Tag results for "nielsen"
- YouTube's Mohan: 'New TV' Unlike Old, What Should We Call It?YouTube keeps rising in usage - now representing 11.1% of all tot ...
- Super Bowl Sets New Record: 128MThis year's Super Bowl rose slightly by 3% to another viewing recor ...
- YouTube Long-Form Growing, Especially Among Young AdultsSeventy-three percent of all YouTube viewing time of content now is ...
- Just In Time For The Super Bowl, Nielsen Boosts OOH Coverage To 100%Out-of-home viewing is important for sports and live event programming - especial ...
- Paramount, Nielsen Strike New Measurement DealAs part of the agreement, Paramount has licensed new Nielsen services ...
- Super Bowl: More AI, Fewer Entertainment Ads, $8M Price TagFewer theatrical movie and streaming platforms will make appearances. The aftereffects ...
- Disney Leads Nielsen December Distributors List, YouTube A Close SecondFor Disney, which was up 6% from November, the current reading represen ...
- Super Bowl's Growing Media Mix: A Complicated PlayThe broader view shows 77% using some digital media access throughout t ...
- Presidential TV Fatigue: What Comes Next For News Networks?President Trump's inaugural this week had 24.6 million Nielsen-measured average viewers, do ...
- MRC Approves Nielsen 'Big Data + Panel' Ahead Of TV's Upfront Market"This effort marks the first time MRC has accredited a hybrid panel/B ...
- YouTube, Netflix, Prime Hit Viewing Records In DecemberFor 2024, Nielsen says the year included nine days with over 1 ...
- NFL Regular-Season Ad Revenue 9% Lower, Viewing Slips 2%NBC's "Sunday Night Football" was the leading NFL franchise in ad reven ...
- Fox News Leads Prime-Time Cable, Up 30%Fox News Channel averaged 2.38 million prime-time viewers, with MSNBC at 1. ...
- NBA TV Ad Revenue Up 6%, Airings And Impressions RiseTotal national TV ad revenue from the league's core networks - ESP ...
- First-Round College Football Playoffs Average 10.6M ViewersThe most-viewed game for this year's first round of the new expand ...
- Early NBA, College Basketball Trending Down - A Cause For Concern?NBA games on ABC, ESPN, and TNT are down 19% so f ...
- VideoAmp's 'Currency' Yields $3B In Media Deals For 2024VideoAmp has grown 880% year-over-year in media spend from deals transacted usi ...
- CTV Continues Ad Gains, But Linear Has More Ad Time ViewedLinear TV's total TV/streaming ad time viewing has an 87% share v ...
- News Planners & Buyers Should Pay Attention ToIf 2024 was the "Year Of Attention Metrics," it's ending with ...
- YouTube Sports Climbs 30%, Scores With 'NFL Sunday Ticket'YouTube says all daily global streaming viewing is now over one billi ...
- College Football: TV Viewing Up 6%, 154 Billion Minutes Viewed After 14 WeeksSince August 24, a total of $1.2 billion in national TV ...
- November Total TV Viewing Rose 5% - A 9-Month HighStreaming platforms grew not only in share versus that of broadcast a ...
- New 'Alternative' Viewers' Data In TV Ads: Do Consumers Care?Increasing the non-traditional "alternative" measure results for TV/streaming shows comes as ...
- Disney+ Places ESPN 'Tile' On Streaming Home Page - Joins Hulu AdditionOver the next 90 days, subscribers to the Disney+ bundle can acce ...
- Post-Election Results: Fox Widens LeadSixteen days later, Fox News is averaging 3.2 million prime-time, post-election viewer ...
- Fox Corp. Jumps 16% In October Distributor Gauge, Roku Rises 12%High viewing of NFL content - and Major League Baseball post-season acti ...
- More NFL, New Dramas Boost Linear TV Share In OctoberBroadcast TV had its best result in October since January of th ...
- New Prime-Time Medical Show's 'Healthy' Viewing: Call A Doctor?The true measure of health for a prime-time series continues to ...
- Election Night TV Viewing Down 25% To 42.3MFox News Channel led all networks, averaging 10.3 million viewers in pri ...
- Alternative Currencies Late 2024 Forecast: Mix Of Sun And CloudsAn Advertiser Perceptions survey found 74% of execs believe the marketplace nee ...
