Tag results for "forecast"
- U.S. TV Ad Spending Forecast To Decline 2.8%, Better Than Originally ProjectedAd-supported and CTV platforms will see the biggest growth, with a 3 ...
- Digital Marketing Forecasts For 2021The year 2020 is almost over, and few of us will probab ...
- I Can't Wait -- Adults Are Taking Over At The White HouseThe Biden Administration will likely usher in a period of "policy-making predictability ...
- Why Trumpism Is Here To Stay, And What Brands Should Do About ItThe 2020 presidential election has barely been resolved and oddsmakers are alrea ...
- Election Results Anxiety Had Muted Impact On $2 Billion Online Shopping: AdobeDespite predictions of slowing ecommerce sales. U.S. consumers spent $2 billion onli ...
- Sinclair Posts Massive $4.2B Q3 Loss, Points To RSN Issues, Changes In Consumer BehaviorResults were impacted by RSN issues including subscriber erosion, loss of t ...
- Election Will Slow Down Online Buying Growth: Adobe AnalyticsHalloween was another drag on spending, but things picked up on Sun ...
- Ipsos Forecast Model Predicts 'Narrow' Biden Win: Cites Pandemic, Other Key IssuesWith the COVID-19 pandemic remaining the No. 1 issue influencing American voter ...
- Adobe Analytics Predicts Online Holiday Shopping Surge - How Email Marketers Can CopeMore people are shopping at home due to the COVID-19 pandemic. He ...
- Holiday Sales To Surpass $189 Billion Online, Adobe ForecastsAdobe forecasts smartphones will comprise 42% of all online sales this holid ...
- What's Up For 2121: Forrester Makes Tech PredictionsExpect to see more retention marketing, including email, and higher investment ...
- What Wall Street Says About Tech Company Earnings -- They Report This WeekAmazon, Facebook and Google report earnings Oct. 29. Analysts are looking f ...
- Google Search Terms Can Help Forecast COVID-19 Hot Spots In U.S.: Mayo Clinic ReportSearch terms identify a strong correlation between keyword searches and COVID-19 outbreak ...
- U.S. Ad Economy Expands Again In September, Second Consecutive Month Of GainsThe U.S. ad economy grew 2.7% in September -- its second consecuti ...
- TV Networks Cut Losses, Down 6% in Q3, AVOD To Surge 32%: AnalystBroadcast TV networks are expected to sink 15.8% to $2.4 billion, wi ...
- 83% Of AMC Entertainment Theaters Open, But Running Out Of CashEven with most of its U.S. movie theaters re-opened, AMC Entertainment ...
- Analyst: National CineMedia Upfront 'Sold Out,' Albeit Lower Ad $Even with advertising remaining "strong" since the movie theater industry's restart, Nation ...
- Premium Streaming Revenues To Top Global Theatrical Revenue For The First Time In 2020: PwCWorldwide premium streaming video revenues are forecast to reach near $50 billi ...
- Wall Street Bullish On Ad Rebound, Especially DigitalWall Street analysts have turned extra bullish on digital media, especially soci ...
- IBM Watson Advertising Expands Suite, Makes Artificial Intelligence The BackboneThe capabilities allow brands to reach consumers under strict privacy guidelines. Nielse ...
- Report Projects 2020 Media Price Deflation: -0.9% Worldwide; -3.4% In The U.S.The economic fallout of COVID-19 is now projected to have a pronounc ...
- WFA Sees Marked Uptick In Optimism, Majority Of Marketing Campaigns No Longer Impacted"Guarded optimism" is how the World Federation of Advertisers characterizes responses ...
- Disney+ Forecast To Double Global Subscribers, Achieve Profitability By 2024Disney+ U.S. subscribers are estimated to grow to 52.8 million in 20 ...
- 2020 Political Ad Spend Estimate Rises To Near $11B, Presidential Campaigns Ad Spend $5.2BPolitical-election spending projections for 2020 will now hit $10.8 billion, according ...
- The 700 Million-Package Pileup: Online Holiday Shopping Surge Means Stress On System, Salesforce PredictsMarketers better have those email triggers in place -- returns are like ...
- Global SVOD Subscriptions, Revenue To Double By 2025, Big Gains For Netflix, Disney+, Amazon: StudyNetflix, Disney+ and Amazon Prime Video will control half the world's subscription-vid ...
- Forget The Super Bowl -- Gear Up For The Most Competitive 3 Months In Digital AdvertisingAs digital becomes the new battleground for brand-building, performance and political marketin ...
- Holiday Nerves: Ecommerce Brands Are Less Optimistic Than Last YearEcommerce brands are planning later this year. They are worried about reven ...
- Report: Auto Ad Spend Set To Accelerate In 2021After a tough 2020 when ad spend in the category is project ...
- Content Marketing Revenues To Decline Nearly 7% In The U.S. In 2020After years of double-digit percentage growth, U.S. content marketing revenues are expect ...
