- S4 Shares Soar 26% On First-Half Profit Boost
MAD, Steve McClellan - Wednesday, August 5, 2026
Pre-tax profits jumped more than 80% - largely the result of co ...
- After Decelerating In 2025, Digital OOH Expands Again
MediaDailyNews, Joe Mandese - Tuesday, August 4, 2026
Both U.S. and worldwide digital out-of-home ad-spending growth, which dipped last yea ...
- Stagwell Q2 Driven By Digital Transformation, Political
MAD, Steve McClellan - Thursday, July 30, 2026
Madison & Wall commented that the firm's growth was stronger than mo ...
- Omnicom Reports 6.1% Growth From Core Operations
MAD, Steve McClellan - Tuesday, July 28, 2026
The organic revenue figure Omnicom reports is based on gross revenue th ...
- Alphabet Earnings Rise 24% As Google Faces Reddit Challenges
MediaDailyNews, Laurie Sullivan - Wednesday, July 22, 2026
Alphabet has recorded double-digit growth for 12 consecutive quarters. But Google fac ...
- Netflix Viewing Hours Hit 97B, Q2 Revenue +13%
Television News Daily, Wayne Friedman - Thursday, July 16, 2026
Netflix says total worldwide viewing of its content grew 2% to ...
- IAB: 2026 Digital Video Ad Spend +11%
Television News Daily, Wayne Friedman - Tuesday, July 14, 2026
Targeting and content quality will show continued growth to 49% and 46 ...
- Agentic Commerce Forecast To Reach 1.3B Users By 2031
Performance Marketing Insider, Laurie Sullivan - Monday, June 29, 2026
HP's personal computers and printers division has partnered with Frontier, OpenAI's enterpri ...
- Splitting Comcast, NBCU: Advertising Implications?
Television News Daily, Wayne Friedman - Monday, June 29, 2026
Can global ad-tech company Freewheel invest and grow more rapidly without NB ...
- Warner Bros. Discovery Moves To Agentic AI With AWS
MediaDailyNews, Laurie Sullivan - Friday, June 19, 2026
The platform brings audience insights, inventory data, campaign performance metrics, forecasting a ...
- WPP Revises, M&W Issues First Global Ad Forecast
MediaDailyNews, Joe Mandese - Monday, June 15, 2026
MediaPost's worldwide ad-growth forecast consensus rises 1.2 points to +8.9% for 20 ...
- Madison & More: Burgeoning Ad Economist Raids WARC Data Chief, Reunites Magna Team
MediaDailyNews, Joe Mandese - Tuesday, June 16, 2026
Days after updating his last global ad forecast for WARC, James McDona ...
- Forecast Composite Indicates 8% U.S. Ad Expansion This Year, 4% Next Year
MediaDailyNews, Joe Mandese - Tuesday, June 16, 2026
The composite adds new estimates from WPP Media, Madison and Wall, a ...
- Thar's Gold In Them Thar LLMs, Just Not For Advertising
Planning & Buying Insider, Joe Mandese - Tuesday, June 16, 2026
WPP Media's mid-year update likens AI to a "gold rush" financed ...
- Fox-Roku Estimate: Third In Viewing, With 11% Share
Television News Daily, Wayne Friedman - Tuesday, June 16, 2026
Fox Corp. had been focused on maximizing its linear TV/broadcast-cable TV netwo ...
- WARC Revises Global Ad Outlook Upward, With $94B Caveat
MediaDailyNews, Joe Mandese - Friday, June 12, 2026
The caveat: a "severe scenario" impact from a continuation or worsening ...
- What's $800 Million Among Friends?
Red, White & Blog, Joe Mandese - Thursday, June 11, 2026
Actually, it's the incremental amount of political ad spending in AdImpact's just-releas ...
- Biggest Midterm Cycle To Date, Political Ad Spend Reaches $4B Through June
Television News Daily, Wayne Friedman - Friday, June 12, 2026
Broadcast TV political ad spend is projected to reach $5.6 billion ...
- Big Events, New Tech Fuel Experiential Marketing Spending
MediaDailyNews, Joe Mandese - Tuesday, June 9, 2026
The expansion, which is being led by the B2C segment, is al ...
- Dentsu Revises Downward At Mid-Year
MediaDailyNews, Joe Mandese - Tuesday, May 26, 2026
"The global advertising spend outlook is positive," the agency states, attributing ...
- Google, Netflix, Amazon To Dominate CTV By 2030s
TV Watch, Wayne Friedman - Tuesday, May 26, 2026
Global CTV-based advertising will nearly double in four years to $81 billi ...
- Midterm Political Ad Spend Projected To Hit $13.8B, Up 9%
Television News Daily, Wayne Friedman - Wednesday, May 20, 2026
The projected gain shows a slowdown in overall political ad spend. F ...
- Albertsons Media Unveils 'Lifetime Value' Metric
MediaDailyNews, Laurie Sullivan - Thursday, May 14, 2026
The framework measures projected customer value over 52 weeks, enabling advertisers ...
- Meta 2026 Ad Forecast: Approaching A Quarter Trillion Dollars
MediaDailyNews, Colin Kirkland - Wednesday, May 13, 2026
Meta advertising sales will jump 22% to $240 billion, according to updat ...
- IAB Highlights Agentic Adoption In Video Ad-Spend Report
MediaDailyNews, Laurie Sullivan - Tuesday, May 5, 2026
Artificial intelligence has moved from experimental to operational in the past s ...
- Local Digital Ad Growth Slows As Markets Mature
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 5, 2026
Year-over-year digital ad growth has fallen to low single digits and ...
- Consumer Media Spending Relatively Flat, Lack Of 'Game-Changing' Tech Cited
MediaDailyNews, Joe Mandese - Thursday, April 30, 2026
While AI is gaining consumer adoption, it is still seen only ...
- Meta Set To Surpass Google In 2026 Ad Revenue
MediaDailyNews, Laurie Sullivan - Tuesday, April 14, 2026
Emarketer released data on Monday, forecasting Meta Platforms will take more ...
- Local Ad Spend Forecast Revised To +8.1% This Year
Television News Daily, Wayne Friedman - Friday, April 10, 2026
Digital media overall is estimated to climb 9.3% to $104.1 billion, accordi ...
- Prediction Markets: Do Networks Need More Transparency About How They Work?
TV Watch, Wayne Friedman - Thursday, April 9, 2026
Prediction platform Kalshi has now struck a sponsorship-content deal with Fox Cor ...