Tag results for "forecast"
- Magna Revises Programmatic Ad Forecast Slightly UpwardProgrammatic ad spending is slightly higher than previous expectations, according to revised ...
- Bing Predicts U.S. Consumers Will Spend 5.1% More Online During HolidaysBing released 2018 growth numbers, expecting consumers to spend 5.1% more this ...
- Pinterest Growing With Interest: Surpasses Half Billion Dollar Mark In Ad BizPinterest is tracking to generate $553.3 million this year, an increase of ...
- Allocating Media Budgets Requires More Than DataInfiniGrow has built a platform that recognizes each interaction a consumer makes ...
- 2019 Forecast: TV Ads Decline 4%, Digital Growth Soars 18%MoffettNathanson Research expects total TV advertising to drop 4.3% in 2019 due ...
- Snapchat's UK Ad Revenue Forecast SlashedeMarketer has reduced its forecast for Snapchat's UK ad revenue this year ...
- Search, Social To Drive 67% Of Ad Growth By 2020, Zenith EstimatesEstimates put global ad spend at $581 billion in 2018, with most ...
- Zenith Stays Pat On Global Ad Outlook: Search/Social Represents Two-Thirds Of GrowthPublicis' Zenith Media unit released an updated global ad outlook Monday, leaving ...
- U.S. Ad Market Expands 6.1% In First Half, 2018 Poised To Break $200 Billion MarkU.S. ad spending is expanding at a higher rate than anticipated, jumping ...
- Amazon Joins Digital's 'Big 3,' Displaces MicrosoftAmazon, the dominant player in e-commerce sales, has also become a dominant ...
- Amazon's Forecast $4.6B In U.S. Ad Revenue Gives Marketers Reason To Increase BidsAmazon will generate $4.61 billion in U.S. ad revenue in 2018, taking ...
- Holiday Online Revenue To Rise, But Average Order Values FallSearch marketing company NetElixir's 2018 Holiday Forecast predicts overall ecommerce growth of ...
- All I Want For Christmas: A Good Mobile/Email StrategySalesforce predicts that mobile phones will drive almost half of all holiday ...
- Bing Predicts U.S. Consumers Will Spend 5.1% More Online During HolidaysNumbers out from Adobe Digital Insights on Thursday estimate that consumers spent ...
- Facebook Mulls Big TV Money With Facebook StoriesHow can Facebook grab some TV dollars? Facebook prides itself on figuring ...
- Midterm Political Ads Forecast To Hit Nearly $9 BillionU.S. political advertising for this year's midterm elections will climb 8%. Broadcast ...
- Global Marketing Forecast To Hit $1.3 Trillion This YearWhile global digital advertising and marketing revenue will continue to record strong ...
- Global Marketing Approaches $1.3 Trillion, U.S. = Two-Fifths Of ItWorldwide marketing spending will approach $1.3 trillion this year, with about two-fifths ...
- National TV Ads Record Positive Gains For Rest Of 2018National TV networks' ad revenue posted a collective gain of 1.5% in ...
- Connected TV Ad Spend Poised To Hit $8.2 Billion In 2018Advertising on connected TV is poised to nearly double this year to ...
- Prime-Time Upfront Volume, CPMs: 2008-09 Through 2018-19With upfront prime-time TV ad sales negotiations essentially wrapped up for 2018-19, ...
- Cable Sees Uptick In Affiliate Fees, Broadcast Retrans Still Strong21st Century Fox is projected to see an 8% increase to $2.4 ...
- Analysts: Netflix Remains Strong Despite Smaller Sub GainsNetflix pulled in 5.2 million new subscribers in its latest reporting quarter, ...
- Media M&A Forecast To Hit Well Over $140 BillionIt's only July, but mergers and acquisitions in the media, information, marketing, ...
- Search To Drive Mobile, Data SaysAdvertisers spent $20.6 billion on mobile search in 2017, or 44% of ...
- GroupM Upgrades 2018 Spending ForecastNet new advertising investment this year will total $24 billion -- the ...
- Brexit? What Brexit? GroupM Declares UK Fastest-Growing Global Ad MarketGroupM figures say the UK is the fastest-growing mature advertising market and ...
- Zenith: Mobile Advertising To Overtake TV By 2021In two years, money spent on mobile advertising will be more than ...
- Streaming TV Growing Faster Than Anticipated, Analysts Eye 25% Of Marketplace In Next Five YearsStreaming TV penetration is rising faster than previously thought, and a major ...
- Dentsu Aegis Upgrades 2018 Global Ad Spend ForecastThe firm now believes global growth will reach 3.9% -- up from ...
