- Younger Shoppers, Smarter Tech Fuel Secondhand's Record Year
Marketing Daily, Sarah Mahoney - Wednesday, March 19, 2025
Online resale platforms grew 23% in 2024. And nearly half of you ...
- 'FT' Beefs Up Its Coverage Of Trump Impact On Economy
Publishers Daily, Ray Schultz - Tuesday, March 18, 2025
Claire Jones will oversee reporting on the Trump effect as newly nam ...
- Wieser Downgrades 2025 Again, Projects Tepid Growth For Next Few Years
MediaDailyNews, Joe Mandese - Tuesday, March 18, 2025
"By now, nearly three months into the year, what we can s ...
- Your 401K's Big Hit: Turn To Business TV For Answers?
TV Watch, Wayne Friedman - Monday, March 17, 2025
The Dow Jones Industrial Average is down 9% since Jan. 30 ...
- TikTok Attempts To Prove It Is Vital For U.S. Economy
MediaDailyNews, Colin Kirkland - Wednesday, March 12, 2025
According to an economic impact report from TikTok and Oxford Economics, the ...
- Trump, The Media, And The Problem Of 'Pretty Good'
Media Insider, Gord Hotchkiss - Tuesday, March 11, 2025
Those claiming to be populists, some of whom may eventually become dictator ...
- Business TV Brand Messages: Concerns Over Tariffs, Higher Interest Rates Ahead?
TV Watch, Wayne Friedman - Monday, February 24, 2025
CNBC keeps talking about a "high level of uncertainty" with regard ...
- Consumers Are Nervous -- Should Marketers Be?
Marketing Daily - Top of the News, Sarah Mahoney - Friday, February 14, 2025
Layoffs, inflation, and debt are piling up, but experts say retail spendi ...
- Spirited SMBs: Small Businesses Are Upbeat On The Economy
Email Insider, Ray Schultz - Monday, February 10, 2025
Small businesses may be upbeat on the economy - but they fa ...
- Ad Market Remains Volatile, Decelerates Due To Political Uncertainty
Planning & Buying Insider, Joe Mandese - Friday, January 31, 2025
"Early pacing data in 2025 shows that brands are starting to tr ...
- Axios To Offer Media Trends Membership Subscriptions
Publishers Daily, Ray Schultz - Wednesday, January 29, 2025
Members will receive data reports, a monthly email and an annual tre ...
- Trump Reshapes World For Brands Amid 'Nouveau Nihilism'
Research Intelligencer, Robert Williams - Thursday, January 23, 2025
Brands need to prepare for the uncertain reactions from consumers to Trump ...
- Newsroom Headwinds: The Problems Faced by Publishers In 2025
Publishing Insider, Ray Schultz - Thursday, January 9, 2025
Overall confidence has sunk, but news leaders are upbeat about their o ...
- Holding Co. Consensus Revised Upward This Year And Next
MediaDailyNews, Joe Mandese - Monday, December 9, 2024
IPG's Magna and WPP's GroupM this morning joined last week's upgraded outlo ...
- Wieser Upgrades 2024 Once Again, Cites Presidential Uncertainties For Downgrading 2025
MediaDailyNews, Joe Mandese - Friday, December 6, 2024
Brian Wieser now estimates ad spending will expand 9.0% this year, excludi ...
- Dentsu Markedly Boosts Worldwide, U.S. Ad Outlooks: Cites 'Deeper Dive' Analysis
MediaDailyNews, Joe Mandese - Tuesday, December 3, 2024
"We are seeing an increased focus on planning and buying for attentio ...
- Ad Growth Decelerates To +0.9% In October: Sports, Elections Cited
MediaDailyNews, Joe Mandese - Wednesday, November 27, 2024
The good news is that October turned in the 18th consecutive mon ...
- The New York Times Wants To 'Reshape' The Ad Economy
Data & Programmatic Insider, Laurie Sullivan - Monday, November 25, 2024
Rather than measuring clicks and impressions, the "Times" plans to find ...
- Stagwell: CEOs Say Election Will Impact 2025 Business Strategy
MAD, Steve McClellan - Wednesday, November 6, 2024
The global survey from Stagwell's NRG research unit found that CEOs outsi ...
- Harris Poll: Future + Economy + Election = Too Much Stress
Mediapsssst, Richard Whitman - Friday, October 25, 2024
Stagwell's Harris Poll conducted a study in conjunction with the American Psychologic ...
- Trump's Stock Meme: TV Ad-Model Trends To Come?
TV Watch, Wayne Friedman - Monday, October 28, 2024
Stock market meme stocks now have a place in history when ...
- Publicis Groupe Upgrades 2024 Growth Outlook After Strong Q3 Results
MAD, Steve McClellan - Thursday, October 17, 2024
The company said it was upgrading its full-year 2024 organic growth guidan ...
- Trump Says Google Would Likely Remain Intact If He Is Reelected
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 16, 2024
Former President Donald J. Trump told attendees at an event this we ...
- An Uneasy World
Planning & Buying Insider, J. Walker Smith - Wednesday, October 16, 2024
The world today is characterized by an undercurrent of negativity that ...
- WFA Forecasts Media Price Hikes For 2025 And 2026
MAD, Steve McClellan - Monday, October 14, 2024
Nine out of 10 top global markets are predicted to see pri ...
- Trump Vs. Harris: SMB Opinions On Who's Best For Ad Industry And Economy
MediaDailyNews, Laurie Sullivan - Tuesday, October 8, 2024
Small and medium-sized businesses were surveyed to identify who they believe ...
- Bad Means Better
Planning & Buying Insider, J. Walker Smith - Wednesday, October 2, 2024
Finding value in low consumer satisfaction is not how marketers think. B ...
- Election Unlikely To Change Consumer Spending
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, September 25, 2024
New data from Kroger indicates that people aren't holding back on maj ...
- Consumers Sacrifice Brand Loyalty Down To The Penny
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 24, 2024
"Yellowstone" creator Taylor Sheridan recently purchased land near my property in Wyomin ...
- Google AdX Rises In U.S. Trust Ranking Score, But Doesn't Top List
Data & Programmatic Insider, Laurie Sullivan - Monday, September 23, 2024
On Pixalate's Global Seller Trust Indexes ranking of open programmatic ad selle ...