- Subway Plans Global Mobile Push
Online Media Daily, - Friday, August 5, 2011
The Subway restaurant brand is making its first major investment in glob ...
- Martin Agency Hopes For Bigger Slice Of Pizza Hut
MediaDailyNews, Steve McClellan - Friday, July 29, 2011
The Martin Agency, which already handles creative for Pizza Hut, as we ...
- Burger King Clashes With Mindshare, Starcom Wins $300M Media Account,
MediaDailyNews, Steve McClellan - Friday, July 15, 2011
Burger King Corp. has a new U.S. media agency of record: Public ...
- Domino's Utilizes Social Media To Reinvent Company
Online Media Daily, Karl Greenberg - Thursday, July 14, 2011
Domino's Pizza reinvented itself with customers by integrating social media into i ...
- Taco Bell Thinks Outside The Bun, Turns Restaurants Into Media Network
MediaDailyNews, Joe Mandese - Wednesday, June 29, 2011
In what likely is the biggest deal yet since Turner Broadcasting tri ...
- ACSI: Delta Plunges In Customer Satisfaction
Marketing Daily, Tanya Gazdik - Tuesday, June 21, 2011
Customer satisfaction results for five industries show improvement for dining and lodgin ...
- QSRs: Taco Bell Shows (Positive) Perception Uptrends
Marketing Daily, Karlene Lukovitz - Tuesday, June 7, 2011
Taco Bell's aggressive media response to the class-action suit claiming that i ...
- Live Ore-Ida Spot On 'Ellen' Sizzles
MediaDailyNews, David Goetzl - Thursday, May 26, 2011
Heinz's top North American executive said that a live commercial on t ...
- Pizza Hut Serves Up 'MythBusters' Episode
MediaDailyNews, David Goetzl - Tuesday, May 17, 2011
Pizza Hut will sponsor an episode of Discovery Channel's "MythBusters" that buil ...
- Starbucks Dominates Web Brand Popularity
Online Media Daily, Gavin O'Malley - Friday, May 13, 2011
On the Web, it turns out there's no competition among quick-service restaura ...
- Restaurant Chains Continue Growth In Q1
Marketing Daily, Karlene Lukovitz - Friday, April 22, 2011
The restaurant industry continues to show rebound, with McDonald's, Chipotle Mexican Gri ...
- To Reach Children, Food Marketers Blur The Online Lines Between Entertainment And Advertising
Around the Net In Brand Marketing, - Thursday, April 21, 2011
Food marketers, "rewriting the rules for reaching children in the Internet age,&quo ...
- Taco Bell, No Longer Defendant, Goes On The Attack
Around the Net In Brand Marketing, - Thursday, April 21, 2011
With a Montgomery, Alabama law firm
dropping a lawsuit disparaging both Ta ...
- Study: Cause Marketing Lowers Donations
Marketing Daily, Tanya Gazdik - Sunday, April 3, 2011
Charitable firms should demand transparency from the marketers they plan to enga ...
- Pizza Hut, iNDemand Serve Up Dinner, Movie
MediaDailyNews, Karlene Lukovitz - Thursday, January 20, 2011
Pizza Hut and its digital agency, Triad Digital Media, have partnered wi ...
- Pizza Hut, Movies On Demand Serve Customers
MediaDailyNews, - Tuesday, January 18, 2011
Leading Movies On Demand distributor iN DEMAND has partnered with Pizza H ...
- McDonald's Names Navarro VP, Multicultural Marketing
MediaDailyNews, - Tuesday, December 28, 2010
McDonald's USA has promoted Edgardo A. Navarro Linares to vice president, multicultur ...
- Carl's, Hardee's Launch Mobile Rewards App
MediaDailyNews, - Monday, December 27, 2010
The Carl's Jr. and Hardee's QSR chains have launched a GPS-enabled loyal ...
- Wendy's Launches 'Sabor' Campaign, Targets Hispanics
MediaDailyNews, - Friday, October 29, 2010
Wendy's and its Miami-based agency The Bravo Group, launched the fast-food restaurant ...
- Subway Positions As Athletes' Training Choice
Marketing Daily, Karlene Lukovitz - Wednesday, October 6, 2010
Subway's latest marketing efforts, tied into the ING New York City Maratho ...
- KFC Deploys Human Billboards
MediaDailyNews, - Wednesday, September 22, 2010
To promote its Double Down chicken fillet sandwich, KFC is recruiting coe ...
- IndoorDirect Gets U.S. Open Highlights from Tennis Channel
MediaDailyNews, Erik Sass - Wednesday, September 1, 2010
IndoorDirect, which operates a digital out-of-home video network catering to quick servi ...
- Wi-Fi And Coupons Attract Fast Food Breakfasters
Research Brief, Jack Loechner - Monday, August 16, 2010
According to recent Scarborough Research analysis of breakfast diners and the fa ...
- Jamba Juice Whips Up New Flavor: Fake-vertising
VidBlog, Steve Smith - Friday, July 30, 2010
Cheeseburgers are one of the great guilty pleasures in America. Like chee ...
- McDonald's Smoothies Flow Nationally Today
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 13, 2010
McDonald's is launching it national smoothies campaign today with a budget "hither ...
- Carl's Jr. Tests Foot-Long Cheeseburger
Around the Net In Brand Marketing, Thom Forbes - Tuesday, July 13, 2010
...
- Metro Traffic, Dunkin Donuts Partner
MediaDailyNews, - Wednesday, June 9, 2010
Metro Traffic and Dunkin' Donuts have partnered to help travelers in ...
- McDonald's 2010 Gospel Tour Hits The Road
Marketing Daily, - Friday, April 23, 2010
The 2010 edition of "McDonald's Inspiration Celebration Gospel Tour," headlined by Grammy-winni ...
- McDonald's' 'Voice' Competition Wraps Up
Marketing Daily, - Tuesday, April 20, 2010
McDonald's will determine the overall winner of this year's "Voice of McDonald' ...
- Little Caesar's Promotes Pizza Bowl
Marketing Daily, - Monday, November 2, 2009
Little Caesar Enterprises has started a national effort to promote its sponsorsh ...