- Agency Passion Project Wins Documentary Film Award
MAD, Larissa Faw - Tuesday, March 1, 2016
What started out as a mundane video project for a commercial floori ...
- Report: Women Believe Female Role Models In Film, TV Influential In Their Lives
MAD, Steve McClellan - Friday, February 26, 2016
A new study from JWT and the Geena Davis Institute on Gend ...
- Movie Fans Want 'The Revenant' For Best Picture And Its Star For Best Actor
MAD, Steve McClellan - Tuesday, February 23, 2016
That's according to marketing technology firm Amobee, which measured the movie-related conte ...
- Rubio Staff Profiles NYU Journalism Students
Around the Net In Marketing Politics, Philip Rosenstein - Tuesday, February 9, 2016
In potentially what could become a PR nightmare for the Marco Rub ...
- Imprisoned By Success, 'Orange' Gets Three More Years
Around the Net in Video, P.J. Bednarski - Monday, February 8, 2016
Netflix spent the last day at Sundance playing Sugar Daddy. It renew ...
- Adidas Is 'Here To Create' With New Global Push
Marketing Daily, Karl Greenberg - Thursday, February 4, 2016
Says Lia Vakoutis, Adidas' senior director of global communications: "Our goal ...
- Movies Have A Diversity Problem, But Not YouTube
Around the Net in Video, P.J. Bednarski - Wednesday, January 27, 2016
In the social video space, individual users greenlight their own no-budget projects, a ...
- 'Refinery29' Partners With Sundance To Produce Female-Driven Film Series
Publishers Daily, Sara Guaglione - Tuesday, January 26, 2016
Refinery29 will produce the film series, driven by female directors, writers, acto ...
- Penske Media Acquires Indiewire, Ups TV, OTT Coverage
Publishers Daily, Sara Guaglione - Wednesday, January 20, 2016
Indiewire.com will join PMC's lineup of entertainment brands, which includes 'Variety,' 'Deadli ...
- Chase Sapphire Preps For Sundance Sponsorship
Marketing Daily, Tanya Gazdik - Sunday, January 17, 2016
"We know that our cardmembers want to make the most of eve ...
- Wix.com Brings Panda Power To Big Game
Marketing Daily, Aaron Baar - Thursday, January 14, 2016
"We share so many values with Dreamworks Animation, and we thought worki ...
- Wix's Super Bowl Spot To Feature Characters In Latest 'Kung Fu Panda' Film
MAD, Larissa Faw - Wednesday, January 13, 2016
The film, the third in the "Kung Fu Panda" franchise, debuts Janua ...
- JBL Pulse Gets 'Color' In Unique Film Partnership
Marketing Daily, Karl Greenberg - Wednesday, December 30, 2015
Harman got serious hoops credibility for its JBL brand's Pulse 2 portab ...
- Mashable Bows First Feature Film
Publishers Daily, Erik Sass - Thursday, December 10, 2015
Mashable is bringing new meaning to the catchwords "long-form video" with t ...
- 'Toyota Effect' Helps Organizations In New Campaign
Marketing Daily, Karl Greenberg - Tuesday, September 29, 2015
The effort, involving a partnership with Cinelan film distribution company and digit ...
- Sports Illustrated Films Launches
Publishers Daily, Erik Sass - Thursday, September 24, 2015
Time Inc.'s video division is mounting a big sports video push, beginni ...
- NBCU's Fluency Helps Toyota, Samsung Reach Hispanics
MediaDailyNews, Erik Sass - Thursday, September 17, 2015
NBCUniversal's Fluency Productions is helping Samsung and Toyota reach U.S. Hispanic millenni ...
- TV Has Boffo Summer, Studios Spend $1B
MediaDailyNews, Wayne Friedman - Tuesday, September 1, 2015
Through four months of the big summer season, movie studios have slight ...
- Popcorn Time Users Sued For Piracy
PolicyBlog, Wendy Davis - Wednesday, September 2, 2015
Producers of movie "Survivor" have sued 16 Comcast subscribers for infringing copyrig ...
- TCM Creates Tagline That Turns 'Movie' Into A Verb
TVBlog, Adam Buckman - Monday, August 31, 2015
The problem is: The word "movie" is not a verb. That's w ...
- 'Compton,' 'Rogue Nation' Score At Box Office, Fuel Big TV Ad Budgets
MediaDailyNews, Wayne Friedman - Monday, August 17, 2015
Not only did Universal Pictures' "Straight Outta Compton" exceed U.S. box offi ...
- Whoa, Baby - Havas Asks Court To Stop Lions Gate From Playing Dirty
MAD, Steve McClellan - Tuesday, June 30, 2015
From October 2014 until last April, TD Ameritrade ran a campaign devis ...
- Screenvision Unveils New Branded Content
MediaDailyNews, Erik Sass - Thursday, June 25, 2015
Native advertising has made its debut on the silver screen via n ...
- Mountain Dew's Green Label Open Studios: Open Call Winner Launches Film
Marketing Daily, Karl Greenberg - Friday, June 12, 2015
The PepsiCo unit has released the winning movie, by Nathan Balli. T ...
- Film Noir Festival Proves Once Again How Much We Need TCM
TVBlog, Adam Buckman - Thursday, June 11, 2015
The annual "Summer of Darkness" film noir festival on Turner Classic Movi ...
- Lego Signs Tie-In Deal With The 'Angry Birds' Movie
Around the Net In MAD London, Sean Hargrave - Monday, June 8, 2015
Lego has partnered with Rovio Entertainment, creator of the Angry Birds franchis ...
- Lionel Richie Sings 'Hello' For Dignity Health, Eleven
MAD, Larissa Faw - Friday, May 29, 2015
A new promotional film for Dignity Health Birth Centers, "The Space ...
- New Trulia Deal Is A Scream!
Marketing Daily, Aaron Baar - Friday, May 15, 2015
"We like to have a little fun as we show properties," Pet ...
- 'Pitch Perfect 2' Hits Right Note With Young Female Audience
Marketing Daily - Top of the News, Thom Forbes - Monday, May 18, 2015
Universal's "Pitch Perfect 2," directed by Elizabeth Banks, not only made mo ...
- Words From The Wise Man: Thank You, Roger Mayer
Marketing: Entertainment, Alison Hill - Thursday, May 7, 2015
The entertainment world lost another icon when Roger Mayer passed away ...