- Sony Opens PlayStation Store To PC Users
Marketing Daily, Laurie Sullivan - Monday, November 26, 2007
[Technology] The new, free service allows video-game players to set up ...
- Social Gaming Company Aims To Snag Brand Dollars Via New Acquisition
Online Media Daily, Tameka Kee - Monday, November 26, 2007
Sites that serve the online gaming community tend to feature ads shilli ...
- Wii Edges Up To Xbox 360 In Total Market Share
Around the Net In Brand Marketing, Thom Forbes - Friday, November 23, 2007
...
- MTV Seeks Poker Players For 'Real Life'
Around the Net In Media, William Spain - Friday, November 23, 2007
MTV is looking for online poker players--and others who may lead alterati ...
- Game Producer's 'Assassins' Not Cool
Gaming Insider, Shankar Gupta - Friday, November 23, 2007
Over the weekend, I completed "Assassin's Creed," which according to reports ...
- 'Halo 3' Chat Volume More Than Double That Of 'Guitar Hero 3'
Marketing Daily, Karl Greenberg - Wednesday, November 21, 2007
[Gaming] A new study by BrandIntel finds that "Halo 3" "over-achieved" ...
- Blattner Brunner Crafts Casual Game Campaign For Zippo
Online Media Daily, - Wednesday, November 21, 2007
Bradford, Pa.-based Zippo Manufacturing Co. has launched a casual game campaign ...
- Offermatica Extends Influence To Casual Games
Online Media Daily, Tameka Kee - Wednesday, November 21, 2007
Casual game developer iWin has tapped Offermatica to revamp its entire ...
- Gaming Week, 1: Mmm... Good, But It Tastes a Little Gamey
Mobile Insider, Steve Smith - Tuesday, November 20, 2007
New Thanksgiving entertainment tradition: look for that rare mobile game worth playi ...
- Popcap Drives Conversions, Not Impressions
Gaming Insider, Shankar Gupta - Friday, November 16, 2007
Casual game leader Popcap tested a number of different setups for i ...
- AOL Renews Casual Gaming Focus
Online Media Daily, Tameka Kee - Wednesday, November 14, 2007
Results of an Associated Press-Ipsos poll conducted for AOL drove both t ...
- Ford Dealers Target Men With Video Game Ads
Online Media Daily, - Wednesday, November 14, 2007
Ford Motor Co.'s Northern California Dealers Advertising Association is pitching male consume ...
- Lifetime Rebrands Digital Property to Reach Fragmenting Female Audience
Online Media Daily, Tameka Kee - Wednesday, November 14, 2007
To combat the downward trend of a fragmenting audience, Lifetime Digital h ...
- Gaming On The Go
Gaming Insider, Josh Lovison - Friday, November 9, 2007
Who has the time for casual gaming? With schedules micromanaged to t ...
- Microsoft Lifting the Lid On Windows Live
Online Media Daily, Gavin O'Malley - Wednesday, November 7, 2007
Microsoft is set to embark on an aggressive marketing campaign for i ...
- Sony Changes Gears In U.S. PS3 Campaign
Around the Net In Media, William Spain - Monday, November 5, 2007
As the 40GB PlayStation 3 goes on sale here, complete with built- ...
- Sony's PS3 Enters Guinness Records; Helps Fight Disease
Around the Net In Online Marketing, Ross Fadner - Monday, November 5, 2007
Sony Corp. and the PlayStation 3 have now entered the record book ...
- Channel M Looks Beyond Endemic Advertisers
MediaDailyNews, Wayne Friedman - Monday, November 5, 2007
In-store TV network company Channel M has a basic challenge that ma ...
- A Mediocre -- But Ultra-Violent -- Game Hogs Media Attention
Gaming Insider, Shankar Gupta - Friday, November 2, 2007
I realize it's a bit meta for media types to talk abo ...
- NBCU Digital/IGA Deal Strengthens In-Game Ad Opps
Online Media Daily, Tameka Kee - Wednesday, October 31, 2007
NBC Universal Digital Media has entered a sales deal with New York-bas ...
- Nation Building in Digital Worlds
Media Magazine, Brad King - Tuesday, May 11, 2010
When Britannia opened for business in July 1997, 100,000 people swarmed t ...
- Topical Illusion:James Cameron, the SoBe Lizards, Miley Cyrus and Kobe Bryant launch a 3-D renaissance
Media Magazine, Jonathan Blum - Monday, March 2, 2009
Are we, at long last, about to step into another dimension? Aft ...
- The Fox & Hound in the Living Room
Media Magazine, Brian David Johnson - Tuesday, May 11, 2010
By the middle of the 20th century television had comfortably made i ...
- Is the Wii Fit?
Media Magazine, Jonathan Blum - Monday, June 23, 2008
When Nintendo rolled out its long anticipated exercise peripheral the Wii Fi ...
- Tipping Point
Media Magazine, Lauren Shopp - Wednesday, May 21, 2008
The bathroom scale has long been a panic-inducing object for women everywher ...
- 10 Things You Need To Know About Mergers and Acquisitions
OMMA Magazine, Diane Mermigas - Tuesday, December 2, 2008
1. The recession and credit crisis that abruptly halted media deals ...
- Level Up
OMMA Magazine, Steve Smith - Thursday, August 21, 2008
Pushing it, you open up the engine and let the car g ...
- Website Excellence: Entertainment Games/Gaming: ROKKAN; 2K Games
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
ROKKAN2K GamesENTERTAINMENT GAMES/GAMINGAvoiding the gaming cliché of high-volume racket, ROKKAN took ...
- Website Excellence: Entertainment Games/Gaming: Firstborn; Pepsi, "Heads or Tails"
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
FirstbornPepsi, "Heads or Tails" ENTERTAINMENT GAMES/GAMING Under-the-cap promos are nothing new, b ...
- Website Excellence: Entertainment Games/Gaming: Blitz; Activision, "Guitar Hero Global Franchise Hub"
OMMA Magazine, OMMA Magazine Writers - Friday, September 3, 2010
BlitzActivision, "Guitar Hero Global Franchise Hub" ENTERTAINMENT GAMES/GAMINGGuitar Hero stands as o ...