- DonerLA Wins Del Monte Foods
MAD, Larissa Faw - Thursday, January 4, 2018
Effective immediately, the MDC Partners-owned agency will lead the brand strategic proce ...
- Hovis Hands Pablo Its Creative Brief
Around the Net In MAD London, Sean Hargrave - Wednesday, January 3, 2018
Hovis has picked Pablo to be in creative agency in a shoot-o ...
- Pringles Plans First-Ever Super Bowl TV Spot
Marketing Daily, Tanya Gazdik - Wednesday, December 20, 2017
The spot, created by Grey Group, kicks off a Pringles campaign th ...
- 'NYT Cooking' Site Gains 23,000 Subscribers Since Launch
Publishers Daily, Sara Guaglione - Wednesday, December 20, 2017
That's over 20,000 people paying $5 a month for access to N ...
- Celebrity Chef Offers A Recipe With His Email Apology
Email Marketing Daily, Ray Schultz - Monday, December 18, 2017
Celebrity chef Mario Batali invited ridicule when he included a recipe ...
- Target Buys Same-Day Delivery Startup Shipt
Around the Net In Digital, Gavin O'Malley - Wednesday, December 13, 2017
Target is shelling out $550 million for same-day grocery delivery startup Ship ...
- KBS Wins Dean Foods AOR
Accounts on the Move, Larissa Faw - Wednesday, December 6, 2017
Dean Foods has appointed Kirshenbaum Bond Senecal & Partners (KBS), part ...
- Google Makes A Smart Cookie From Artificial Intelligence
Performance Marketing Insider, Laurie Sullivan - Thursday, December 7, 2017
Google created a smart cookie -- but not the type that markete ...
- Mondelez Launches Review Of Its $200 Million NA Media Assignment
Mediapsssst, Richard Whitman - Tuesday, December 5, 2017
Carat, part of Dentsu Aegis Network, has been the media agency incumbe ...
- 'Southern Living' Partners With 1-800-Flowers.com, Harry & David
Publishers Daily, Sara Guaglione - Tuesday, December 5, 2017
Southern Living is expanding its licensing efforts to coincide with the holida ...
- 'Garden & Gun' Redesigns, Introduces New Food Section
Publishers Daily, Sara Guaglione - Wednesday, November 22, 2017
To coincide with the brand's 10th anniversary of its 2007 launch, Gard ...
- Fusion Media Group Launches Food-Focused 'The Takeout'
Publishers Daily, Sara Guaglione - Wednesday, November 15, 2017
Fusion Media Group today unveiled a new food and pop culture bra ...
- Milano Cookies, Chatbooks Help Moms Save Time While 'Savoring Moments'
Marketing Daily, Karlene Lukovitz - Wednesday, November 1, 2017
The idea behind the promotional partnership is to help busy moms g ...
- CKE, Parent of Carl's Jr. And Hardee's, Puts Creative, Digital Into Review
MAD, Steve McClellan - Tuesday, October 31, 2017
The incumbent is 72andSunny, part of MDC Partners, which is being invit ...
- Kellogg Continues 'What Gets You Started?' For Winter Games
Marketing Daily, Karlene Lukovitz - Monday, October 30, 2017
The Olympic hopeful athletes to be featured are figure skater Nathan Che ...
- Sensuous TV Ad Marks Godiva's Mainstream U.S. Push
Marketing Daily, Karlene Lukovitz - Thursday, October 26, 2017
The U.S. version of the first ad is actually a bit le ...
- Sarah Michelle Gellar's Foodstirs Launches 'More Flour To Ya" Campaign
MAD, Larissa Faw - Wednesday, October 25, 2017
Boulder, Colorado-based agency, Fortnight Collective created the campaign in under 45 day ...
- Mondelez Taps Coca-Cola Exec Glen Walter To Head N.A. Business
Marketing Daily, Karlene Lukovitz - Wednesday, October 25, 2017
Walter succeeds Tim Cofer, who had been acting as Mondelez's North Americ ...
- Halloween Foolery: Annual Income, Education Determine Searches
Performance Marketing Insider, Laurie Sullivan - Thursday, October 26, 2017
Income and education appear to determine the type of costumes that adul ...
- On-Cor Gets Brand Refresh, Campaign To Promote It
MAD, Larissa Faw - Tuesday, October 24, 2017
The advertising campaign pivots away from traditional "bite and smile" creative ...
- Another Pun-ny Sponsorship: Cheetos Backs USA Curling
Marketing Daily, Karlene Lukovitz - Tuesday, October 24, 2017
On the heels of White Castle (and its sliders), sponsoring the U ...
- Campbell's Global Media Assignment Is Put In Play
MAD, Steve McClellan - Friday, October 20, 2017
The firm spent $397 million on advertising and consumer promotion in i ...
- 'Rachael Ray' Redesigns, Personalizes Content
Publishers Daily, Sara Guaglione - Friday, October 20, 2017
One of the priorities of the issue and the revamp as ...
- Whole Foods Selects MullenLowe For Creative Duties
MAD, Steve McClellan - Monday, October 16, 2017
The company, now owned by Amazon, spent $96 million on advertising ...
- Heinz Celebrates 50 Years Of 'Beanz Meanz Heinz'
Around the Net In MAD London, Sean Hargrave - Monday, October 16, 2017
It has been fifty years since Young & Rubicam came up wi ...
- Facebook Gets Hungry, Lets Users Order Food
Digital News Daily, Gavin O'Malley - Friday, October 13, 2017
The tech titan has partnered with a number of takeout services ...
- Gannett Acquires Stake In Grateful Ventures, Expands Lifestyle Content
Publishers Daily, Sara Guaglione - Wednesday, October 4, 2017
Grateful oversees a network of cooking sites and food blogs, and hel ...
- Lauren Iannotti Named EIC 'Rachael Ray Every Day'
Publishers Daily, Sara Guaglione - Friday, September 29, 2017
Iannotti, who was formerly executive editor of Rachael Ray Every Day magazin ...
- Vital Farms Explains Cage-Free Vs. Pasture-Raised
Marketing Daily, Tanya Gazdik - Wednesday, September 27, 2017
"People aren't sitting around waiting to be educated on eggs, but ma ...
- Loss-Making Deliveroo Valued At $2bn
Around the Net In MAD London, Sean Hargrave - Monday, September 25, 2017
London-based, loss-making takeaway delivery company Deliveroo has been valued at $2bn, accordi ...