- Chernin, Microsoft Talk XBox TV
Around the Net In Media, Fern Siegel - Wednesday, April 21, 2010
Microsoft Corp. and former News Corp. President Peter Chernin have discussed creati ...
- 1-800 Flowers To Sponsor PCH Games
Marketing Daily, - Monday, April 19, 2010
1-800-Flowers is one of the marketers on board for the Publishers Cleari ...
- PepsiCo, Microsoft Team For Soccer Advergame
Marketing Daily, Aaron Baar - Friday, April 16, 2010
The companies will promote the game through the Windows properties, as we ...
- Science Channel Signs 'Sims' Designer
Around the Net In Media, Fern Siegel - Thursday, April 15, 2010
Video game designer Will Wright, who designed the hit game series "T ...
- Free-To-Play Games Free Up Game Market
Gaming Insider, Shankar Gupta - Friday, April 16, 2010
Game developers like Zynga have thrown a major spotlight on social gami ...
- Mobile Gaming Soars On Smartphones
Online Media Daily, Mark Walsh - Thursday, April 15, 2010
Mobile gaming is more than ever a tale of two devices: featu ...
- Mobile Gaming Goes In Two Directions At Once
Mobile Insider, Steve Smith - Thursday, April 15, 2010
Some interesting data from comScore yesterday demonstrates both how critical smartphones a ...
- SPIL GAMES Joins Betawave Site Portfolio
Online Media Daily, - Thursday, April 15, 2010
SPIL GAMES has joined the site portfolio of online media company Betawav ...
- Is Google's Next Big Thing Video Games?
SearchBlog, Laurie Sullivan - Tuesday, April 13, 2010
When Google CEO Eric Schmidt addressed the American Society of News Edito ...
- Google and Nintendo Develop Video Game
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 8, 2010
Google and Nintendo have developed a video game for the Wii conso ...
- EA Debuting Tiger Woods PGA Tour Game
Marketing Daily, Aaron Baar - Tuesday, April 6, 2010
EA Sports will not have a presence during television coverage of t ...
- Univision Launches Spanish-Language GameSpot
Around the Net In Media, Fern Siegel - Sunday, April 4, 2010
Univision and CBS' GameSpot are teaming up on a new videogaming sit ...
- Judge: Facebook Not Liable For App's Potential Trademark Infringement
Online Media Daily, Wendy Davis - Friday, April 2, 2010
A federal judge has handed Facebook a victory in a copyright a ...
- Bravo Turns TV Shows Into Multiplatform Games
Around the Net In Media, Fern Siegel - Thursday, April 1, 2010
Bravo is planning an expansion into the iPhone and online game busines ...
- IPad, IAd, And Me
Gaming Insider, Josh Lovison - Friday, April 2, 2010
The iPad cometh -- and with it, apps. And games. And ads.Rum ...
- Advergames For Games
Gaming Insider, Shankar Gupta - Tuesday, March 30, 2010
The latest installment of the storied "Tomb Raider" franchise is slated ...
- GameStop Launches 'Zork' Online Promo
Marketing Daily, Aaron Baar - Friday, March 26, 2010
Social and online gaming is a growing sector that lures both av ...
- Conference Business Catches iPad Fever
MoBlog, Mark Walsh - Monday, March 29, 2010
The iPad may be the first consumer tech device to have ...
- MTV Integrates Foursquare's Gaming Tool
MediaDailyNews, David Goetzl - Tuesday, March 23, 2010
MTV Networks said it has an agreement with "location-based" Foursquare to u ...
- iPhone Lays Ground for iPad as Game Player
MoBlog, Mark Walsh - Tuesday, March 23, 2010
Even a cursory glance at the App Store home page will te ...
- EA Selects Single Player For In-Game Ads
Gaming Insider, Josh Lovison - Friday, March 19, 2010
The news that EA is dropping third parties from selling into t ...
- Points, Points Everywhere...
Gaming Insider, Shankar Gupta - Friday, March 12, 2010
Last month was the annual DICE (Design, Innovate, Communicate, Entertain) Summit, a ...
- Sony Debuts Wii-Like Control For PS3
Marketing Daily, - Thursday, March 11, 2010
Sony has unveiled its version of a Wii-like motion controller for i ...
- Youth Curious About Mustang, Xbox, Coke
Marketing Daily, Karl Greenberg - Thursday, March 11, 2010
Marketing firm Frost & Sullivan analyzed queries made to ChaCha in t ...
- Game On: IGN Revamps Home Page Ad Formats, Scraps Lederboards
Online Media Daily, Joe Mandese - Wednesday, March 10, 2010
In an ambitious move to improve both its user experience and t ...
- Video Games May Not Need A Search Strategy -- But They Do Need A Social One
SearchBlog, Laurie Sullivan - Tuesday, March 9, 2010
Do search engine optimization and paid search strategies work? Not all exe ...
- Ads Target Tech-Savvy Gamers With Hidden Creative
Creative Media Blog, Amy Corr - Monday, March 8, 2010
I'm sometimes fluent in tech-speak, so I'm quasi-familiar with the term sour ...
- 2K Sports Dangles $1 Million In Game Contest
Marketing Daily, Aaron Baar - Friday, March 5, 2010
The company is promoting the program with an integrated advertising campaign th ...
- The Rise of Non-Games
Gaming Insider, Josh Lovison - Friday, March 5, 2010
Remember the original "BioShock?" The pivotal scene turned the tables on t ...
- Ex-MySpacers Get A Jolt Out Of Gaming Aggregator
Online Media Daily, Gavin O'Malley - Wednesday, March 3, 2010
Several ex-MySpace execs, including co-founder Chris DeWolfe, have partnered with Austin Ventur ...