- NBA Inks First Deal With Chinese Movie
Marketing Daily, Karl Greenberg - Tuesday, August 24, 2010
The multiyear deal makes the Shanghai Film Group, which owns 640 featu ...
- HBO Won't Make Netflix Deal
Around the Net In Media, Fern Siegel - Tuesday, August 17, 2010
HBO, Time Warner Inc.'s pay-television channel, home to "The Sopranos" and "Tr ...
- Less-Obvious Movie Marketing Plan: Not Expendable, Maybe Adaptable
TV Watch, Wayne Friedman - Wednesday, August 18, 2010
A summer action adventure movie featuring well-known male action actors -- Sylvest ...
- 'Honey, Have You Seen My Glasses?'
Video Insider, - Wednesday, August 18, 2010
With all of the recent hype surrounding 3D, a number of questio ...
- National CineMedia Adds R/C To Chain Affiliates
MediaDailyNews, Erik Sass - Friday, August 13, 2010
National CineMedia, the nation's largest cinema advertising company, just got bigger, addi ...
- Hallmark Movie Channel Sales Way Up, Flagship Ratings, Revs Down
MediaDailyNews, David Goetzl - Thursday, August 12, 2010
Crown Media's Hallmark Movie Channel showed gains in distribution and ad sale ...
- Universal Studios Chef Aims To Stir Up Some Excitement
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 12, 2010
...
- Studios, Cable Closer To Home Movie Deals
Around the Net In Media, Fern Siegel - Tuesday, August 10, 2010
Hollywood studios are getting closer to a deal to make new movi ...
- Netflix, Epix Partner For Streaming Movie Deal
Marketing Daily, Fern Siegel - Wednesday, August 11, 2010
Netflix signed a deal with Epix, a pay-TV channel, that allows Netfl ...
- Epix, Netflix Partner For Streaming Movie Deal
MediaDailyNews, Fern Siegel - Tuesday, August 10, 2010
Netflix signed a deal with Epix, a pay-TV channel, that allows Netfl ...
- In A Scenario Without Net Neutrality Does Google Pay Or Charge?
SearchBlog, Laurie Sullivan - Friday, August 6, 2010
It's not often that Google execs get so disgusted with the pre ...
- Time Warner Income Rises 7%, Cable Outperforms Analysts
MediaDailyNews, Wayne Friedman - Wednesday, August 4, 2010
Improved advertising results boosted not just TV properties at Time Warner, b ...
- National Cinemedia Runs 3D Ads
MediaDailyNews, David Goetzl - Wednesday, August 4, 2010
In-theater advertising company National Cinemedia said it will run four 3D a ...
- The Cost Of A Bad Review? Not That Much, Unless Maybe You Live -- And Work -- In L.A.
TV Watch, Wayne Friedman - Thursday, August 5, 2010
A really bad review mixed with a pricey media buy: exactly ...
- Disney Sells Miramax Films To Ron Tutor
Around the Net In Media, Fern Siegel - Sunday, August 1, 2010
Disney signed a definitive agreement to sell Miramax to Filmyard Holding, ...
- Disney's Marketing For 'Tron: Legacy' Reaches New Levels
Around the Net In Brand Marketing, Thom Forbes - Monday, July 26, 2010
"If this thing ["Tron: Legacy"] isn't a hit," an attendee at t ...
- 'Fairly OddParents' Becomes Live-Action/Animated Movie
MediaDailyNews, - Friday, July 23, 2010
Nickelodeon has greenlit a live-action television movie adaptation of its animated seri ...
- Netflix Screens 27% Rev Hikes
MediaDailyNews, Wayne Friedman - Wednesday, July 21, 2010
Rocketing financial numbers from its growing subscriber base helped lift Netflix's n ...
- P&G Touts Tide With R&B Tie-In
Marketing Daily, - Monday, July 19, 2010
The campaign is associated with the lead character's propensity to get mes ...
- The Need For Speed
MoBlog, John Capone - Tuesday, July 20, 2010
As a great man once said, life moves pretty fast. And it ...
- Watch "The Social Network"
Around the Net In Online Marketing, Gavin O'Malley - Thursday, July 15, 2010
The full theatrical trailer for "The Social Network" -- Columbia Pictures' Facebo ...
- Oprah Biopic Based On Kitty Kelley's Book
Around the Net In Media, Fern Siegel - Tuesday, July 13, 2010
Oprah Winfrey's quarter-century run on daytime TV may be accompanied by ...
- P&G, Walmart Plan More TV Movies
Marketing Daily, - Friday, July 9, 2010
"The Jensen Project" DVD and soundtrack will be sold together in ...
- Verizon Wireless Promotes 'Inception'
Marketing Daily, - Thursday, July 8, 2010
The "Mind Crime Prevention Application" will give exclusive access to film informatio ...
- Exclusive: Relativity + Netflix Stream Pact Pushes Pay TV
Around the Net In Media, Fern Siegel - Wednesday, July 7, 2010
Relativity and Netflix announced their "groundbreaking deal to stream first run, stud ...
- HSN Launches Major Marketing Push For 'Eat Pray Love'
MediaDailyNews, Wayne Friedman - Tuesday, July 6, 2010
HSN, the cable network retailer, has struck a big broad marketing de ...
- Diss-tribution: Netflix Deal Provides Outlet For Movies 'Encumbered' By Pay TV Agreements
Online Media Daily, Gavin O'Malley - Tuesday, July 6, 2010
Netflix has entered into a partnership with Hollywood production shop Relativity Medi ...
- After 'Rings,' Elijah Wood Tries TV
Around the Net In Media, Fern Siegel - Tuesday, July 6, 2010
"Lord of the Rings" hero Elijah Wood has landed his first starri ...
- Klein To SVP, Sundance Programming
MediaDailyNews, - Friday, July 2, 2010
Michael Klein was named senior vice president, original programming and development, ...
- Ad Engagement Up, But Don't Ask Consumers To Click Through
Online Media Daily, Laurie Sullivan - Thursday, July 1, 2010
Entertainment-related categories reach nearly 215 million people in the United States monthl ...