- GroupM Taps Omnicom, Yahoo Veteran For Global Trading Post
MAD, Steve McClellan - Wednesday, October 31, 2018
Marc Bignell, GroupM's new global head of trading, is based in Lond ...
- Tech Companies Defeat Lawsuit Over Istanbul Bombing
Digital News Daily, Wendy Davis - Tuesday, October 30, 2018
Siding with social media platforms, a federal judge has dismissed a lawsu ...
- IAB Releases DOOH And Mobile Case Studies To Prove Lift And Recall
Digital News Daily, Laurie Sullivan - Wednesday, October 31, 2018
The case studies illustrate the ways marketers can drive growth, lift, reca ...
- Publicis Groupe Overhauls Latin America Leadership
MAD, Larissa Faw - Monday, October 29, 2018
Monica Gadsby, CEO of Publicis One LATAM, is appointed to the new ...
- Puma Media Goes To Havas
MAD, Steve McClellan - Monday, October 29, 2018
Sportswear-fashion brand Puma has awarded its global media assignment to Havas Med ...
- German Court: Survey Questions Turn Email Invoices Into Spam
Email Marketing Daily, Ray Schultz - Monday, October 29, 2018
Customer satisfaction questions are seen as a form of advertising when includ ...
- One-Third Of Online Shoppers Will Go Elsewhere After One Poor Experience
Performance Marketing Insider, Laurie Sullivan - Monday, October 29, 2018
As more U.S. consumers buy more products online, it only takes o ...
- UK Retail Billionaire Faces #MeToo Accusations
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, October 25, 2018
The Telegraph says it has spent the past eight months investigating allegatio ...
- WPP's Long Road To Recovery
MAD, Steve McClellan - Thursday, October 25, 2018
The company now expects no organic growth for full-year 2018 but inste ...
- Apple CEO Warns Against 'Weaponisation' Of Personal Information
Around the Net In MAD London, Sean Hargrave - Thursday, October 25, 2018
Apple CEO Tim Cook used a speech in Europe to praise t ...
- Apple CEO Calls For Laws Curbing 'Data Industrial Complex'
Digital News Daily, Wendy Davis - Wednesday, October 24, 2018
Federal lawmakers should pass privacy legislation that would give consumers a n ...
- WPP Integrates U.S. Health Practices With Agency Brands
MAD, Steve McClellan - Wednesday, October 24, 2018
The latest move by WPP is intended to streamline its portfolio a ...
- WPP Shares Tumble On Weak Q3 Earnings
MAD, Steve McClellan - Thursday, October 25, 2018
The holding company confirmed Thursday that it will sell research arm Kanta ...
- In 2 Months, WPP's Read Puts Big Stamp On Holding Company
Mediapsssst, Richard Whitman - Wednesday, October 24, 2018
Agency mergers. Selling Kantar. No doubt newly anointed CEO Mark Read ...
- Apple Pushes Against 'Weaponizing' Personal Information And For U.S. Online Privacy Laws
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, October 24, 2018
Chief Executive Tim Cook, Apple CEO, issued a call for U.S.-wide data-protecti ...
- Daimler Consolidates $950 Million Global Media With Omnicom Media Group
MAD, Steve McClellan - Wednesday, October 24, 2018
The exception is China, not part of the pitch and retained ...
- YouTube CEO: EU Legislation 'Threatens To Shut Down' Millions Of Creators
Digital News Daily, Alex Weprin - Monday, October 22, 2018
Article 13 requires internet companies to check all content uploaded to the ...
- How Amsterdam Airport Schiphol Creates A Passenger Journey Via Email
The MediaPost Cases, Nina Lentini - Thursday, November 8, 2018
Before the arrival of Ruth Hakkenberg, the email program at Schiphol Amsterd ...
- Omnicom Overtakes WPP In Market Cap
Around the Net In MAD London, Sean Hargrave - Monday, October 22, 2018
A dip in WPP's share price means that it is not long ...
- Over Half Of Firms Still Not Compliant With GDPR: Study
Email Marketing Daily, Ray Schultz - Monday, October 22, 2018
Almost 20% say they will never be compliant, IAPP finds in i ...
- IPG's Roth: Tone Of Business Is 'Very Solid'
MAD, Steve McClellan - Friday, October 19, 2018
Interpublic Group CEO Michael Roth is the latest holding company executive ...
- CP+B Says It's Quitting The Awards Show Circuit
Mediapsssst, Richard Whitman - Sunday, October 21, 2018
Sound familiar? That's right, Publicis Groupe did it in 2017 for ...
- In Search Of Free Speech
Performance Marketing Insider, Laurie Sullivan - Monday, October 22, 2018
Free speech accessed through a variety of media, including search engines, wi ...
- Sky Warns Disney and Discovery Of Brexit 'Black Out' Risks
Around the Net In MAD London, Sean Hargrave - Friday, October 19, 2018
According to "The Guardian," Sky has warned Discovery and Disney they ne ...
- eMarketer Suggests Low Initial GDPR Compliance
Around the Net In MAD London, Sean Hargrave - Friday, October 19, 2018
eMarketer figures may surprise many today. It is claiming that, a mon ...
- Dataguise Offers Service To Help With GDPR Compliance
Email Marketing Daily, Ray Schultz - Friday, October 19, 2018
The upgraded DGSecure will help firms streamline GDPR-related workflows, the company s ...
- Publicis Groupe's Sadoun On 'Accelerating Our Game Changers'
MAD, Larissa Faw - Thursday, October 18, 2018
Sadoun counts Marcel among the 'game changers' and notes that the Groupe ...
- Google Bundles Search In Europe To Keep Market Share
Performance Marketing Insider, Laurie Sullivan - Friday, October 19, 2018
Beginning later this month, it will cost Android manufacturers in Europe ...
- Acorn TV: You Want Accents? We Got Accents!
TVBlog, Phyllis Fine - Friday, October 19, 2018
Hearing a full range of Brit-related speak is part of the appe ...
- Google To Charge Phone-Makers To Use Apps In Europe
Around the Net In Digital, Gavin O'Malley - Wednesday, October 17, 2018
In Europe, Google plans to begin charging a licensing fee for t ...