Tag results for "forecast"
- MadHive Offers OTT/CTV Forecasting Tool Tor TV StationsThe Audience Forecaster will help address big industry problems in the O ...
- MDC Reports Losses For Q4, Full-Year 2020, Poised For 2021 Return To GrowthThe company saw sequential improvement in the second half and is current ...
- Spending Your Way Out Of A PandemicMany brands are increasing their digital budgets after a mixed year ...
- Pandemic Paradox: Consumer Spending On Media Soars In 20202020 was a banner year for consumer spending despite -- or perha ...
- Nielsen Q4 Revenue Slips Slightly, Posts Net Income GainsFor the full 2020 year, Nielsen lost 3.2% in revenues to $6 ...
- Mobile And Video Call Use Rises, But At What Environmental Cost?Using more technology means increased carbon emissions, despite President Joe Biden's determinati ...
- Valentine's Day Purchases Driven By Four Behavioral TriggersNetElixir forecasts the average Valentine's Day order value to reach $185, ...
- Fox Corp.'s Tubi Estimated To Grow To $1B In Revenues, $300M For Current Year"We envision Tubi becoming a $1 billion business and a core pill ...
- Forecast: COVID Protocols Will Limit 2021 Beauty Advertising SpendBeauty ad spend will rise by 1.7% to total $7.5 billion acro ...
- IBM Testing Artificial Intelligence To Predict The Success Of Future ProductsIBM has begun testing the use of data, analytics and AI ...
- Dour Dentsu Forecast Lowers U.S., Worldwide Ad ConsensusWith Dentsu weighing in as the last -- and most pessimistic ...
- Ad Spend Hallelujah: Forecast Sees Big Growth For OnlineWinterberry Growth forecasts a 10% increase in overall ad spending -- a ...
- Buyer Survey: Global Digital Spend To Rise 18% In 2021; Amazon To Hit 11% Of U.S. Digital By 2022Amazon is poised to benefit from conversion performance, insulation from Apple's comi ...
- How Data Models May Have Helped Prevent Chaos At Capitol BuildingAdvertisers use data models to determine the "perfect" message to target consume ...
- Media Channel And Market Predictions For A Hopeful 2021Here are our top-line predictions for video, digital and out-of-home media ...
- Network Ad Spending To Rebound On Easy 2020 CompsThe bad news for U.S. network TV ad spending is it wi ...
- FuboTV Projects Stronger Q4 Revenues, Subscribers, Supply-And-Demand Share Concerns RemainFuboTV expects a 77%- 84% increase in Q4 revenue to $94-$98 milli ...
- FuboTV: Winner Or Loser? Strong Q4 Projections May Not Get Analysts On The Same PageStarkly divergent analyst outlooks for FuboTV have driven the stock up ...
- 2021 Promises A FAST Start, Data Transformation, AI, More Work On Standardized MeasurementAs with AVOD, consumer adoption of free, ad-supported TV is expected ...
- November Turns In Best Ad Month Of The Year, Fourth Consecutive Spending GainThe U.S. ad economy turned in its best month so far th ...
- 2021 Mobile Marketing Outlook Includes Accelerated Ad Spend, Contextual FocuseMarketer has bumped up its mobile ad-spending forecast a bit, and predic ...
- Even Post-Covid, GroupM Projects Ecommerce Will Still Be Tiny Share Of RetailIn the U.S., ecommerce is projected to account for only 16.2% ...
- GroupM: Global Retail Ecommerce To Reach $10 Trillion By 2027GroupM's new forecast predicts that next year, ecommerce in the U.S. wi ...
- Disney's U.S. OTT Revenue Share To Nearly Match Netflix's By 2022: EmarketerDisney+ U.S. revenues are projected to hit $4.2 billion by 2022. Overa ...
- Expert Insights on The Future of U.S. Polling and ForecastingWith polls in the spotlight again this election year an ARF eve ...
- With A Spending Rebound Expected Next Year, 2020 Is A Year Most Want To ForgetGroupM, Magna and Zenith are out with their new global ad spendi ...
- Year-End Global/U.S. Ad Forecasts Improve MarkedlyThe global and U.S. ad outlook has improved markedly from earlier th ...
- Madison Avenue's Big 3 Publish Much Improved Year-End ForecastsThe Big 3 holding company forecast units have significantly upgraded their outloo ...
- Local Ad Spending Begins Recovering, BIA Forecasts 2.5% Growth Next YearAd spending in 2021 will be lower than 2019, when an estimat ...
- UK Ad Spend Down 4.4% This Year With 12% Rebound Forecast For 2021That's according to GroupM's new forecast report for UK spending activity, whi ...
