- Holiday Tightwads: Inflation Affects Both Consumers And SMBs
Email Insider, Ray Schultz - Tuesday, September 17, 2024
Too many small businesses wait until the end of the year ...
- SMBs Face Inflation Troubles, As Consumers Reduce Spending
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 17, 2024
Pressures around inflation and the state of the economy are causing conce ...
- Out To Lunch: The Best Times To Reach People In Their Offices
Email Insider, Ray Schultz - Monday, September 16, 2024
Out of Office replies leap during the holidays and summer, ZoomInfo repo ...
- Search Ads Slide As A Way To Reach Consumers
MediaDailyNews, Laurie Sullivan - Friday, September 13, 2024
A shift in shopping trends could influence media buys this holiday sea ...
- Holiday Fever: Most Consumers Plan To Shop Online This Year
Email Insider, Ray Schultz - Friday, September 13, 2024
The action will be mostly online for holiday shopping this year, a ...
- Newsletter Pull: Subscribers Are Drawn By Value And Content
Email Insider, Ray Schultz - Wednesday, September 11, 2024
Most consumers are comfortable sharing their email address, and only a f ...
- Retailers Mean To Please, But Many Are Not Mature Enough
Email Insider, Ray Schultz - Tuesday, September 10, 2024
The customer experience maturity level varies by sector, Incisiv and Talkdesk rep ...
- AI Concierge: Automating Check-In, Email Messaging For Hotels
Email Insider, Ray Schultz - Monday, September 9, 2024
The AI-powered email ticketing system for hoteliers uses data to serve gues ...
- B2B Gets AI: Marketers Want To Use It For Personalization
Email Insider, Ray Schultz - Friday, September 6, 2024
Almost half of B2B brands personalize their email marketing, ON24 reports. ...
- Conversion Touchstone: Marketers Are Urged To Simplify Their Copy
Email Insider, Ray Schultz - Thursday, September 5, 2024
Email is the most effective channel for converting customers, Unbounce reports. ...
- Spamming The Globe: The Top Spam Countries And Their Carbon Footprints
Email Insider, Ray Schultz - Wednesday, September 4, 2024
Countries with a high volume of email spam are contributing to ...
- Google Sunsets Video Ad Platform To Prioritize AI Campaigns
MediaDailyNews, Laurie Sullivan - Wednesday, September 4, 2024
Features from an older performance ad video product will fold into ...
- The Content Divide: Few Brands Say They're Very Good At It
Email Insider, Ray Schultz - Tuesday, September 3, 2024
Although brands are increasingly using AI for content marketing with high hope ...
- Valpak Rebrands Clipper Into Coupon Model, Links To Digital Wallets
MediaDailyNews, Laurie Sullivan - Friday, August 30, 2024
Groupon coupon codes for dining and entertainment discounts took many iterations ...
- Spam On The Ballot: Some Election Emails Are Malicious
Email Insider, Ray Schultz - Friday, August 30, 2024
Trump's name is the most likely to be used in spam, Cloudfla ...
- Back-To-School Barrage: Parents Are Swamped By Email Volume
Email Insider, Ray Schultz - Thursday, August 29, 2024
The average parent has 2,000 emails in their inbox at any giv ...
- Why GenAI: Most Marketers See Benefits, But Face Issues
Email Insider, Ray Schultz - Wednesday, August 28, 2024
Email copy is the second-most used function of generative AI, Skyword repo ...
- Giddyap, Gmail: Google Speeds Up Email Replies On Android
Email Insider, Ray Schultz - Tuesday, August 27, 2024
The feature, which debuted Monday, enables users to reply more quickly ...
- A Lesson For B2B: Marketers Are Told Not To Overreach
Email Insider, Ray Schultz - Monday, August 26, 2024
Complex marketing programs can slow companies down and perpetuate silos, Forrester cauti ...
- AI Locomotion: An Enterprise Platform With Message Variant Capability
Email Insider, Ray Schultz - Friday, August 23, 2024
Email, SMS and push notifications can be used for serving multiple personaliz ...
- Playing The Clues: Determining When Anonymous Visitors Show Intent
Email Insider, Ray Schultz - Thursday, August 22, 2024
Software company Box is using Bombora's Visitor Insights to learn about interest ...
- The Mobile Spell: Gmail Adds Writing Tools As Phone Usage Grows
Email Insider, Ray Schultz - Wednesday, August 21, 2024
Mobile's share of online shopping now stands at over 50%, and Ado ...
- Meshing Data: Brands Are Working On Integration Despite Hurdles
Email Insider, Ray Schultz - Tuesday, August 20, 2024
Middle-of-the night problem calls are causing stress for data engineers, Nexla a ...
- Amplified App: Listrak Expands Its Shopify Connection
Email Insider, Ray Schultz - Monday, August 19, 2024
The arrangement facilitates automation and personalization in email and other channels. ...
- Happy Back-To-School: Sales Solid In July, But Will They Continue?
Email Insider, Ray Schultz - Friday, August 16, 2024
Apparel sales were strong as parents spent on new items for fa ...
- Crafty Spam: 3 Email Collection Tricks That Can Get You In Trouble
Email Insider, Ray Schultz - Thursday, August 15, 2024
Plaintiffs are suing email senders under a pre-commerce Massachusetts law, the "Nation ...
- In A League: Brands Drive Loyalty By Targeting Communities
Email Insider, Ray Schultz - Wednesday, August 14, 2024
Military personnel and first responders are among the shoppers who appreciate exclusi ...
- Mediavine Teams Up With Flodesk To Help Publishers Engage Subscribers
Publishers Daily, Ray Schultz - Tuesday, August 13, 2024
Through the integration, users can identify subscribers and upload their lists ...
- Email Match: Firms Team Up To Drive Engagement, Identity Matching
Email Insider, Ray Schultz - Tuesday, August 13, 2024
AtData and Yotpo have formed a strategic integration to help joint custome ...
- Planet Email: 9.7 Billion Messages Are Sent In The U.S. Every Day
Email Insider, Ray Schultz - Monday, August 12, 2024
Email is especially valuable in the fintech and subscription sectors, CleverTap repo ...