- La Marca Prosecco Invites Drinkers To Celebrate Less-Formal Occasions
Marketing Daily, Teresa Buyikian - Wednesday, December 18, 2024
New spot shows revelers enjoying La Marca at scenes ranging from ...
- Robotic Arm Paints Limited-Edition Maison Hennessy Decanters
Marketing Daily, Teresa Buyikian - Monday, December 16, 2024
Generative artist Florian Zumbrunn used pre-written algorithms to "autonomously generate new artwor ...
- Natural Light Introduces Beer Fridge That Makes Consumers Better Neighbors
Marketing Daily, Teresa Buyikian - Friday, December 13, 2024
Part of a contest promo, double-sided beer fridge is installed along t ...
- Hip-Hop Pioneer Future Teams Up With Grand Marnier For 'Remix Your Legacy'
Marketing Daily, Teresa Buyikian - Thursday, December 12, 2024
Direct fan engagement is a large component of the partnership, with experienti ...
- Thomas Doherty Promotes Tartan Style For Glenlivet
MAD, Fern Siegel - Tuesday, December 10, 2024
London-based creative agency Forsman & Bodenfors produced the cross-platform work. ...
- The Glenlivet Launches 'Take Back the Tartan'
Marketing Daily, Teresa Buyikian - Monday, December 9, 2024
The brand tapped Lochcarron of Scotland to design and produce The Glenliv ...
- Smirnoff, Saweetie Team Up For Icy NYC Holiday Pop-Up
Marketing Daily, Teresa Buyikian - Friday, December 6, 2024
Rap star will appear at brand's one-day experiential event in New Yo ...
- White Claw Promotes Togetherness In Campaign Featuring Social Media Star
Marketing Daily, Teresa Buyikian - Wednesday, December 4, 2024
Brittany Broski offers helicopter rides -- and White Claw -- to peop ...
- Carmelo Anthony Puts 1800 Cristalino On Holiday List
MAD, Fern Siegel - Tuesday, December 3, 2024
The NBA All-Star is a brand ambassador for the tequila. ...
- DeLeon Tequila Salutes 'Bold Spirits'
MAD, Fern Siegel - Friday, November 29, 2024
Translation produced the creative, the brand's first ad in nearly a dec ...
- Kahlua Teams With Cardi B For Chocolate Sips, Whipshots Collab
Marketing Daily, Teresa Buyikian - Wednesday, November 27, 2024
Whipshots, co-founded by Cardi B herself, are vodka-infused nondairy whipped shots th ...
- Miller Light Takes Virtual Fireplace To Next Level With YuleLager
Marketing Daily, Teresa Buyikian - Wednesday, November 27, 2024
The YuleLager is an actual IRL digital fireplace, but with a f ...
- Call Of The Wild: Lobos 1707 Wants To 'UnDomesticate' Tequila Drinkers
MAD, Fern Siegel - Tuesday, November 26, 2024
In addition to a passion push, the tequila adopted a new visu ...
- Bud Light Taps Comedian Shane Gillis To Celebrate College Football
Marketing Daily, Teresa Buyikian - Monday, November 25, 2024
Gillis realizes he's in the wrong commercial, a high-fashion one for cologn ...
- Taylor-Johnson Toasts Jameson Black Barrel
MAD, Fern Siegel - Wednesday, November 20, 2024
Oscar-nominated Yorgos Lanthimos ("The Favorite") directed the spot. ...
- Guinness Celebrates African Heritage With Fonio Stout
Marketing Daily, Teresa Buyikian - Monday, November 18, 2024
The beer maker's first location outside Ireland was a brewery in We ...
- Rapper Yung Gravy Gets 'Basted' In Skrewball Whiskey Campaign
Marketing Daily, Teresa Buyikian - Friday, November 15, 2024
In one spot, the rapper fills a turkey baster with Skrewball Pean ...
- Johnnie Walker Taps Priyanka Chopra Jonas For Apres Skiwear Collab
Marketing Daily, Teresa Buyikian - Thursday, November 14, 2024
As brand ambassador, Chopra Jonas appears in online videos promoting the collaborati ...
- Heineken Promotes Alison Payne To CMO
Marketing Daily, Teresa Buyikian - Monday, November 11, 2024
Payne is actually returning to Heineken USA from Heineken's Global Commerce leadersh ...
- Tequila Cazadores Celebrates Mexican Heritage With Cocina Housewares Collection
Marketing Daily, Teresa Buyikian - Thursday, November 7, 2024
The new home goods promotion is a collaboration with Mexican-Honduran American actre ...
- Patrick Schwarzenegger Named First 'Spirit Advisor' For Ketel One
Marketing Daily, Teresa Buyikian - Wednesday, November 6, 2024
Schwarzenegger's duties include appearing in a multiplatform campaign with social media conten ...
- Winemaker Launches Sutter Home For Hope Campaign To Benefit Breast Cancer Foundation
Marketing Daily, Teresa Buyikian - Monday, November 4, 2024
No purchase necessary to enable winemaker to donate to the cause: Custome ...
- Barefoot Wine Promo With Simone Biles Gives Fans 'WAG' Experience
Marketing Daily, Teresa Buyikian - Thursday, October 31, 2024
Winner of contest gets to watch Nov. 17 NFL game with t ...
- Simply Spiked Contest Will Provide 'Bachelor'-Approved Date For The Holidays
Marketing Daily, Teresa Buyikian - Tuesday, October 29, 2024
"The Bachelor" contestant and fan favorite Tyler Cameron will help winner ...
- The Macallan Celebrates 200-Year Anniversary With New Single Malts, Global OOH
MAD, Fern Siegel - Tuesday, October 22, 2024
Landmarks are illuminated with 3D billboards and activations worldwide. ...
- Absolut Launches 'Wicked' Collaboration With Universal For Film Release
Marketing Daily, Teresa Buyikian - Tuesday, October 22, 2024
The "Wicked" partnership offers fans a new branded cocktail kit, recipes a ...
- McConaughey's Pantalones Tequila Introduces The Wiggler
Out to Launch, Fern Siegel - Tuesday, October 22, 2024
Oscar winner Matthew McConaughey is featured in the spot. ...
- Heineken Hacks Live Concertgoer Phones, Converts Them To 'Boring Mode'
MediaDailyNews, Joe Mandese - Monday, October 21, 2024
The stunt was designed to encourage people to be present in t ...
- Snoop Dogg and Dr. Dre Release First Hard Spirit, Still G.I.N.
Marketing Daily, Teresa Buyikian - Wednesday, October 16, 2024
Still G.I.N. By Dre and Snoop is described by the brand ...
- Red Wine, White Teeth Come Together In McBride Sisters Wine, Colgate Collab
Marketing Daily, Teresa Buyikian - Wednesday, October 9, 2024
Limited-edition kit contains McBride Sisters Collection Red Blend, Central Coast 2020; ...