- Twilio Reports 62% Hike In Q1 Revenue
Email Marketing Daily, Ray Schultz - Wednesday, May 5, 2021
Twilio, which includes the SendGrid email brand, also foresees a hike ...
- Parents Plan More Online Back-To-School Shopping: Study
Email Marketing Daily, Ray Schultz - Wednesday, May 5, 2021
Email teams should prepare for the back-to-school shopping onslaught soon to begi ...
- The Upsides And Downsides Of Email Marketing Automation
Around the Net in Email, Ray Schultz - Tuesday, May 4, 2021
Research shows that marketers believe automation is helping them survive the pandemi ...
- Update On Best Practices In Email Marketing
Around the Net in Email, Ray Schultz - Tuesday, May 4, 2021
Email marketing is far from dead for firms that follow best practice ...
- Majoring In Shopping: What College Students Want From Online Brands
Email Insider, Ray Schultz - Tuesday, May 4, 2021
Free shipping and other perks resonate most with students. And you ha ...
- Consumers Will Pay A Premium For Privacy, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, May 4, 2021
Those in the 25-34 age group and Android buyers are willing ...
- Demandbase Acquires InsideView And DemandMatrix In B2B Data Move
Email Marketing Daily, Ray Schultz - Tuesday, May 4, 2021
Demandbase expands its go-to-market suite with new data capabilities. ...
- Mailchimp Offers Films To Stream For Small Business Week
Email Marketing Daily, Ray Schultz - Tuesday, May 4, 2021
Email firm Mailchimp is partnering with Oscilloscope Laboratories to offer a curat ...
- MessageGears Aims For Faster Data Segmentation With Segment Updates
Email Marketing Daily, Ray Schultz - Tuesday, May 4, 2021
The MessageGears Segment platform can help brands avoid data access and laten ...
- Verizon Media Sold, Company Renamed Yahoo
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 3, 2021
Apollo Global Management will pay about $5 billion to acquire Verizon Medi ...
- What You Need For An Effective Email Strategy
Around the Net in Email, Ray Schultz - Monday, May 3, 2021
Effective email marketing depends on several elements, including list growth, retention a ...
- Pros And Cons Of Using A Separate Domain For Marketing Emails
Around the Net in Email, Ray Schultz - Monday, May 3, 2021
Should brands employ a separate domain for marketing emails? Here are t ...
- Publishers Grapple Over Email, Contextual Targeting To Replace Third-Party Cookies
Data & Programmatic Insider, Laurie Sullivan - Monday, May 3, 2021
"I believe in the value exchange, but I don't think we ne ...
- Play It Again With Retargeting: Brands Cite Channels And Challenges
Email Insider, Ray Schultz - Monday, May 3, 2021
Email is the third-most utilized tool for retargeting, following Facebook/Instagram and Googl ...
- Young Shoppers See Email As Top Customer Service Channel: Study
Email Marketing Daily, Ray Schultz - Monday, May 3, 2021
Consumers ages 65+ do not cite email as one of their top-t ...
- ActiveCampaign To Double Indianapolis Staff
Email Marketing Daily, Ray Schultz - Monday, May 3, 2021
Customer experience company ActiveCampaign is moving into a 10,000-square-foot complex in downto ...
- Email Loyalty Tool Offered On Salesforce AppExchange
Email Marketing Daily, Ray Schultz - Monday, May 3, 2021
The company can use the Salesforce App Exchange to manage its ema ...
- Why Your Email Campaign May Not Be Working
Around the Net in Email, Ray Schultz - Friday, April 30, 2021
Email marketing teams hit by the COVID-19 pandemic can get back ...
- ServiceNow To Switch From Slack To Microsoft Teams
Around the Net in Email, Ray Schultz - Friday, April 30, 2021
ServiceNow says it will stop using Slack following the latter’s acquisition ...
- B2B Marketing And The Law Of Double Jeopardy
Around the Net in Email, Ray Schultz - Friday, April 30, 2021
A new study shows that B2B brands can achieve growth only ...
- SMB Youth Quake: Gen Zers And Millennials Are Taking Over
Email Insider, Ray Schultz - Friday, April 30, 2021
Running an SMB has become a young person's game. And those youthf ...
- Google Adds External Badge To Gmail As An Added Security Measure
Email Marketing Daily, Ray Schultz - Friday, April 30, 2021
Teams will be alerted when someone outside the company is in conversat ...
- Acxiom Forms Integration With Google Cloud
Email Marketing Daily, Ray Schultz - Friday, April 30, 2021
The new partnership will help clients get more in-depth information from the ...
- Firm Adds Biometric Authentication To Email Encryption
Email Marketing Daily, Ray Schultz - Friday, April 30, 2021
Users will be able to access encrypted messages without passwords, using t ...
- Verizon May Sell Its Media Assets
Around the Net in Email, Ray Schultz - Thursday, April 29, 2021
Verizon is exploring the sale of digital media assets, including parts ...
- Gmail Often Confuses Paid Newsletters And Marketing Emails, But There's a Workaround
Around the Net in Email, Ray Schultz - Thursday, April 29, 2021
Gmail is bad at reading paid newsletters and often treats them ...
- It's Text Time: Most Consumers Are Open To Mobile Messages
Email Insider, Ray Schultz - Thursday, April 29, 2021
Almost all shoppers have made at least one purchase on mobile ...
- Purchases Grew On Social Media In Last Eight Months: Study
Email Marketing Daily, Ray Schultz - Thursday, April 29, 2021
Consumers say brands should still mention the COVID-19 pandemic in their advertis ...
- Iterable Fires CEO Justin Zhu For Taking LSD At Work: Report
Email Marketing Daily, Ray Schultz - Thursday, April 29, 2021
Zhu violated company policy, says co-founder Andrew Boni, who is taking ov ...
- Microsoft's LinkedIn Reports $3 Billion In Ad Revenue For Past Year
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 28, 2021
Microsoft said Tuesday that LinkedIn Marketing Solutions generated more than $3 billi ...