- Google Reportedly Strikes Deal With News Corp. To Develop AI Content
MediaDailyNews, Laurie Sullivan - Tuesday, April 30, 2024
Google reportedly has agreed to pay News Corp. up to $6 milli ...
- Taylor Swift Launches Experiential Campaign With TikTok To Promote New Record
MediaDailyNews, Colin Kirkland - Friday, April 19, 2024
Taylor Swift has partnered with TikTok to launch a new in-app campai ...
- Fubo Starts OOH Campaign Attacking Big Media Sports Streaming Efforts
Television News Daily, Wayne Friedman - Monday, March 18, 2024
Fubo is launching an out-of-home and digital ad campaign that parodies ...
- AMC's 'Classical Playbook' A New Streaming Frenemy Plan?
TV Watch, Wayne Friedman - Thursday, February 29, 2024
Fresh TV series and movie content may not see the light ...
- Google Licensing Reddit Data In Expanded Partnership
Performance Marketing Insider, Laurie Sullivan - Thursday, February 22, 2024
Reddit posts during the past month have increasingly served up in Goog ...
- The Arena Group May Continue Producing 'Sports Illustrated': Report
Publishers Daily, Ray Schultz - Tuesday, February 13, 2024
Authentic Brands Group revoked Arena Group's license to publish the title. ...
- Just Friends: Netflix Back To Licensing From Studios
TV Watch, Wayne Friedman - Thursday, January 25, 2024
Netflix is seeing a return to its roots in its ability ...
- WaPo Creates Chief Growth Officer Role, Taps 'Subscription Wizard' To Fill It
Publishers Daily, Joe Mandese - Friday, January 19, 2024
"The Washington Post" this morning named Karl Wells to the new positi ...
- Fox Designates Blockchain To Authenticate Digital Media
Data & Programmatic Insider, Laurie Sullivan - Monday, January 15, 2024
Fox is in discussions with media companies to use its blockchain protoc ...
- What NYT's Copyright Lawsuit Means For Microsoft And Google
MediaDailyNews, Laurie Sullivan - Wednesday, December 27, 2023
Several months after Microsoft made a commitment to legally back users ...
- Vizio To License Its CTV Operating System To Other TV Makers
Television News Daily, Wayne Friedman - Friday, November 10, 2023
Looking to accelerate its connected TV footprint, Vizio Holdings is pursuing partnershi ...
- Fisher-Price Goes All In On The NFL
Marketing Daily, Sarah Mahoney - Monday, August 28, 2023
The toymaker is suiting its Little People up for the season, expandi ...
- Instagram Tests Lyrics Feature For Reels In New Regions
Digital News Daily, Colin Kirkland - Tuesday, August 15, 2023
Instagram is expanding its test of song lyrics in its short-form vid ...
- Google, Universal Music Reportedly In Talks To Negotiate AI Voice Deal
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 8, 2023
An artist's voice is often the most valuable part of their livelihoo ...
- Nielsen Expands Big Data Data Deal With Comcast
MediaDailyNews, Joe Mandese - Thursday, July 20, 2023
The deal is important for two reasons. It's a vote of confiden ...
- TikTok Expands Licensing Agreement With Warner Music
Digital News Daily, Colin Kirkland - Tuesday, July 18, 2023
The partnership will provide the app's users, fans and creators with acce ...
- Activities That Shock The Conscience
Red, White & Blog, Joe Mandese - Friday, July 7, 2023
That's the basis of a petition asking the FCC to deny ...
- NBCU Bows Vast FAST Licensing Portfolio, Signs Freevee, Xumo Play
Digital News Daily, Karlene Lukovitz - Thursday, June 29, 2023
Freevee and Xumo Play will each add 50 channels to their offerin ...
- WBD In Talks To License HBO Originals To Netflix: Report
Digital News Daily, Karlene Lukovitz - Thursday, June 22, 2023
To drive new revenue, WBD may open its content to its maj ...
- YouTube Makes Music Licensing More Affordable For Creators
Digital News Daily, Colin Kirkland - Wednesday, May 10, 2023
The updates to YouTube's Creator Music marketplace include new cost-management tools th ...
- Amazon To License Many Originals To Third Parties For First Time
Digital News Daily, Karlene Lukovitz - Tuesday, May 9, 2023
Newly created MGM Studios Distribution will sell shows including "The Marvelous Mr ...
- Checkout These Items Still Left In My NBCU23 Cart
TV Watch, Joe Mandese - Thursday, February 16, 2023
One of the stories buried in the deluge of announcements unveiled ...
- Formula E, New Era Enter Headwear Deal
Marketing Daily, Tanya Gazdik - Wednesday, February 1, 2023
New Era and Formula E will also collaborate on bespoke and limited-editi ...
- Le Creuset Woos Young Cooks With Pop-Culture Tie-Ins
Marketing Daily, Sarah Mahoney - Wednesday, December 14, 2022
The pricey cookware brand looks to build relevance with millennial and G ...
- Brands, Be Careful Before You Launch Your Next TikTok Campaign
Social Media Insider, Colin Kirkland - Wednesday, December 7, 2022
When an account belongs to a verified brand, or an influencer ...
- Target, Marvel Ad Feeds 'Wakanda' Fever
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, October 13, 2022
Target is counting down to the release of the "Black Panther" seque ...
- Photographers Organizations Urge Court To Reinstate Claims Against Instagram
Digital News Daily, Wendy Davis - Wednesday, July 13, 2022
The National Press Photographers Association and other groups are siding against Instagr ...
- Major League Baseball: Not Playing Ball -- Again? What It Could Mean For RSNs And TV
TV Watch, Wayne Friedman - Thursday, March 3, 2022
Just when baseball has been looking to get back some of i ...
- NFL License Fee For Its 'Sunday Ticket' About To Skyrocket - Should We Expect Anything Less?
TV Watch, Wayne Friedman - Monday, February 28, 2022
The NFL has made deals with NBCU, Fox, ABC/ESPN and a "Thursd ...
- Twitch Embraces Recording Industry, Partners With Indie Licensing Firm Merlin
Digital News Daily, Colin Kirkland - Thursday, February 3, 2022
Live-streaming service Twitch announced a partnership Wednesday with independent music-licensing firm Merli ...