- Project Everyone's Campaign Promotes 'World's' 17 Sustainable Development Goals
MAD, Fern Siegel - Monday, September 26, 2022
World leaders have pledged to achieve the sustainability goals by 2030. ...
- Shoppers For Sustainable Goods Face Greater Financial Pressures
Research Intelligencer, Rob Williams - Tuesday, September 27, 2022
Almost half of consumers worldwide said it was harder to act sustainab ...
- Global Healthcare Brand Sanofi, Omnicom Media Group Test Tracking Of Carbon Ad Emissions
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 26, 2022
Good-Loop has inked a partnership with Integral Ad Science that allows t ...
- General Motors, Hertz Partner On EV Rentals
Marketing Daily, Tanya Gazdik - Tuesday, September 20, 2022
Each rental experience will increase purchase consideration for EVs, says GM Cha ...
- Congressional Report Cites UM, Others For 'Greenwashing' Fossil Fuel
MediaDailyNews, Joe Mandese - Friday, September 16, 2022
The report, compiled by Congressional staffers for hearings on the subject th ...
- Expert Reveals How Fossil Fuel Marketers 'Over-Index' Their Green Reputations
MediaDailyNews, Joe Mandese - Friday, September 16, 2022
"Over-indexing is unethical and it needs to be policed," Generous Ventures' Christi ...
- Ikea To Offer Solar Energy Products
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, September 14, 2022
Ikea is partnering with a solar technology and energy services provider ...
- Chevy To Add Equinox To EV Offerings
Marketing Daily, Tanya Gazdik - Thursday, September 8, 2022
Chevy's approach to EVs is to ultimately offer an EV for eve ...
- Bridgestone Launches New Brand Platform
Marketing Daily, Tanya Gazdik - Wednesday, August 24, 2022
"Our brand voice is following the natural evolution of our company," Bridgesto ...
- Ikea, Electrify America Partner To Offer More Vehicle Chargers
Marketing Daily, Tanya Gazdik - Tuesday, August 16, 2022
Other companies the charging company has partnered with include grocery chains Krog ...
- EV Owners Focused More On Tech Than Altruism
Marketing Daily, Tanya Gazdik - Tuesday, August 2, 2022
Almost half of respondents are open to buying an electric car fr ...
- Station Partners With Toyota For New Eco-Friendly News Truck
TVBlog, Adam Buckman - Tuesday, July 19, 2022
WUSA-TV in Washington, D.C. says its new ECO9 news truck is t ...
- Mini USA Partners With Polar Bears International
Marketing Daily, Tanya Gazdik - Friday, July 15, 2022
The BMW-owned brand will ask its fanbase to help "name the pol ...
- Mattel Announces Jane Goodall Barbie Will Be Eco-Friendly
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, July 13, 2022
Jane Goodall, an English anthropologist best known for her study of chimpanzees, n ...
- Crude TV
TV Watch, Barry Friedman - Thursday, July 7, 2022
The oil and gas industry has spent more than $3.6 billion ...
- With Thrifty Back In Style, Marketers Need New Messages
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 1, 2022
With consumers returning to being thrifty, marketers need to adjust messages ...
- Hyundai Extends Collaboration With Rhode Island School Of Design
Marketing Daily, Tanya Gazdik - Wednesday, June 29, 2022
Faculty members helped Hyundai delve into sustainability issues with the support ...
- Kroger Partners With Volta For EV Charging Stations
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, June 28, 2022
Electric vehicle charging network Volta is partnering with The Kroger Co. ...
- Nestle's 'Carbon' Copies May Mean Lower Quality, Less Time Spent On Mobile
Mobile Insider, Joe Mandese - Thursday, June 23, 2022
Nestle has been testing mono sound and digitally compressed video on mobil ...
- Hyundai, Michelin Expand Relationship, Enter Pact To Develop Green Tires
Marketing Daily, Tanya Gazdik - Monday, June 20, 2022
The agreement is a follow-up to the first five-year partnership signed ...
- North Carolina Republicans Want To Ban Free EV Chargers
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, June 15, 2022
Four Republican state senators introduced a bill in North Carolina that wou ...
- Test Drive: Ford F-150 Lightning Electric Pickup Truck Really Is 'Game Changer'
Drive Time, Tanya Gazdik - Monday, May 16, 2022
The Ford F-150 Lightning "has the ability to pull people to E ...
- Audi Expands Hotel Deal, Partners With Prestigious Restaurant
Marketing Daily, Tanya Gazdik - Thursday, June 9, 2022
The Audi e-tron is the Official Electric Vehicle of all U.S. ...
- Five Automakers Side With EPA On Emission Standards
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, June 7, 2022
Ford, Volkswagen, Honda, BMW and Volvo are backing efforts by President J ...
- BBH Sends Up Eco-Awareness In Wild's 'Dirty' Campaign
MAD, Fern Siegel - Thursday, June 2, 2022
A woman and her 7-foot-tall polar-bear boyfriend get in the mood f ...
- Toyota Plans Education-First Effort For BZ4X Electric Vehicle
Marketing Daily, Tanya Gazdik - Wednesday, June 1, 2022
The theme is "Easy bZ," playing off the vehicle's alpha-numeric name, bZ4 ...
- Hawaiian Airlines Invests In Electric Planes
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, May 31, 2022
Hawaiian Airlines could add electric-powered seagliders to its inter-island fleet as ear ...
- Rivian Stock Price Drops As Ford Sells Shares
Around the Net In Brand Marketing, Tanya Gazdik - Monday, May 9, 2022
The bloom may be off the rose for Rivian, once the darli ...
- Coldplay Aims For Sustainable Tour
Marketing Daily, Tanya Gazdik - Monday, May 9, 2022
A mobile app was created in partnership with SAP Analytics Cloud ...
- Volvo Puts Stake In the Ground For Eco-Friendly Vehicles
Drive Time, Tanya Gazdik - Monday, May 9, 2022
Volvo Car USA announced that its entire 2023 U.S. lineup will consi ...