Tag results for "gen x"
- Baby Boomers Are Richest Generation Ever -- Gen X, Millennials, You LoseA global report credits soaring real estate and stock prices boosting boome ...
- Reddit Users Challenge Google, Sending Business Owners A MessageMany small businesses find they can gain traction by treating Reddit ...
- GenX Diners Value Experience Over Price, Convenience: StudyA new study finds over a third of diners are often disappoint ...
- IAB Benchmarks Value Of Free Digital Media Access To ConsumersThe study examines the value consumers would want in exchange for n ...
- Why Andi May Succeed In Search Automation Where Others Failed"I'm really excited about the assistant part of generative AI," says An ...
- Younger Travelers Taking To Cruise VoyagesYounger travelers are discovering the economy and convenience of cruise ship trave ...
- What Does 'Buy American' Really Mean?"Many Americans consider where the products they buy are made in hop ...
- Crayola, Lysol, Dove Top Brands For Gen XLego, ranked 45 on the list, has also been particularly successful ...
- Tech Purchases Are Taking More Time And Involving More People, Study FindsMost IT decision makers agree that the technology purchasing process is becomi ...
- Amazon Leads In Fake Reviews As Consumer Trust Continues To ErodeSixty-three percent of U.S. consumers surveyed said they are more concerned abo ...
- The 'Ouch' Economy: Most Age Groups Are Cutting Back On SpendingGen Z is least likely to be cutting back on entertainment, Jung ...
- Gen X, Gen Z Vary Widely In Their Customer Service Demands, Study FindsGen X shoppers demand channel choices and rewarding customer care experiences mo ...
- Hearst And Michael Clinton Launch Digital Content Platform For 50+ AudienceThis older group of 'Re-Imagineers' controls 70% of the wealth in th ...
- Are Virtual Goods The Future Of Brand Marketing? They Are Viewed As Luxury Items, Study FindsA study by Razorfish reveals 71% of respondents see virtual goods ...
- Surprise: Older People Care More About Brand Purpose Than Gen ZWhile purpose matters to all age groups, Gen X watches most closel ...
- Consumers Ready To Spend -- Well, MaybeSome consumers cut spending and change habits, but a lot depends ...
- In-App Spending Habits: 24% Of Gen Z Would Pay One-Time Fee To Remove AdsA study of users of gaming and non-gaming apps identified patterns ...
- Boomers' Last Stand: They're More Likely Than Other Groups To Buy By EmailGen Z is least likely to have purchased by email, and millennia ...
- Movie Business Isn't Totally In The Clear - Just Ask Some U.S. Movie Theater ChainsBig movie-studio owners have touted the return of profitability and strong box-offi ...
- Marketers Should Avoid Politically Framing Messages In Ads, Collage Group SaysThe survey suggests White, Hispanic, Black and Asian-American consumers respond to econom ...
- I Am Generation JonesI was born in 1961. I always thought that technically made ...
- Study: Gen Z Prefers Social Media To Email And Phone When BuyingGen Z consumers prefer to engage with brands on social media v ...
- Let's Go To Video: Consumers Worldwide Say It Helps Them Shop OnlineProduct demonstration videos are popular, but unboxing videos are less so, Brightco ...
- Gen Z Says Bring It On: They're Open To Email And PersonalizationBut consumers are sick of badly personalized digital ads, Scorpion reports. ...
- Loyalty Hounds: Bridge Millennials Are Most Likely To Join Multiple Brand ProgramsBridge Millennials -- people ages 34-44 -- are loyal. But like everyon ...
- I Am Generation JonesI was born in 1961. I always thought that technically made ...
- Jittery Gen Z: They're Quick To Jump When Faced With Bad ServiceGen X and Baby Boomers are more willing to give brands ...
- Big-Hearted Marketing Brands Place Higher Priority On 'Values' Than Consumers DoBut people in the upper income brackets are more likely to ...
- I Want: Gen Zers And Millennials Are Practical When Buying Financial ServicesGen Xers are more inclined to focus on emotional factors, while Boome ...
- Consumers Want Funny And Reassuring Emails From Brands: StudyGen Z is the demographic least inclined to like email -- millennia ...
