- Vanessa Carlton Highlights Struggle For Reproductive Rights
MAD, Fern Siegel - Monday, October 28, 2024
The "Thousand Miles" campaign includes a microsite detailing state restrictions and h ...
- Breztri Upgrades From RV To Cruise Ship To Better Engage COPD Patients
Marketing Daily, Les Luchter - Monday, October 28, 2024
Cruises proved more aspirational and inspiring to COPD patients than roughing ...
- Babyscripts Gives Lyft To Women In Maternity Care Deserts
Marketing Daily, Les Luchter - Friday, October 25, 2024
Babyscripts says that 71% of Washington D.C. patients who identified as "transportation-insecur ...
- CPG Brand Haleon Leads Best Ad Inclusion Rankings, Aims To Improve Even Further
Marketing Daily, Les Luchter - Wednesday, October 23, 2024
Haleon's Advil "stands out for its commitment to Black pain inequity v ...
- Psoriasis Doesn't Discriminate, But Pharma Ads Do
Pharma & Health Insider, Les Luchter - Thursday, October 24, 2024
J&J addresses bias in past ads that don't show how the disea ...
- The Doctor In The Inbox: How Small Healthcare Practices Can Use Email
Email Insider, Ray Schultz - Wednesday, October 23, 2024
An enhanced email tool from Weave is designed for small and medium-siz ...
- SimplePractice Campaign Targets Therapists, Psychiatrists
Marketing Daily, Les Luchter - Tuesday, October 22, 2024
The spot "Help On" targets SimplePractice's therapist-heavy user base with slice-of-life vignett ...
- Kindbody: IVF Issue Could Turn Election Results
Marketing Daily, Les Luchter - Monday, October 21, 2024
Seventy-five percent of women surveyed indicate that a candidate's stance on fertili ...
- Health, Wellness Brands Are Missing The Mark With Gen Z Women
Marketing Insider, Amanda Williams - Friday, October 18, 2024
One way to connect with them: Consider the full spectrum of ...
- CDC Boards Trains With 'Wild To Mild' Flu Shot Campaign
Marketing Daily, Les Luchter - Wednesday, October 16, 2024
Las Vegas trains are wrapped inside and out with flu vaccine a ...
- Checking In With Medicare App's Teenage Developer
Pharma & Health Insider, Les Luchter - Thursday, October 17, 2024
CheckRX, which quickly compares drug costs on different Medicare plans, had i ...
- Omnicom Achieves 6.5% Growth In Q3, Reaffirms 2024 Growth Target
MAD, Steve McClellan - Tuesday, October 15, 2024
"The industry is in better shape than it was five or s ...
- Porch Light Health Delivers Key Message: 'Life Beyond Addiction'
MAD, Fern Siegel - Monday, October 14, 2024
Created by independent agency Vladimir Jones, the spots target Colorado and N ...
- Astellas Takes 'Slowing Down' Macular Degeneration Literally
Marketing Daily, Les Luchter - Monday, October 14, 2024
Ad shows a woman in a convertible taking "a slow, cruisey journey ...
- Cytokinetics Educates Docs On Non-Physical Ordeals Of Cardio Condition
Marketing Daily, Les Luchter - Friday, October 11, 2024
"HCM Beyond the Heart" is an awareness campaign featuring the stories ...
- Havas Lynx Launches Healthcare Influencer Offering
MAD, Steve McClellan - Friday, October 11, 2024
The decision to launch the practice was partially based on agency resear ...
- Jersey Mike's Breast Cancer Research Fundraiser Brings In $4.4M
Marketing Daily, Teresa Buyikian - Thursday, October 10, 2024
Jersey Mike's donated 20% of Sept. 28 and Sept. 29 sales ...
- Red Wine, White Teeth Come Together In McBride Sisters Wine, Colgate Collab
Marketing Daily, Teresa Buyikian - Wednesday, October 9, 2024
Limited-edition kit contains McBride Sisters Collection Red Blend, Central Coast 2020; ...
- Publishers To Women: Book Medical Exams Now
Marketing Daily, Les Luchter - Wednesday, October 9, 2024
MaleRoom's OOH campaign, promoting the Million Mammogram Challenge, is running in N ...
- Sanofi Targets Lesser-Known, More Gradual MS
Pharma & Health Insider, Les Luchter - Thursday, October 10, 2024
Campaign to raise awareness about smoldering MS directs community to special si ...
- Currax Fights Food Cravings With Awareness Campaign
Marketing Daily, Les Luchter - Tuesday, October 8, 2024
"Quiet the Food Noise" includes one videos in which a pint ...
- Hospital Sets OOH Campaign To Help New Yorkers 'Stay Amazing'
Marketing Daily, Les Luchter - Monday, October 7, 2024
The NewYork-Presbyterian health system has launched an out-of-home/digital campaign chockful of ti ...
- Kate McKinnon Goes Electric For Philips Sonicare
Mad Blog, Barbara Lippert - Friday, October 4, 2024
McKinnon plays Susan Toothbrush, who comes "through walls to help people ma ...
- ViiV Brings HIV/AIDS Activations To HBCU Homecoming
Marketing Daily, Les Luchter - Friday, October 4, 2024
GSK's ViiV Healthcare, the only pharma firm solely focused on HIV/Aids, sponso ...
- Ford Makes Buckling Up While Driving Comfier For Mastectomy Patients
Marketing Daily, Phyllis Fine - Wednesday, October 2, 2024
The SupportBelt, co-created by Ford, wraps around a seat belt to "relie ...
- What Can Science Do? AstraZeneca Campaign Has The Answers
Pharma & Health Insider, Les Luchter - Thursday, October 3, 2024
"We can help transform lives," says an ad that shows a form ...
- Report: CVS Explores Breakup, Lays Off 2,900
Marketing Daily, Sarah Mahoney - Tuesday, October 1, 2024
Under pressure from activist investors, the "desperate" company may split into tw ...
- Cologuard Launches First Spanish-Language Campaign
Marketing Daily, Les Luchter - Tuesday, October 1, 2024
"Less than half of eligible Hispanic adults undergo recommended screening, but C ...
- Health Product Trends: Gut Items Up, Supplements Down, Retail Shifting
Marketing Daily - Top of the News, Les Luchter - Monday, September 30, 2024
Numerator finds consumers "more focused on gut health than ever" with moti ...
- Wisp, Daye Turn To Trash For Vaginal Health OOH
Marketing Daily, Les Luchter - Friday, September 27, 2024
Hundreds of recycling trash bins in Brooklyn and Atlanta are now adorn ...