- LVMH, Rihanna Discuss Launching Fenty Luxury House
Marketing Daily - Top of the News, Thom Forbes - Friday, January 18, 2019
"Is Rihanna the Coco Chanel of the 21st century?" asks "New Yo ...
- Beyond Sparkle: Tiffany Makes Its Diamonds Transparent
Marketing Daily, Sarah Mahoney - Thursday, January 10, 2019
With the Diamond Source Initiative, Tiffany will offer 100% geographic transparency, ...
- New 'GQ' EIC Welch Launches First Issue, Plans Digital Expansion
Publishers Daily, Melynda Fuller - Thursday, January 10, 2019
Part of Will Welch's strategy involves capitalizing on GQ.com and its soci ...
- An App To Size Clothes Would Be Fitting
Marketing Daily, P.J. Bednarski - Thursday, January 3, 2019
MySize Inc., an Israel-based developer of smartphone measurement apps, has now launch ...
- Next High Street Sales Down 9%, But Online Soars 15%
Around the Net In MAD London, Sean Hargrave - Thursday, January 3, 2019
Next is always the bellwether for the festive period because it ...
- Nike Sales Jump On Digital Gains
Marketing Daily, Sarah Mahoney - Friday, December 21, 2018
But performance footwear's sales continue to atrophy, including basketball, training, running a ...
- Burberry Appoints New CMO
Around the Net In MAD London, Sean Hargrave - Friday, December 21, 2018
Burberry has a new CMO. According to "The Drum," Rod Manley wi ...
- YouCam Makeup Collaborates With 'Cosmopolitan,' Tracks Campaign ROI Cross-Platform
Publishers Daily, Melynda Fuller - Thursday, December 20, 2018
'Cosmopolitan' editors created a beauty look with Juicy Couture cosmetics for t ...
- Traditional Family Man? Bonobos Offers New Definition
Marketing Daily, Sarah Mahoney - Tuesday, December 18, 2018
Ad vignettes include actual families, like a single dad and his daught ...
- H&M Sales Strengthen As Turnaround Gains Traction
Marketing Daily, Sarah Mahoney - Monday, December 17, 2018
Swedish company is also expanding its home store concept, opening its seco ...
- Real Women Strike Back: Aerie's Rise Underscores Victoria's Secret Woes
Marketing Daily, Sarah Mahoney - Wednesday, December 12, 2018
American Eagle Outfitters says sales at its Aerie lingerie division jumped 3 ...
- Intensified Digital Marketing Plans Drive Strong Sales At Lululemon
Marketing Daily, Sarah Mahoney - Friday, December 7, 2018
Third-quarter sales surged, with comparable sales up 17%, net revenues jumping 2 ...
- 'Allure' Launches Podcast That Delves Into Beauty, Identity
Publishers Daily, Sara Guaglione - Friday, December 7, 2018
The podcast aims to go beyond product recommendations and beauty trends ...
- Columbia Bringing 'Star Wars' Fans In From the Cold
Marketing Daily, Sarah Mahoney - Tuesday, December 4, 2018
Columbia Sportswear, which made the rugged outerwear used in "Star Wars: T ...
- 'Marie Claire UK' Unveils Online Shopping Platform
Publishers Daily, Sara Guaglione - Wednesday, November 21, 2018
'Marie Claire UK 'has launched Marie Claire Edit., a shopping platform whe ...
- Basketball Star's Federal Lawsuit Accuses Adidas Of Racketeering
Marketing Daily - Top of the News, Thom Forbes - Tuesday, November 20, 2018
The suit says Brian "Tugs" Bowen II was denied the chance ...
- Nike Elevates Engagement In All-New NYC Store
Marketing Daily, Sarah Mahoney - Friday, November 16, 2018
The shop offers plenty of ways customers can personalize their kicks, fr ...
- Ex-CEO Brett Says He And J.Crew Board Couldn't 'Bridge Our Beliefs'
Marketing Daily - Top of the News, Thom Forbes - Monday, November 19, 2018
James Brett's CEO duties are being split between four other executives ...
- A Victoria's Secret CEO Departs As Company Reels From CMO's Remarks
Marketing Daily - Top of the News, Thom Forbes - Thursday, November 15, 2018
The company has three CEOs for its different divisions, and it's Victoria ...
- An AI Sweater? Yeah, Izod, Colin Jost, Aaron Rodgers Think It's Dumb, Too
Marketing Daily, Sarah Mahoney - Tuesday, November 13, 2018
New spots aim to move brand beyond warm-weather sports attire to o ...
- Dick's Sweet Christmas Spot: Ping Pong Is Forever
Marketing Daily, Sarah Mahoney - Friday, November 9, 2018
Dick's Sporting Goods is heading into the holidays with an ad mea ...
- Ralph Lauren Disappoints The Market, But New Direction Has Its Boosters
Marketing Daily - Top of the News, Thom Forbes - Wednesday, November 7, 2018
Despite "rather anemic" numbers, reports cite positive initiatives like a streetwear partnersh ...
- Synthetic Diamonds Go Mainstream: JC Penney, Macy's Sell Grown With Love
Marketing Daily, Sarah Mahoney - Friday, November 2, 2018
Grown With Love thinks its engagement rings will dazzle lovebirds looking f ...
- Gap Rolls Out R&B-Themed Holiday Campaign
Marketing Daily, Sarah Mahoney - Wednesday, October 31, 2018
New ads star Grammy-nominated R&B star Leon Bridges Bridges singing "Now Th ...
- Puma Media Goes To Havas
MAD, Steve McClellan - Monday, October 29, 2018
Sportswear-fashion brand Puma has awarded its global media assignment to Havas Med ...
- Conde Nast To Launch 'Vogue Hong Kong' In 2019
Publishers Daily, Melynda Fuller - Monday, October 29, 2018
The title, which will be helmed by publisher Desiree Au, will featu ...
- New Research Reveals Unexpected Source Of Kaepernick's Power For Nike
Marketing Daily, Sarah Mahoney - Monday, October 22, 2018
Even Kaepernick haters like the message of the ad itself, and th ...
- WSJ Custom Studios Creates Online Video Destination For Prada Campaign
Publishers Daily, Sara Guaglione - Monday, October 22, 2018
WSJ Custom Studios create a hub for the fashion brand's campaign fi ...
- Lululemon, Cruising On Tech Edge, Introduces Ballet Inspiration
Marketing Daily, Sarah Mahoney - Tuesday, October 16, 2018
The company is introducing a limited-edition activewear collection with Francesca Hayward, princip ...
- Land Rover, Clarks Partner For Shoe Collaboration
Marketing Daily, Tanya Gazdik - Monday, October 15, 2018
"Much like the Land Rover vehicles, the shoes are terrain-appropriate, providing practicali ...