- General Motors Capitalizes On Hot Used Car Market
Marketing Daily, Tanya Gazdik - Wednesday, January 12, 2022
A wide selection of inventory, including non-GM makes and models, will ...
- Oodles Of Sales -- Online Revenue Hits $204B During 2021 Holiday Season: Adobe
Email Insider, Ray Schultz - Wednesday, January 12, 2022
Sales rose by 8.6% -- despite supply issues and the threat ...
- Personal Disappointment: Brands Are Only Somewhat Good At Personalization
Email Insider, Ray Schultz - Thursday, December 30, 2021
A mere 21% of brands rate themselves as best-in-class, but most s ...
- First 2 Weeks Of December Show Dramatic Retail Increases
Performance Marketing Insider, Laurie Sullivan - Tuesday, December 28, 2021
Data from Accertify, an American Express company, shows that the retail indust ...
- Mall Of America Debuts Omnichannel Shopping
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, December 19, 2021
Mall of America is launching an online shopping experience allowing consumers ...
- Consumers Plan to Shop Less In Holiday's Final Stretch
Marketing Daily, Sarah Mahoney - Tuesday, December 14, 2021
About 27% say they'll shop only in-store, and 32% intend to sh ...
- Travel Site Leverages Data & Analytics in OOH Brand Campaign
The MediaPost Cases, Lisa Singer - Wednesday, December 15, 2021
How do you grow your brand in an extremely fragmented market? F ...
- Giant Food Launches Digital Marketplace
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, December 9, 2021
Giant Food is launching a digital marketplace that will expand the grocer&rsquo ...
- U.N. Fights Online Violence Via 'Bodyright' Copyright Symbol
Digital News Daily, Colin Kirkland - Thursday, December 2, 2021
Today, the United Nations sexual and reproductive health and rights agency (UNFP ...
- Coalition Campaigns For Design Code To Protect Kids Online
Digital News Daily, Karlene Lukovitz - Thursday, December 2, 2021
The "Designed With Kids in Mind" coalition will push for legislation a ...
- One-Third Of Black Friday Online Shoppers Were Fake, Study Finds
Performance Marketing Insider, Nina Lentini - Thursday, December 2, 2021
CHEQ says 35.7% of all online shoppers were malicious scrapers and crawler ...
- Google Loses Appeal Against Multibillion-Dollar EU Shopping Antitrust Case
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, November 10, 2021
Google and parent Alphabet lost an appeal for a decision made ...
- Passion: The Driving Force of Fair Harbor's Eco-Friendly Fashion Entrepreneur
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, November 11, 2021
"When you can combine a passion with a frustration, that's really whe ...
- The Cupboard Is Bare: Brands Send Billions Of Out-Of-Stock Notifications
Email Insider, Ray Schultz - Tuesday, November 9, 2021
Out-of-stock messaging was up by 250% in October compared to the pri ...
- Microsoft Advertising First-Party Data Uncovers Consumer Attitudes
Performance Marketing Insider, Laurie Sullivan - Wednesday, November 3, 2021
Ads often target people who see them anyway, so finding consumers a ...
- Google To Start Transitioning Some Ad Campaign Types To Performance Max
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 2, 2021
Google on Tuesday announced the general availability of "Performance Max," giving advertise ...
- Clorox's VP: Making Waves One Step at a Time
Brand Insider: Behind The Scenes, Lisa Singer - Tuesday, November 2, 2021
"It continues to be the fuel for why I want to ...
- 1-800-Flowers.com Gifting Program Generates Leads
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 11, 2021
1-800-Flowers.com launched a gifting site and platform that allows companies to gi ...
- Escape Hatch: Making It Easy To Cancel D2C Subscriptions
Email Insider, Ray Schultz - Friday, October 8, 2021
A new German law would require a visible "termination" button. Should th ...
- Consumers Add Themselves To Holiday Gift List: PwC Says Pent-Up Savings Unleashed During Holidays
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 7, 2021
Consumers plan to spend an average of $442 on themselves this holid ...
- Programmatic Out-Of-Home Ad Market Gains Performance Play, Automated Measurement
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 5, 2021
OOH has historically been viewed "as a vanity play" based on ...
- Google Brings MUM To Search, Lens, Query Results In New Features
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 29, 2021
Google today announced new applications for its Multitask Unified Model technology, includi ...
- Bonobos CEO: Leading with Instinct & Positivity
Brand Insider: Behind The Scenes, Lisa Singer - Wednesday, September 22, 2021
"I was told by someone I was working with that I h ...
- Mindshare: Americans Sustain Higher Levels Of Post-Pandemic Media Usage
MediaDailyNews, Joe Mandese - Friday, September 17, 2021
The percentage of Americans who report they are spending more time wi ...
- Consumers Most Receptive To Ads On TikTok, Amazon, Instagram, Google: Kantar
MediaDailyNews, Colin Kirkland - Wednesday, September 1, 2021
Kantar's ad-equity ranking of media channels and brands found that online a ...
- High Marks for Grammarly's Production-Free Ad Campaign
The MediaPost Cases, Lisa Singer - Tuesday, August 31, 2021
What do you do when a client asks you to produce ...
- Americans More In Favor Of Government And/Or Tech Restricting False Info Online
MediaDailyNews, Colin Kirkland - Thursday, August 26, 2021
A new report shows the number of Republicans who believe in protecti ...
- Ready Or Not, COVID-19 Variants Create Hybrid Early Holiday Shopping Model
Search & Performance Marketing Daily, Laurie Sullivan - Friday, August 6, 2021
This holiday season, like last year, is sure to look different wi ...
- Former Facebook Ad Chief Carolyn Everson Becomes Instacart's President, Will Oversee Ad Biz
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 4, 2021
The move increases women's leadership roles to 55% at Instacart and pu ...
- Back-To-School Spending Rises, But Looks Different This Fall
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 26, 2021
Writing materials, apparel, hygiene products, and electronics are some of the t ...