- BuzzFeed Asia Adopts Taboola's DeeperDive Answer Engine
Publishers Daily, Ray Schultz - Tuesday, November 25, 2025
The generative AI tool allows readers to ask questions and get answe ...
- NYT Advertising Blows Past Google Search To Build Its Own Destiny
Data & Programmatic Insider, Laurie Sullivan - Monday, November 24, 2025
The New York Times' advertising arm is finding it can write i ...
- Adobe Acquiring Semrush For $1.9B
MediaDailyNews, Laurie Sullivan - Wednesday, November 19, 2025
The acquisition is focused on helping brands gain and maintain visibility onli ...
- Microsoft Animates Images, Adds Performance Tracking To Copilot
MediaDailyNews, Laurie Sullivan - Monday, November 17, 2025
Microsoft Advertising has expanded Copilot capabilities with image animation for video creati ...
- All The Private Chats Fit To Sift
Media 3.0, Wendy Davis - Thursday, November 13, 2025
"Anyone in the world who has used ChatGPT in the past thr ...
- Journalism's Conversion: Reporters Will Need AI Technical Skills Plus Traditional Values
Publishing Insider, Ray Schultz - Wednesday, November 12, 2025
Hybrid journalists will have to balance the new technology and old-time ethic ...
- Book Authors Can Proceed With Copyright Claims Against OpenAI
MediaDailyNews, Wendy Davis - Wednesday, October 29, 2025
Authors can proceed with claims that OpenAI's "outputs" -- including summaries ...
- Brand Safety, Viewability Measurement Tumbles
MediaDailyNews, Laurie Sullivan - Tuesday, October 28, 2025
Engagement with ads does not always correspond with conversion rates, and viewabili ...
- Bipartisan Bill Would Ban Chatbot 'Companions' For Minors
MediaDailyNews, Wendy Davis - Tuesday, October 28, 2025
Senators Josh Hawley and Richard Blumenthal said Tuesday they are introducing ...
- Google DeepMind Reranks AI-Based Information
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 29, 2025
The BlockRank ranking model, designed to improve content retrieval, hints at h ...
- OpenAI's Work With The Julliard School Has A Catch
Performance Marketing Insider, Laurie Sullivan - Monday, October 27, 2025
Advertisers gain a new avenue to cost savings for audio in vid ...
- AI, Flexible Payments Poised To Shape 2025 Holiday Shopping, Survey Finds
Research Intelligencer, Robert Williams - Monday, October 27, 2025
Advertisers need to ensure that their products are visible on AI-powered sear ...
- Snapchat Makes Open-Prompt AI Lens Free For All U.S. Users
MediaDailyNews, Colin Kirkland - Thursday, October 23, 2025
Snap's Imagine Lens marks the company's first generative AI lens dictated ...
- Reddit Sues Perplexity, Others Over Copyrighted Posts
MediaDailyNews, Wendy Davis - Wednesday, October 22, 2025
Reddit "brings this action to stop the industrial-scale, unlawful circumvention of da ...
- Firms Team Up To Help Publishers Monitor AI Mentions
Publishers Daily, Ray Schultz - Wednesday, October 22, 2025
Austrian firms OtterlyAI and Newsrooms say publishers and marketers can see h ...
- CARU Issues Guidance For AI Aimed At Kids
MediaDailyNews, Wendy Davis - Monday, October 20, 2025
Companies that use virtual influencers to advertise to children should ensure th ...
- Agentic Ad Agency Startup Raises $12M Seed Round To Build Ad System
MediaDailyNews, Laurie Sullivan - Monday, October 20, 2025
Startup AdsGency AI raised a $12 million seed investment round led ...
- Google, Salesforce Extend Partnership For Autonomous AI Agents
Performance Marketing Insider, Laurie Sullivan - Thursday, October 16, 2025
The next generation of Salesforce Marketing Cloud - Agentforce Marketing - w ...
- OpenAI Moves Into Erotica, Behind Age-Gated ChatGPT
MediaDailyNews, Laurie Sullivan - Tuesday, October 14, 2025
OpenAI plans to roll out an age-gated ChatGPT for "erotica" in Decemb ...
- Walmart CEO: Agentic Shopping Will Replace Search Bars
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 14, 2025
The partnership with OpenAI allows Walmart customers to purchase products through agent ...
- OpenAI, Broadcom Form Partnership To Scale AI Infrastructure
MediaDailyNews, Laurie Sullivan - Monday, October 13, 2025
OpenAI and Broadcom have formed a partnership to develop and use ...
- Apple Must Adapt From Apps To Agentic, Former CEO Sculley Says
MediaDailyNews, Laurie Sullivan - Monday, October 13, 2025
John Sculley, former Apple CEO and creator of the Pepsi Challenge ...
- Maybelline Focuses On Authenticity In WNBA Campaign
Performance Marketing Insider, Laurie Sullivan - Monday, October 13, 2025
Women's National Basketball Association star Bridget Carleton is featured in a campai ...
- ChatGPT Becomes Creative Partner For Marketers, Study Finds
Research Intelligencer, Robert Williams - Monday, October 13, 2025
Tasks include help with copy revisions, campaign ideation, email tone and ev ...
- Security Octopus: Kaseya Acquires Inky, Adds Email Capability
Email Insider, Ray Schultz - Wednesday, October 8, 2025
Kaseya, which specializes in AI-driven security management software, also previews new cybersecuri ...
- Adobe Forecast: $253B U.S. Holiday Spend
MediaDailyNews, Laurie Sullivan - Tuesday, October 7, 2025
Cyber Week is expected to drive 17.2% of overall spend and tot ...
- Rethinking Attribution And Measurement In The AI Era
MediaDailyNews, Laurie Sullivan - Wednesday, October 8, 2025
For the AI era, Seedtag engineers developed a model that thinks li ...
- Leaning Into AI: People Trust Its Use In News, But Only To A Degree
Publishing Insider, Ray Schultz - Tuesday, October 7, 2025
More people are using GenAI, but they are wary of its u ...
- Microsoft Leans On Amazon For Its Demand-Side Platform
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 7, 2025
Microsoft is winding down its demand-side platform "Microsoft Invest" and has nam ...
- Few Americans Rely On AI Chatbots For News, And Many Question Accuracy
Research Intelligencer, Robert Williams - Tuesday, October 7, 2025
Among those who do get news from chatbots, about a third s ...