- Google To Acquire Fitbit
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 1, 2019
Fitbit announced Friday that Google intends to acquire the company for $7. ...
- Appfluence Unveils Free Microsoft Email Productivity Tool
Email Marketing Daily, Ray Schultz - Thursday, October 31, 2019
Priority Matrix is designed to help firms manage key actions without leavi ...
- LinkedIn Data Finds Marketers Measure ROI Too Quickly
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 29, 2019
LinkedIn's research found marketers are expecting too much too soon. When retu ...
- Merkle Personifies Cross-Channel Analytics, Names It Archie
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 28, 2019
Archie, Merkle's latest analytics platform, aggregates data across platforms and gives markete ...
- Digital Assistant Accuracy Rates Decline
Performance Marketing Insider, Laurie Sullivan - Monday, October 28, 2019
Accuracy seems to have declined in the past three years for mo ...
- Lotame Tackles CCPA And GDPR Compliance, Following IAB Tech Lab, Google Announcements
Digital News Daily, Laurie Sullivan - Thursday, October 24, 2019
Ad-tech data companies like Lotame have begun to release tools aimed ...
- Microsoft Introduces New Anti-Phishing Feature For Office 365: Report
Email Marketing Daily, Ray Schultz - Friday, October 25, 2019
Universal Sender allows users to identify suspicious emails, the company says. ...
- Marketers Finally Learning How To Optimize Search Spend, Data Shows
Performance Marketing Insider, Laurie Sullivan - Friday, October 25, 2019
Clicks grew at nearly twice the rate of spend and impressions gr ...
- Adobe Adds Commerce Tools To Magento, Cloud Services On Amazon And Microsoft
Digital News Daily, Laurie Sullivan - Wednesday, October 23, 2019
Magento, the e-commerce platform aimed at SMBs, has begun to integrate wi ...
- Microsoft Advertising Gets A Redesign, Data Shows Market Share Rising
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 23, 2019
On Wednesday Microsoft Advertising unveiled a preview of the redesign. The n ...
- Microsoft: Business Unit Containing Search Contributes To Increase In Revenue
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 23, 2019
Microsoft reported financial results for the quarter ending Sept. 30 with reven ...
- Freckle, iCrossing Partnership Focuses On Privacy Compliance And Performance
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 22, 2019
The partnership between data and media measurement company Freckle and iCrossing wi ...
- Star Ratings And Reviews Most Likely To Turn Into Profits
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 22, 2019
Most businesses reply to one- and five-star review ratings far more oft ...
- EU Data Watchdog Reports 'Serious Concerns' Over EU Microsoft Contracts
Around the Net In Digital, Ray Schultz - Monday, October 21, 2019
The European Data Protection Supervisor (EDPS) has found that Microsoft’s contracts wi ...
- Issue Hits Microsoft Azure and Office 365 Users
Around the Net in Email, Ray Schultz - Friday, October 18, 2019
North American Microsoft Azure and Office 365 users are experiencing multifactor authenticati ...
- Paid Search Association Created By Experts To Focus On Industry
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 17, 2019
A group of industry veterans have joined to create The Paid Sear ...
- Upgraded MacOs Is Deleting Emails: Report
Around the Net in Email, Ray Schultz - Wednesday, October 16, 2019
Mac owners who use the Mail app to manage emails are complaini ...
- Google Earbuds Get Into Consumers' Heads
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 16, 2019
The earbuds have hands-free access to Google Assistant and a built-in micropho ...
- Amazon Takes U.S. Search Ad Share From Google
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 15, 2019
This year, Amazon will take 12.9% paid-search market share in the U. ...
- Bing Adopts Google Chromium-Based Edge Browser
Performance Marketing Insider, Laurie Sullivan - Thursday, October 10, 2019
The move will result in less fragmentation of the web, especially f ...
- Fugue Teams Up With New Light Technologies To Offer Public Cloud Services
Email Marketing Daily, Ray Schultz - Wednesday, October 9, 2019
Fugue's capabilities will now be extended to New Light clients via Amaz ...
- Microsoft Advertising Rethinks Terminology To Sync With Marketers
Performance Marketing Insider, Laurie Sullivan - Monday, October 7, 2019
Microsoft Advertising said it wants to make it easier for marketers ...
- Microsoft's Mobile Future Built On Google Code Gives Brands More Screen Space
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 3, 2019
Microsoft announced this week that it will reenter the smartphone market wi ...
- Shopify Marketing Partners With Microsoft Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 2, 2019
The partnership follows a list of marketing services available today in Shopi ...
- LinkedIn To Give Marketers Audience Insights Before Campaigns Run
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 1, 2019
On Tuesday, LinkedIn introduced more sophisticated audience forecasting and reporting features ...
- CloudHQ Offers Free eCards For Gmail
Around the Net in Email, Ray Schultz - Tuesday, October 1, 2019
CloudHQ has debuted free eCards for Gmail. This has been added ...
- Project xCloud Launches Next Month In The UK
Around the Net In MAD London, Sean Hargrave - Wednesday, September 25, 2019
Project xCloud, which allows users to play games on a mobile devic ...
- Microsoft Advertising To Publish Targeting Play Book, Releases Audience Tools To More Brands
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 18, 2019
New audience-targeting tools were introduced in an open beta. The Audience Targeti ...
- Why Former iProspect CEO Stepped In As 3Q Digital President
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 18, 2019
Rob Murray led iProspect from its inception to its transformation into ...
- New Scam Uses Stolen Microsoft Logins
Around the Net in Email, Ray Schultz - Wednesday, September 18, 2019
A new phishing scam that mimics the standard Microsoft login template h ...