- Audemars Piguet Launches Global Campaign
Marketing Daily, Karl Greenberg - Thursday, January 12, 2012
Haute horology brand (that's "expensive watch" for the 99%) Audemars Piguet ...
- For Tiffany, Less Holiday Sparkle
Marketing Daily, Sarah Mahoney - Wednesday, January 11, 2012
When it came to high-end spangles, consumers hit the brakes moving in ...
- Audi, BMW Duke It Out In China
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, December 21, 2011
China may overtake Germany as the world's second-largest market for luxury ca ...
- Luxe In Flux
Engage:Affluent, Stephen Kraus, Bob Shullman - Wednesday, December 21, 2011
Tracking the evolution of luxury into 2012 and beyond. ...
- 'Luxury Shame,' Middle Class Vanish Together
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, December 20, 2011
Ostentatious wealth was supposed to have ended. For a while, the ve ...
- High-End Cosmetics Continue To Gain
Marketing Daily, Sarah Mahoney - Thursday, December 1, 2011
Women may be worried about the economy, but they are certainly splurgi ...
- Tiffany Sales Strong, But OWS May Hurt Holiday Bling
Marketing Daily, Sarah Mahoney - Wednesday, November 30, 2011
Tiffany reported strong sales and profits for the third quarter -- b ...
- AutoTrader: Consumers Returning To Luxury
Marketing Daily, Karl Greenberg - Wednesday, November 30, 2011
The automotive market seems to offer data that supports studies by t ...
- Wealthy Americans Redefining Luxury
Marketing Daily, Karl Greenberg - Monday, November 28, 2011
The 1% may over-index for strict Freudian analysis, but they are probab ...
- Lincoln MKT To Replace Town Car
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 28, 2011
The Lincoln Town Car is coming back to life. Lincoln has h ...
- Prada Ad Starring 'True Grit' Actress Deemed Irresponsible
Around the Net In Brand Marketing, Karl Greenberg - Friday, November 25, 2011
A Prada ad campaign showing 14-year-old actor Hailee Steinfeld, star of t ...
- Report: Fancy Fragrance Sales Up 10%
Marketing Daily, Sarah Mahoney - Wednesday, November 16, 2011
Consumers are increasingly willing to splurge on prestige fragrances, and the N ...
- Search Study Identifies Keyword, Engine, Device, Social Influences
SearchBlog, Laurie Sullivan - Tuesday, October 25, 2011
Online purchases have become incredibly easy. Much easier than having to wa ...
- Martini Ad Network Targets Affluent Buyers
Online Media Daily, Laurie Sullivan - Monday, September 26, 2011
As advertisers begin to focus on loyal and affluent consumers, Martini Med ...
- Ritz-Carlton Launches New Campaign
Around the Net In Brand Marketing, Karl Greenberg - Monday, September 19, 2011
The Ritz-Carlton has launched a $10 million advertising campaign comprising direct mai ...
- From Gen Y To Seniors, Luxury Fashion Spend Rises
Marketing Daily, Sarah Mahoney - Thursday, September 15, 2011
When it comes to spending on luxury clothing and accessories, new resear ...
- Faberge Eggs Hatching
Marketing Daily, - Wednesday, August 31, 2011
Faberge is back and bringing it's famed eggs along in a baske ...
- Starwood's Luxury Collection Updates Ads
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 30, 2011
A new print and online campaign for Luxury Collection hotels uses ...
- American Airlines Channels Pan Am's China Clipper-Style Service For High-End Fliers
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 30, 2011
One might say airline seating is a linear metaphor for the e ...
- The Next NEW NEW Thing
Engage:Affluent, Patricia Pao - Wednesday, August 3, 2011
I'm predicting that 2012 will be The Year of the (Men's) Wat ...
- Lipstick Effect: Luxury Beauty Sales Boom
Marketing Daily, Sarah Mahoney - Thursday, July 28, 2011
Those gains, however, make quite a contrast to the luxury market ...
- Econobox Or Luxury? A Car's A Car, Per Study
Marketing Daily, Karl Greenberg - Tuesday, July 26, 2011
You may really love what that new luxury car does for y ...
- Hugo Boss Plans Record Marketing Spend To Support Selection Line
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 30, 2011
Hugo Boss AG, the German luxury clothing company, said it will spe ...
- The China Luxury Investor: Bagging Local And Going Global
Engage:Affluent, Patricia Pao - Wednesday, June 29, 2011
Within the next 20 years, the Chinese will have assimilated the knowled ...
- Affluent Americans More Optimistic, Within Reason
Marketing Daily, Karl Greenberg - Tuesday, June 28, 2011
Since the recession, are the 58 million adults and 24 million househol ...
- The Rich Are Getting ... Well, You Know
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 23, 2011
Public schools, libraries, parks, public facilities of various kinds are closing ...
- Barneys, Nordstrom, Bergdorf Top Luxury Brands
Marketing Daily, - Tuesday, June 14, 2011
Barneys New York, Nordstrom, and Bergdorf Goodman are the three top luxu ...
- Kimpton Teams With Tumi, Partner Of Marriott
Marketing Daily, Tanya Gazdik - Monday, June 13, 2011
Kimpton Hotels has linked with upscale bag maker Tumi for a promoti ...
- General Motors Has A Challenge In China
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 16, 2011
Luxury cars in booming China mean a huge business opportunity for automake ...
- Mum's The Word For Luxury Brands On Social Media
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 12, 2011
A new study by Wong, Doody, Crandall, Wiener shows that people lo ...