- Anthropic: How GAI Affects Performance Of Economy
Performance Marketing Insider, Laurie Sullivan - Monday, April 28, 2025
Software development is a major part of advertising platforms, ensuring that a ...
- Adobe's AI Agentic Vision For Creators
Performance Marketing Insider, Laurie Sullivan - Thursday, April 10, 2025
Adobe later this month will debut the foundation for what will beco ...
- Google To Face UK Digital Antitrust Probe, First In 2025
MediaDailyNews, Laurie Sullivan - Tuesday, January 14, 2025
It's difficult to determine whether regulatory boards in the U.S. and ...
- Microsoft CEO Touts Record AI Growth, Future Innovations In Letter To Shareholders
MediaDailyNews, Laurie Sullivan - Friday, October 25, 2024
The letter to shareholders - highlighted in its annual report - describ ...
- Google Emphasizes AI Performance As Advertisers Pick Up Holiday Strategies
MediaDailyNews, Laurie Sullivan - Wednesday, October 23, 2024
Today's announcement focuses on new Performance Max features such as shareable ...
- When Amazon AI Shopping Agents Feel Like Humans
Performance Marketing Insider, Laurie Sullivan - Thursday, October 10, 2024
Amazon wants to build AI agents that will perform specific tasks witho ...
- Microsoft Releases AI Reasoning, Vision, Voice Models In Beta
MediaDailyNews, Laurie Sullivan - Tuesday, October 1, 2024
Microsoft is remaking Copilot to provide its AI models with a w ...
- For LG Ad Solutions, AI Yield Optimization Becomes Key Focus
MediaDailyNews, Laurie Sullivan - Wednesday, August 21, 2024
LG Ad Solutions chose to work with an AI workflow automation platfor ...
- Impact Of AI On Local Search As Seen In The Data
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 21, 2024
SOCi analyzed how generative AI tools answers and serves information about loc ...
- Meta Births A More Advanced Llama
Performance Marketing Insider, Laurie Sullivan - Monday, February 5, 2024
Facebook turned 20 on Feb. 4. Meta founder Mark Zuckerberg continues ...
- IT Tools Unspooled: Retailers Offered New AI Capabilities
Email Insider, Ray Schultz - Monday, January 15, 2024
The Einstein 1 platform from Salesforce connects brands with shopper data, t ...
- AI Interest Engine Integrates With Google Ads
Performance Marketing Insider, Laurie Sullivan - Friday, December 1, 2023
Lytics built an Interest Engine on a suite of AI tools, includi ...
- Microsoft Advertising, Baidu Partnership Reaches Gen Z With AI Experiences
MediaDailyNews, Laurie Sullivan - Tuesday, November 14, 2023
In an unlikely partnership, Microsoft Advertising announced a partnership with Baidu Glob ...
- The Numbers Behind AI-Enabled Contextually Targeted Ads
Data & Programmatic Insider, Laurie Sullivan - Monday, October 30, 2023
A recent survey suggests viewers pay less attention, are less interested a ...
- Microsoft Bing Integrates Content Credentials For AI-Generated Images
MediaDailyNews, Laurie Sullivan - Thursday, October 19, 2023
A text-to-image tool from OpenAI now available in Microsoft Bing and BingCh ...
- Microsoft Bing: Verbs Matter More In AI
Performance Marketing Insider, Laurie Sullivan - Tuesday, October 17, 2023
Microsoft Bing Principal Program Manager Fabrice Canel explains how AI search diffe ...
- Google At 25 Adds Generative AI Into Voice Assistant
MediaDailyNews, Laurie Sullivan - Wednesday, October 4, 2023
Google on Wednesday announced the addition of Bard to Google Assistant, ...
- Generative AI Conversational Interface Comes To Cleanrooms
MediaDailyNews, Laurie Sullivan - Tuesday, September 19, 2023
Samooha engineers have developed a chat feature based on generative AI a ...
- Google Antitrust Trial - Data And Secrets - Makings Of A Thriller
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 19, 2023
Google has rolled out new capabilities for its conversational chatbot built ...
- Baidu Builds AI-Ad Platform To Compete With Google As China Releases 70 LLMs
MediaDailyNews, Laurie Sullivan - Tuesday, September 12, 2023
Baidu has debuted QingGe, a marketing platform based on AI that t ...
- Former GroupM Chief Gotlieb Joins Advocado's Board
MediaDailyNews, Joe Mandese - Wednesday, August 30, 2023
"Advocado is an impressive platform company with a robust technology stack a ...
- Google Unveils AI Collaboration Plan, Will Add Tools From Meta And Others
MediaDailyNews, Laurie Sullivan - Tuesday, August 29, 2023
"We are in an entirely new era of digital transformation, fueled ...
- Merkle Expands Google Cloud Partnership Into AI Practice
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 21, 2023
Merkle and Google Cloud have expanded a long-time partnership in the U. ...
- Microsoft Shares Secrets Behind How Bing Improves Site Performance
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 18, 2023
Microsoft has shared information on how it optimizes performance on Bing Searc ...
- OpenAI Releases GPTBot Web Crawler That Marketers Can Block
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 7, 2023
OpenAI on Monday introduced GPTBot, a web crawler designed to collect public ...
- Google Bard Vocalizes Responses, Supports 40+ Languages
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 13, 2023
Google's chatbot is now available in additional languages with many unique feature ...
- Alibaba Targets Creativity With Generative AI Image Model Tongyi Wanxiang
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 7, 2023
Alibaba on Friday launched Tongyi Wanxiang, an AI tool that can genera ...
- DemandSkill, AI-Based B2B Platform, Emerges From Stealth
Email Marketing Daily, Ray Schultz - Monday, June 12, 2023
Amy Bartulis Winchell will serve as managing director of AI-powered sales a ...
- Phrasee Debuts An AI Content Creation Platform
Email Marketing Daily, Ray Schultz - Thursday, June 8, 2023
The new tool can produce content at scale -- for emails, produ ...
- MicroStrategy, Microsoft Expand Partnership For AI-Enabled Analytics
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 6, 2023
The partnership will expand availability of MicroStrategy products powered by Microsoft Azur ...