- NFL Playoffs: Down 3% To 31.6M Viewers, National TV Revenue Estimated At $1.1B
Television News Daily, Wayne Friedman - Tuesday, January 24, 2023
The NFL Playoffs were down 3% in viewership for the first t ...
- Campbell's 'Chunky' Launches NFL Metaverse Game In Fortnite
Digital News Daily, Colin Kirkland - Thursday, January 12, 2023
As "official soup sponsor of the NFL," Campbell's is building up ...
- YouTube Testing Free Streaming Channels
Performance Marketing Insider, Laurie Sullivan - Friday, January 13, 2023
YouTube is testing free, ad-supported streaming channels, putting it in direct competiti ...
- Dietz & Watson Bird Dogs The Philadelphia Eagles
MAD, Fern Siegel - Wednesday, January 11, 2023
The hot dog campaign will continue as long as the Eagles st ...
- Amazon Refunding Advertisers On 25% 'Thursday Night Football' Audience Miss: Report
Digital News Daily, Karlene Lukovitz - Wednesday, January 11, 2023
Amazon set a high $60- to $80 CPM on 'TNF' inventory, a ...
- Total TV Ad Impressions Down 3.5% In 2022, National TV Ads Rise 6%
Television News Daily, Wayne Friedman - Thursday, January 5, 2023
Total TV ad impressions in 2022 from linear, streaming and local programmi ...
- National TV Ad Spend Trims Losses, Down 2% For November
Television News Daily, Wayne Friedman - Wednesday, January 4, 2023
Although the NFL and college football brought in a collective $1.1 billi ...
- Amazon Developing Standalone Sports Streaming App: Report
Digital News Daily, Karlene Lukovitz - Thursday, December 29, 2022
The plan -- said to be part of a strategy to yie ...
- NFL Brand Airings Down In 2022, TV Viewing Flat Through Week 15
Television News Daily, Wayne Friedman - Friday, December 23, 2022
The NFL has decreased its national linear TV brand airings by 2 ...
- AT&T 5G Celebrates College Football Fanatics
Out to Launch, Fern Siegel - Thursday, December 22, 2022
"Too Much College Football is Never Too Much" understands the obsessive natu ...
- YouTube To Pay $2B Annually To Secure Rights To NFL Sunday Ticket
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, December 22, 2022
YouTube will license the residential rights for seven years, which are valu ...
- YouTube's Pricey Deal For NFL Sunday Ticket: What's The Monthly Consumer Price Now?
Television News Daily, Wayne Friedman - Thursday, December 22, 2022
Now that YouTube has inked a massive multi-year deal for NFL Sund ...
- YouTube Reportedly In Talks For Rights To NFL Sunday Ticket
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, December 21, 2022
YouTube could gain exclusive rights to the National Football League Sunday Ticke ...
- NFL Sunday Ticket Shocker: Apple Reportedly Out Of The Race
Digital News Daily, Karlene Lukovitz - Monday, December 19, 2022
The decision leaves Amazon and YouTube to battle it out, according ...
- November Posts Second-Highest Viewing Of The Year, Streaming Up 10%
Television News Daily, Wayne Friedman - Thursday, December 15, 2022
Total day TV usage of persons 2 years and up for Novemb ...
- Cinemark Expands ESPN College Football Playoffs Deal For In-Theater Viewing
Television News Daily, Wayne Friedman - Tuesday, December 13, 2022
Cinemark is expanding its deal with ESPN to more of its theate ...
- 'Thursday Night Football' Scores 11.4M Viewers Overall, More Younger Viewers, Amazon Says
Television News Daily, Wayne Friedman - Monday, December 5, 2022
Although Amazon Prime Video's "TNF" has scored top audience results vs. ...
- NFL, Visa Partner On New Metaverse Experience In Fortnite
Digital News Daily, Colin Kirkland - Thursday, December 1, 2022
The metaverse activation is designed to engage Fortnite players through an NFL-inspir ...
- Record Sports TV Viewing Not From The NFL: Reason To Cheer - And For Alarm
TV Watch, Wayne Friedman - Wednesday, November 30, 2022
Two recent events showed strong results for non-NFL programming: College football a ...
- 'SNF' Still Highest-Rated TV Network Show, Non-Sports Series Continue To Decline
Television News Daily, Wayne Friedman - Friday, November 25, 2022
TV network shows -- especially top non-sports TV series -- continue the ...
- Mailchimp Is Part Of Intuit's NFL Sponsorship
Email Marketing Daily, Ray Schultz - Monday, November 21, 2022
Intuit Mailchimp is now the official NFL league sponsor for email marketi ...
- NFL Viewing Flat Vs. 2021, Amazon's 'Thursday Night Football' Down 23%, Nielsen Says
Television News Daily, Wayne Friedman - Friday, November 18, 2022
Amazon says viewing is higher -- especially when adding on "TNF" dire ...
- Netflix Goes Live With Chris Rock In 2023: Tennis, Cycling Next - Is That Enough?
TV Watch, Wayne Friedman - Wednesday, November 16, 2022
Netflix will stream a global live special from Chris Rock, fueling speculati ...
- Wendy's, Dr Pepper Team For 'Home Team' Social Campaign
MAD, Fern Siegel - Friday, November 11, 2022
The target audience - Gen Z and millennial viewers - are reach ...
- Fanatic Football Fans Highlight AT&T's 'Never Too Much' Campaign
MAD, Fern Siegel - Tuesday, November 8, 2022
The BBDO LA creative runs until Jan. 9, when the College Footba ...
- NBC, CBS Both Drop 9.5% In Viewers, 'SNF' Tops 19M
Television News Daily, Wayne Friedman - Wednesday, October 26, 2022
Through four weeks of the new TV season, the average broadcast netwo ...
- Litehouse Dressings, Dips Enhance College, Pro Football Seasons
Marketing Daily, Steve Ellwanger - Monday, October 17, 2022
A worker pretends to paint lines on a field with Litehouse's Homesty ...
- NFL Regular-Season Viewing Up 2%, 'Monday Night Football' Rising
Television News Daily, Wayne Friedman - Friday, October 14, 2022
Five weeks into the NFL regular season, four major TV network grou ...
- Could Netflix Go After The Premium NFL Sunday Ticket?
TV Watch, Wayne Friedman - Monday, October 17, 2022
Who's to say Netflix won't make another pivot? Maybe live sports ...
- First 3 Weeks Of Amazon Prime's 'TNF' Averages 11.9M Viewers
Television News Daily, Wayne Friedman - Monday, October 3, 2022
Three weeks into its exclusive airing of NFL's "Thursday Night Football," Amaz ...