- AmEx, NBC Universal Spotlight Small Business
Marketing Daily, Tanya Gazdik - Wednesday, August 19, 2009
The "Shine A Light" campaign will include on-air and online promotion, in-sh ...
- Amica Mutual Ranks Highest Among Auto Insurers
Marketing Daily, Tanya Gazdik - Tuesday, August 18, 2009
Lincoln, R.I.-based Amica Mutual ranks highest in customer satisfaction with auto insuran ...
- New York Suit Claims Schwab Misled Investors
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 18, 2009
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- So Long, American Express
Marketing Daily, Laurie Petersen - Monday, August 17, 2009
Me: "But why are you doing this if I'm such a gre ...
- Digital Marketing Startup edo Secures $8.5 Million
Online Media Daily, - Friday, August 14, 2009
Digital marketing and payments company edo Interactive has closed $8.5 million ...
- Credit Card Offers Back On The Rise
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 12, 2009
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- Sun Life Financial Plans Q4 Effort
Marketing Daily, - Tuesday, August 11, 2009
Sun Life Financial Inc. will launch its first branding and marketing campai ...
- Are You Mobile Banking?
MoBlog, Mark Walsh - Tuesday, August 11, 2009
The idea of everyone banking by mobile phone has been talked ...
- Banking By iPhone
Around the Net In Online Marketing, Gavin O'Malley - Monday, August 10, 2009
Talk about your direct deposit. USAA Bank is instituting a new progr ...
- Creative Healthcare Coverage For Boomers
Engage:Boomers, Robin Raff - Monday, August 10, 2009
With skyrocketing healthcare costs, an increase in boomer entrepreneurs covering their o ...
- Bank of America, Citibank Increase Credit Offers
Marketing Daily, Tanya Gazdik - Thursday, August 6, 2009
"We are seeing mailed credit card offers bottoming out and anticipate th ...
- Who Has A 401(k)?
Marketing Daily, - Tuesday, August 4, 2009
Top 10 DMAs in which live adults who have a 401(k) ...
- Study: Women Spending Less Than Men
Marketing Daily, - Tuesday, August 4, 2009
Women are reining in their spending more tightly than men in t ...
- Time To Focus On Gen X's Insurance Needs
Marketing Daily, Aaron Baar - Thursday, July 30, 2009
Members of Generation X are starting to see the value of insuranc ...
- Visa: Transactions Up; Spending Down; COO Expands Power
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 30, 2009
Consumers used their Visa cards more last quarter (an 8% increase) b ...
- Look For Opportunity In The Financial Sector
Engage:Hispanics, Patricia Graham - Thursday, July 30, 2009
We must move beyond the heavy research focus on the percentage ...
- Farmers Insurance Ads Focus On Small Businesses
Marketing Daily, - Wednesday, July 29, 2009
Farmers Insurance Group of Companies is adding two new spots to i ...
- BOA Closing Some Branches, Increasing Digital Operations
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 29, 2009
Responding to changes in the way its customers use its services, Ba ...
- Junk Bond King Milken Backs New Business Advice Site
Around the Net In Online Marketing, Gavin O'Malley - Wednesday, July 29, 2009
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- BofA To Close 600 Branches Due To Online Banking
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, July 28, 2009
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- Allstate's Spanish-Language Efforts Target Economy
Marketing Daily, Tanya Gazdik - Monday, July 27, 2009
Two spots, "Cobbler" and "Toothpaste," broke in February and were joined ...
- AmEx Highlights Social Media Site Relaunch
Marketing Daily, Tanya Gazdik - Thursday, July 23, 2009
In conjunction with the unveiling of the new OpenForum, American Express wi ...
- A Funny Name And A Way To Put Humanity Into Online Banking
Online Media Daily, Laurie Sullivan - Thursday, July 23, 2009
Do you Kasasa? BancVue will launch a nationwide campaign this month ...
- Dems Vow To Battle Banking Lobbyists Re: Consumer Agency
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 23, 2009
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- Fifth Third Expands Hispanic Effort
Marketing Daily, Tanya Gazdik - Tuesday, July 21, 2009
The campaign combines advertising, community programming and public relations efforts. The ba ...
- Bad Vibes Gathering
Online Media Daily, The Riff - Wednesday, July 22, 2009
Normally, we don't like sharing personal anecdotes to make a business poin ...
- Esurance, IFC Target Bollywood Fans
Marketing Daily, - Monday, July 20, 2009
Esurance, the Independent Film Channel and Saavn have teamed up to off ...
- Cuomo Faults Schwab's Auction-Rate Securities Marketing
Around the Net In Brand Marketing, Thom Forbes - Monday, July 20, 2009
New York's attorney general, Andrew Cuomo, has informed Charles Schwab & C ...
- MasterCard Launches 'Priceless Picks' IPhone App
Marketing Daily, Tanya Gazdik - Friday, July 17, 2009
An ad campaign includes three spots breaking July 20. "We're exploring addi ...
- New Finance Blog Aims To 'Make Accounting Sexy'
Online Media Daily, Gavin O'Malley - Monday, July 20, 2009
Prepared to expose the dark underbelly of accountancy and audits, niche bl ...