- Dons Rule AMC: 'Godfather' and 'Mad Men'
MediaDailyNews, David Goetzl - Tuesday, September 7, 2010
The network known for one Don has sewed up another. AMC h ...
- Steve Jobs Wants To Dominate Home Entertainment
Around the Net In Brand Marketing, Thom Forbes - Thursday, September 2, 2010
The show at Yerba Buena Center for the Arts in San Francis ...
- Toews, Kane Celebrate EA Sports' NHL 11
Marketing Daily, - Friday, August 27, 2010
The promotion will take place at the NHL Powered By Reebok sto ...
- TWC Kicks Up Rhetoric In Disney Retrans Battle
MediaDailyNews, David Goetzl - Friday, August 27, 2010
As Disney urges customers to drop Time Warner Cable to avoid losi ...
- Carnival Cruise Unveils Facebook App
Marketing Daily, - Friday, August 20, 2010
The social commerce tool, created by Razorfish, allows users to easily vie ...
- Power Surge: CKX To Reinvigorate 'American Idol'
MediaDailyNews, David Goetzl - Monday, August 16, 2010
Executives at the company that owns the "American Idol" brand expressed ...
- Madden Named Fox TV Studios Prez
MediaDailyNews, Fern Siegel - Monday, August 16, 2010
Fox Television Studios has a new president: show business veteran David Madde ...
- 4Kids Pushes Japanese Animation Shows on CW
MediaDailyNews, Wayne Friedman - Monday, August 16, 2010
Struggling Saturday morning kids network 4Kids Entertainment is trying a new marketi ...
- 4 Ways Disney Might Make Its Recovery Stick
On Media, Diane Mermigas - Sunday, August 15, 2010
Walt Disney's latest quarterly earnings may be the best among its b ...
- At 68, Archie And Pals Step Out In The Merchandising World
Around the Net In Brand Marketing, Thom Forbes - Monday, August 16, 2010
So who's the Liz Claiborne gal, do you think? Veronica Lodge ...
- American Airlines, NBCU Partner On Promo
Marketing Daily, Tanya Gazdik - Thursday, August 12, 2010
American Airlines is joining with NBC Universal on a promotion that includ ...
- Sprouse Bros. Promote Pokemon
Marketing Daily, - Thursday, August 12, 2010
In a television commercial that begins airing Aug. 16, the two acto ...
- Universal Studios Chef Aims To Stir Up Some Excitement
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 12, 2010
...
- Netflix, Epix Partner For Streaming Movie Deal
Marketing Daily, Fern Siegel - Wednesday, August 11, 2010
Netflix signed a deal with Epix, a pay-TV channel, that allows Netfl ...
- Foxwoods Will Cling To Spidey's Wall On Broadway
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 10, 2010
...
- Wholly Guacamole Goes Beyond The Party Circuit
Marketing Daily, Karlene Lukovitz - Monday, August 9, 2010
This year, Wholly -- the #1 guacamole, according to Nielsen -- ...
- Mattel Builds Soc. Media Whirl Around Barbie Vid Girl
Around the Net In Brand Marketing, Thom Forbes - Monday, August 9, 2010
...
- EA Looking To Bring 'Em Back With 'Madden'
Marketing Daily, Aaron Baar - Monday, August 2, 2010
The new campaign, which introduces a tagline, "Madden to the People," depic ...
- Six Flags, Samsung Team For Recycling Promo
Marketing Daily, - Monday, August 2, 2010
The effort encourages consumers to recycle their old phones at Six Fla ...
- Study: Social Media Takes On Email
Online Media Daily, Laurie Sullivan - Monday, August 2, 2010
What sucks Americans' time? Social networks top the list, followed by onli ...
- NBC's Gaspin Struts: Advertisers Upbeat About Network
MediaDailyNews, Wayne Friedman - Friday, July 30, 2010
NBC continues to look to kick up its businesses -- advertising revenu ...
- It's Official: Paul Lee To ABC Entertainment President
MediaDailyNews, Wayne Friedman - Friday, July 30, 2010
ABC Family president Paul Lee will become the new president of t ...
- ABC's Lee: Few Changes To Prime Time, Focus On 'Brand-Defining' Shows
MediaDailyNews, Wayne Friedman - Sunday, August 1, 2010
Just 36 hours on the job, Paul Lee -- the new preside ...
- Guinness World Records, Omnicom Partner For Marketing Events
MediaDailyNews, David Goetzl - Friday, July 30, 2010
A unit of the Guinness records company is setting up shop ...
- CBS Moves 'Bang' To Thursday, 'Boss' Updates
MediaDailyNews, Wayne Friedman - Wednesday, July 28, 2010
A new, diverse array of companies will highlight next season's reality seri ...
- Disney Buying Playdom, Maker Of Online Social Games
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 28, 2010
...
- Disney's Marketing For 'Tron: Legacy' Reaches New Levels
Around the Net In Brand Marketing, Thom Forbes - Monday, July 26, 2010
"If this thing ["Tron: Legacy"] isn't a hit," an attendee at t ...
- Excelsior!: Stan Lee the Indomitable
VidBlog, Steve Smith - Monday, July 26, 2010
At last week's Comic-Con every sci-fi, superhero and action film and ...
- Great Clips, EA Sports, PlayStation Team For Promo
Marketing Daily, - Wednesday, July 21, 2010
The chain will feature the promotion, which includes prizes such as ...
- Budget-Conscious Favoring Staycations, Car Trips
Marketing Daily, - Tuesday, July 20, 2010
The bottom line, according to the survey, is that Americans are sti ...