2B
Marketing Daily, Sarah Mahoney - Monday, December 3, 2018
The Seattle-based company also says that Prime members are pouncing on savin ...
- Average Order Values Fall As Mobile Purchases Rise
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 4, 2018
Brands that saw a 4% decline in their average order value Thanksgivi ...
- Ad Forecasts Predict Mixed Year For Publishers
Publishing Insider, - Tuesday, December 4, 2018
Madison Avenue forecasts ad spending will grow modestly next year. Publishers wi ...
- J.C. Penney Got Its Search Groove Back For Black Friday
Performance Marketing Insider, Laurie Sullivan - Monday, December 3, 2018
This year JCPenney.com became the most-clicked advertiser for Black Friday paid-search keywor ...
- 'Gear Patrol' Teams With Hamilton On Special-Edition Watch
Publishers Daily, Sara Guaglione - Friday, November 30, 2018
The partnership is an example of a brand tapping into Gear Patrol ...
- Report: Mobile Shopping, Yes. Mobile Payments? No.
Marketing Daily, Sarah Mahoney - Thursday, November 29, 2018
Why are consumers cautious about mobile payments? "Perceptions of a security gap ...
- Black Friday Spending Up, But Still Did Not Meet Expectations
Around the Net In MAD London, Sean Hargrave - Thursday, November 29, 2018
IMRG figures show Black Friday spending online was up around 7% ...
- Retailers Running Promotions Through Thanksgiving Week See Benefits, Data Shows
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 28, 2018
The top 50 retail sites processed 75.1 million transactions through desktop a ...
- Kohl's Leads In Cyber Monday Growth, Amazon In Market Share, Study Says
Digital News Daily, Ray Schultz - Wednesday, November 28, 2018
Amazon generated 17% growth -- behind Kohl's, Nordstrom and Macy's, Edison Tren ...
- The Good Guys: Retailers Improve Their Email Unsubscribe Practices, Study Finds
Email Insider, Ray Schultz - Wednesday, November 28, 2018
Five of the top ten online retailers -- those with perfect scor ...
- Amazon Says Cyber Monday Set New Shopping Record
Around the Net In Digital, Gavin O'Malley - Tuesday, November 27, 2018
Amazon says Cyber Monday set a new world record for product sale ...
- Cyber Monday Forecast As A $7.8 Billion Day, Supported By $2B From Smartphones
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 26, 2018
More than 2% of product page visits saw out-of-stock messages during t ...