- Tesla Plans Livestream For Cybertruck Deliveries
Marketing Daily, Tanya Gazdik - Wednesday, November 29, 2023
Research from Cox Automotive indicates the Tesla Cybertruck garners 27% consideration. ...
- BMW, Fiat Activate Around Art Basel
Marketing Daily, Tanya Gazdik - Wednesday, November 29, 2023
BMW will also offer a VIP car service for attendees of t ...
- Hispanic Creators Become 'Authenticators' For PepsiCo Campaign
Marketing Daily, Colin Kirkland - Thursday, November 16, 2023
"'Multicultural' is in everything we do," Yumna Bahgat, PepsiCo's director of digit ...
- Perrier-Jouet Champagne Promotes Brand, Sustainability With Floral 'Wonder'
MAD, Fern Siegel - Wednesday, November 15, 2023
New work unites the company's founding passions - nature, art and champag ...
- Defense One Unveils Vertical To Cover Space And National Security
Publishers Daily, Ray Schultz - Tuesday, November 14, 2023
'Space One' will debut early in 2024, publisher says. ...
- Los Angeles Auto Show Emphasizes Entertainment, Electrification
Drive Time, Tanya Gazdik - Monday, November 13, 2023
Lucid Motors CMO Andrea Soriani will be on hand Thursday for ...
- The Art Of AI: Marketers Use Technology For Content Creation, But Many Have Issues
Email Insider, Ray Schultz - Wednesday, November 1, 2023
Marketers are concerned about data security and tone-of-voice issues, Kaltura reports. ...
- YouTube Strikes 3-Year Lincoln Center Deal For Its Brandcast Upfront
Television News Daily, Wayne Friedman - Monday, October 30, 2023
YouTube will have a live presentation - YouTube Brandcast - during upfro ...
- Mazda Reaches 'Across The Chasm' With Purpose
Marketing Daily, Tanya Gazdik - Sunday, October 29, 2023
A brand is "every experience people have with that organization, what th ...
- Former Auto CMO Shares What Attracted Her To Tractor Supply
Marketing Daily, Tanya Gazdik - Sunday, October 29, 2023
Tractor Supply customers are warm, friendly and resourceful, says CMO Kimberley Gardine ...
- P&G's Pritchard Kicks Off ANA Masters of Marketing
Marketing Daily, Tanya Gazdik - Wednesday, October 25, 2023
"Growing markets is about creating business versus taking business from others," sa ...
- What Happens When You Combine Cuebiq Data With VideoAmp?
Planning & Buying Insider, Joe Mandese - Monday, October 23, 2023
If you're eyeglasses marketer Luxottica, you see a rather large increase ...
- Butterball Turkey Joins Bumble In Push For Holiday 'Togetherness'
MediaDailyNews, Colin Kirkland - Wednesday, October 18, 2023
Through the #FindYourTable initiative, both companies plan to launch in-person and virtu ...
- Stellantis Cancels CES Plans Due To UAW Strike
Marketing Daily, Tanya Gazdik - Tuesday, October 17, 2023
The automaker says it is "executing comprehensive countermeasures to mitigate financial impac ...
- Toyota, Gatorade Return As Women Sports Summit Sponsors
Marketing Daily, Tanya Gazdik - Tuesday, October 17, 2023
Toyota will announce its eighth class of "Everyday Heroes," which honors organizatio ...
- Dentsu Unveils Bespoke Allocation System Tied To VideoAmp Currency, Has Deals With 7 TV Suppliers
MediaDailyNews, Joe Mandese - Wednesday, October 11, 2023
Dentsu video chief Brad Stockton said seven major TV network groups ha ...
- Rebelle Rally Shows Off Vehicle, Contestant Chops
Marketing Daily, Tanya Gazdik - Monday, October 9, 2023
The competition vehicles are stock manufacturer trucks, SUVs and crossovers. The ral ...
- Snapchat Plans Immersive In-App Halloween Series For NY Advertising Week
MediaDailyNews, Colin Kirkland - Friday, October 6, 2023
During Advertising Week New York, Snapchat will be showing a Halloween-inspired immersi ...
- Spotify Redesigns Artist Profiles For Stronger Fan Connection
MediaDailyNews, Colin Kirkland - Thursday, October 5, 2023
The new profiles organize music, concerts, merch and social media-like clips und ...
- LA Auto Show Features Kevin Hart Car Collection
Marketing Daily, Tanya Gazdik - Thursday, September 21, 2023
The intersection of lifestyle and the latest offerings from top manufacturers wi ...
- Detroit Auto Show Aims To Engage Consumers
Drive Time, Tanya Gazdik - Monday, September 18, 2023
There are a number of educational and experiential elements to this au ...
- Jeep, Merrell Partner For Hiking Boots Reveal At Detroit Auto Show
Marketing Daily, Tanya Gazdik - Tuesday, September 12, 2023
"The craftsmanship you expect, know, and love in our vehicles is match ...
- Tesla Returns To Detroit Auto Show
Around the Net In Brand Marketing, Tanya Gazdik - Monday, September 11, 2023
Consumers will get a first look at some of America’s favorite car ...
- Jaguar Land Rover Honors Queen At Goodwood Revival
Marketing Daily, Tanya Gazdik - Monday, September 11, 2023
JLR has long had an ongoing association with the royal family a ...
- Lions Owner Ascential Announces C-Suite Changes
MediaDailyNews, Joe Mandese - Tuesday, September 12, 2023
CFO Paul Harrison will leave the company at the end of t ...
- Dreaming It Up: Tools On Tap At Dreamforce
Email Insider, Ray Schultz - Friday, September 8, 2023
At Salesforce's Dreamforce conference, Validity will outline enhancements to its DemandTools prod ...
- Generative AI Still Needs Your Creativity
Media Insider, Kaila Colbin - Friday, September 8, 2023
If your offering is about giving others the ability to create, havi ...
- Virtual-Only Industry Events Show No Sign Of Abatement
MediaDailyNews, Joe Mandese - Wednesday, September 6, 2023
Based on an analysis of data from the DBC Industry Calendar, t ...
- Mini USA Plans Annual Owner Events
Marketing Daily, Tanya Gazdik - Tuesday, September 5, 2023
This year's "Mini Together" Oct. 21 event will feature an app-based adventu ...
- Clash Of Republican Battle Bots Raises Usual Debate Questions
TVBlog, Adam Buckman - Wednesday, August 30, 2023
The 2024 presidential campaign debates have arrived, and so has the quadrenni ...