- Weight Loss Drugs Use Reduces Grocery Purchases, Per Walmart
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, October 5, 2023
Walmart is reporting reduced grocery sales due to GLP-1 weight loss dru ...
- Salty Beer? Morton Partners WIth Alter Brewing For 175th Anniversary
Marketing Daily, Danielle Oster - Wednesday, October 4, 2023
Pure Joy, an homage to company founder Joy Morton, includes "a noticeab ...
- Blue Apron Ends Run As Public Company
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, October 1, 2023
Blue Apron is being sold to Wonder Group for around $100 million, ending t ...
- MadeGood Highlights 'Highly Thoughtful Snacks' Brand Platform
Marketing Daily, Danielle Oster - Friday, September 29, 2023
The brand worked with its new creative agency Confidant to focus ...
- Postmates Touts 'Brain' Sensations From Delicious Foods
MAD, Fern Siegel - Wednesday, September 27, 2023
The integrated campaign underscores how food that you crave creates a distin ...
- 4C Foods Selects Quench As Lead Social Media Agency
MAD, Fern Siegel - Tuesday, September 26, 2023
The agency will launch an initial campaign in November on Facebook, Instagr ...
- Meal Delivery, Fitness Brands Team Up For 'Power Your Potential'
Marketing Daily, Danielle Oster - Wednesday, September 27, 2023
Meal delivery brand Factor, fitness brand Barry's offer co-branded Fit Fuel meal ...
- Green Giant Utilizes Corn Kid To Promote Vegetables
MAD, Fern Siegel - Friday, September 22, 2023
The new campaign, the brand's first in seven years, focuses on thr ...
- Snyder's Asks: How Long You Can Hold A Giant Stein Of Pretzels?
Marketing Daily, Danielle Oster - Saturday, September 23, 2023
The brand is celebrating Oktoberfest with a twist on the festival's usu ...
- Honda Partners With TrueTimber, Jack Link's For Contest
Marketing Daily, Tanya Gazdik - Sunday, September 24, 2023
The company is always looking for new ways to reach customers, sa ...
- Lattini Sunflower Milk Expands To National Distribution
Marketing Daily, Danielle Oster - Thursday, September 21, 2023
Brand anticipates consumers will be able to find the products in ov ...
- Starbucks Faces Suit Over Lack Of Fruit
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, September 20, 2023
Starbucks is facing a lawsuit over the lack of fruit in i ...
- Dave's Killer Bread Advocates For Second-Chance Hiring
Marketing Daily, Danielle Oster - Tuesday, September 19, 2023
With the "Second Chance #JobTok" campaign, the goal was to reach former ...
- Neuro Research Shows Ads Aligned With Video Content Have Stronger Impact
MediaDailyNews, Laurie Sullivan - Tuesday, September 19, 2023
Research on the human brain and CTV advertising suggests ads that ali ...
- Mannings Score With King's Hawaiian Slider Sunday
MAD, Fern Siegel - Friday, September 15, 2023
Eli and Peyton Manning signed a two-year partnership with King's Hawaiian ...
- Instacart Shifts Focus Away From Grocery Delivery
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, September 14, 2023
Instacart was a godsend during the pandemic, offering shut-in consumers a w ...
- Big Shift In Consumers' Cooking Enjoyment: Q&A With Attest CEO Jeremy King
CPG Insider, Danielle Oster - Friday, September 15, 2023
"The overwhelmingly positive attitudes towards cooking are surprising," says King. "It's like ...
- 'I Only Stand For Pepperoni' Socks? Hormel Opens Pop-Up Shop
Marketing Daily, Danielle Oster - Thursday, September 14, 2023
Hormel is going whole hog in its marketing for National Pepperoni Piz ...
- Kraft Offers 'Textbooks' Filled With Snacks
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, September 13, 2023
Offering a unique twist on back-to-school, Kraft Heinz and Mischief @ ...
- Cheetos Marks Big 7-5 With Fashion, Food Mementos
Marketing Daily, Danielle Oster - Wednesday, September 13, 2023
Among the goodies: the Cheetos Milk Bar birthday cake with Cheetos-dust-infused frostin ...
- Snickers Shop Satisfies NFL Fans' Superstitions
Marketing Daily, Danielle Oster - Tuesday, September 12, 2023
Lucky Snickers Bars were kept within NFL headquarters, next to NFL Hono ...
- Study: Majority Of American Consumers Report At Least Some Food Insecurity
Marketing Daily, Danielle Oster - Wednesday, September 13, 2023
Food and beverage "brands and retailers must continue to adapt to re ...
- Slim Jim, Cinnabon To Enter Into Holy Meat-Trimony
Marketing Daily, Danielle Oster - Monday, September 11, 2023
The connection between the two non-human corporate entities has been teased ...
- Kroger Reports Weak Sales, Agrees To Pay $1.4B In Opioid Settlement
Marketing Daily - Top of the News, Sarah Mahoney - Friday, September 8, 2023
The grocery giant also announced the sale of 413 stores, paving t ...
- Buffalo Wings Gives Voice To 'Sports Bar' Fun
MAD, Fern Siegel - Wednesday, September 6, 2023
The computer-generated buffalo spot is the first work by Anomaly, the company ...
- Cowboys' Parsons Plays For Dave & Buster
MAD, Fern Siegel - Wednesday, September 6, 2023
The work from Mother in New York builds on Dave & Buster ...
- Babybel And Hasbro Give Candyland The Lactose Treatment
Marketing Daily, Danielle Oster - Wednesday, September 6, 2023
The kid-friendly brand's new campaign begs the question: "What if Candyland, b ...
- Oscar Mayer Scrambles Up Prepared Breakfast Category
Marketing Daily, Danielle Oster - Wednesday, September 6, 2023
Scrambling around in the mornings to fit in a hearty breakfast ju ...
- Old El Paso Wants To Score In The Football Space
MAD, Fern Siegel - Friday, September 1, 2023
"The Taco Boy'' is the latest part of Old El Paso's newe ...
- Texas-Only Food App Favor Targets Newcomers, Sends Up State
MAD, Fern Siegel - Wednesday, August 30, 2023
The integrated campaign, "How Texas Orders In," features Texas newcomers learning t ...