- 96% Challenged by IoT Projects, 42% Targeting Consumers
Connected Thinking, Chuck Martin - Monday, September 21, 2015
Projects around the Internet of Things are getting underway but just abo ...
- Ford Latest Automaker To Launch Apple Watch Apps
Marketing Daily, Karl Greenberg - Friday, September 18, 2015
Ford has launched a suite of smartwatch apps linking to the company ...
- Krispy Kreme Goes Mobile With 'Talk Like A Pirate Day' Promo
Marketing Daily, Karlene Lukovitz - Friday, September 18, 2015
The offer: Customers who visit one of the participating Krispy Kreme stor ...
- The Inevitability Of Ad Blocking For Apps
Mobile Marketing Daily, Jonathan Frangakis - Friday, September 18, 2015
Ad blocking signals a troubling realization for app developers. Users don't wa ...
- Major Breach Threatens Apple's App Kingdom
MoBlog, Gavin O'Malley - Monday, September 21, 2015
To the chagrin of many a respectable developer, Apple has always be ...
- How Google Will Know You Better Than You Know Yourself
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 18, 2015
Google has updated a patent for a wrist-worn device with removable heads ...
- October Search Spike Calls For Short-Lived, Focused Campaign
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 18, 2015
While it may seem a bit out of the ordinary, advice fr ...
- Kinetic Social Joins Instagram Ads API, Ups Brand Engagement
Social Media & Marketing Daily, Ben Frederick - Friday, September 18, 2015
Kinetic Social, a social marketing data and tech firm, has announced integrati ...
- Apple Challenging EBooks Price-Fixing Case
Around the Net in Mobile, Gavin O'Malley - Friday, September 18, 2015
Apple plans to ask the Supreme Court to overturn a federal judge&rsquo ...
- Consumer Data & Getting IoT Marketing Insights Back to the Smartphone
Connected Thinking, Chuck Martin - Thursday, September 17, 2015
All that sensor data being generated in the Internet of Things nee ...
- Oscar Mayer Offers (Real) Dating App For Bacon Lovers
Marketing Daily, Karlene Lukovitz - Thursday, September 17, 2015
The app is being promoted on Oscar Mayer's Facebook and Twitter channe ...
- Volkswagen Touts Infotainment In New Push
Marketing Daily, Karl Greenberg - Thursday, September 17, 2015
The campaign, via Interpublic unit and Volkswagen AOR Deutsch, launches with ...
- PubMatic's Mobile Business Soars
Mobile Marketing Daily, Ben Frederick - Thursday, September 17, 2015
PubMatic's mobile business grew 200% YOY in first half of 2015. Vid ...
- The Booming Mobile Ad-Blocker Business
MoBlog, Gavin O'Malley - Friday, September 18, 2015
Confirming the worst fears of publishers and other app developers, ad blocke ...
- Programmatic Marketers Still Catching Up To Consumers On Mobile
Programmatic Insider, Tyler Loechner - Friday, September 18, 2015
When it comes to where programmatic display ads are being served, n ...
- Mom And Dad Chose Mobile For Back-To-School Shopping
Research Brief, Jack Loechner - Friday, September 18, 2015
According to the new IBM Digital Analytics Benchmark, based on traffic a ...
- Google Project Aura Recruits Amazon Engineers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 17, 2015
Glass-like wearable devices might have slipped into the background as engineers strengthe ...
- Jingle Bells: Open For Holiday Forecasts
SearchBlog, Laurie Sullivan - Friday, September 18, 2015
Consumers will engage more with image-based shopping advertisements this holiday season, encouragi ...
- Facebook Bows New Shop Section With Shopify
The Social Graf, Erik Sass - Friday, September 18, 2015
The world's largest social network is barreling into e-commerce through an expand ...
- IoT Marketing: Fitness Trackers Tied to Loyalty Program
Connected Thinking, Chuck Martin - Thursday, September 17, 2015
The Internet of Things will impact different people in different ways. ...
- Scaling The Heights Of Everest On Your Mobile Device
MAD, Larissa Faw - Wednesday, September 16, 2015
TVGla has applied augmented-reality type technology to a new mobile promotion f ...
- UA, Sports Authority Partner Around MapMyFitness
Marketing Daily, Karl Greenberg - Wednesday, September 16, 2015
For the first time, Under Armour is doing a program linking worko ...
- The Cost To Target A Mobile App Install By Operating System
Mobile Insider, Laurie Sullivan - Thursday, September 17, 2015
To take advantage of a shift in consumer attitudes, more companies a ...
- North Americans Favor Accessing Internet Via Mobile
Mobile Marketing Daily, Ben Frederick, Gavin O'Malley - Wednesday, September 16, 2015
Currently, 80.8% of the U.S. population -- about 260 million people ...
- Monetizing Social Media
MoBlog, Ben Frederick - Thursday, September 17, 2015
As mobile gains traction, Instagram, Pinterest, Snapchat have all been trying ...
- NEW! Oscar Mayer Debuts Sizzl, The Dating App For Bacon Lovers
Out to Launch, Amy Corr - Wednesday, September 16, 2015
Now this is my kind of dating app. Nothing says soulmate mo ...
- EU Programmatic Market Jumped 70.5% In 2014
Real-Time Daily, Tyler Loechner - Wednesday, September 16, 2015
According to new data released Wednesday by IAB Europe, the European programmat ...
- Google's Alphabet Will Force Advertisers To Rethink Local Business Models
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 16, 2015
Google's plan to restructure under the holding company Alphabet shows businesses h ...
- Tim Cook Considers Future Of The Mac
Around the Net in Mobile, Gavin O'Malley - Wednesday, September 16, 2015
Following last week’s media event, Apple’s stock sagged on concerns that i ...
- IoT Messaging & the Awareness Factor
Connected Thinking, Chuck Martin - Wednesday, September 16, 2015
Just because someone doesn't see any evidence of the Internet of Thin ...