Tag results for "patent"
- Why Nielsen Is Becoming A Patent TrollAs Nielsen celebrates its centennial, the richest part of its history, a ...
- Anzu Granted Patent For Ad-Tracking Tech To Measure Viewability In 3D EnvironmentsAnuz says its technology measures ads in gaming environments in real-time, collecti ...
- Sony Files Patent To Track Digital Gaming Assets With NFTsSony is planning to enter the world of NFTs through a strateg ...
- PubWise Granted Patent That Reduces Carbon Footprint, Related To Demand-Path OptimizationThe patent's technology reduced the carbon footprint of programmatic transactions, said PubWi ...
- Walmart Plans Virtual Goods, NFTsWalmart appears to be planning to develop cryptocurrencies and non-fungible tokens. “T ...
- Will Walmart Enter The Metaverse?Walmart filed a series of trademark applications Dec. 30 to establish i ...
- Google Patent Describes How Its Technology Authorizes Transfer Of Data Without CookiesThe U.S. Patent and Trademark Office has granted Google a patent describi ...
- Nielsen Sues TVision, HyphaMetrics For Patent InfringementsNielsen sees a violation of its '994 patent, with regard to "excessi ...
- Apple Granted Patent Supporting Further Development Of Search TechnologyThe U.S. Patent and Trademark Office officially granted Apple a patent ...
- Comscore Strikes Deal With Mobile In-Game Ad Company Anzu, Stock Soars On MondayAdvertisers will be able to measure in-game ad campaigns in real-time a ...
- TransUnion's Tru Optik Acquisition To Strengthen Cookieless Identity-Based Marketing, Reach Into CTVMatt Spiegel, TransUnion EVP of marketing solutions, believes the two companies c ...
- InMarket CEO Says NinthDecimal Acquisition Will Push Revenue To $100M, Improve Data-Driven MarketingInMarket on Wednesday acquired assets from NinthDecimal, a pioneer in location-based attributi ...
- Facebook Patent Shows How Technology Can Increase Ad PerformanceA Facebook engineer created technology that overwrites certain policies in the company ...
- Startup Prepares To Battle Apple, Google Over COVID-19 Tracing Patent RightsApple and Google may be in line for a patent-infringement battle. Blyncs ...
- Court Upholds Import Ban On Some Comcast Set-Top BoxesIn a defeat for Comcast, a federal appellate court Monday upheld ...
- Sonos Sues Google, Alleges Patent Infringement For Voice TechThe suit claims Google knew about the patented technology that could sp ...
- Google Patent Describes How Virtual Assistants Show EmpathyThe patent developers believe that the more human a chatbot seems, t ...
- Best Search Patents From 2019Bill Slawski, director of SEO research for Go Fish Digital, published h ...
- OpenX Granted Patent For Scoring Impressions, Users In Programmatic AdvertisingThe patent highlights OpenX's vision of allowing both marketers and publishers ...
- Walmart Files Patent For Drone DeliveriesUPS recently received FAA approval to operate an entire drone airline. N ...
- Geometric Modeling System Predicts Future Interests, Firm SaysCoherent Path's new technology drives emails based on the customer's tastes a ...
- Google Patent Identifies A 2-Piece Ad Based On Interaction With ContentGoogle filed an update last week for a U.S. patent that describ ...
- Google Search Engine For Toddlers Detailed In PatentGoogle's developers would "gamify" the search engine experience of looking up informatio ...
- Google Patent Identifies A Two-Piece Ad Based On Interaction With ContentGoogle filed an update last week for a U.S. patent that describ ...
- Patent Reveals Amazon's Efforts To Understand The Language Consumers Use With AlexaA patent application made public Thursday offers insight into Amazon's efforts ...
- The Rocket Scientist At Lotame"It's always good to have a rocket scientist on staff," said Ad ...
- U.S. Patent Updates Demonstrate Unique Search ApplicationsA series of recent filings with the U.S. Patent and Trademark Offi ...
- Search: How Bing, Facebook Will Predict Consumer PurchasesWorking with Microsoft, the Intent Lab created an algorithm that helps expla ...
- Blockthrough Acquires PageFair To Support Publishers With Ad-Blocking AnalyticsBlockthrough, which helps online publishers recoup ad dollars from ad blockers, announc ...
- Salesforce Develops Blockchain Spam Fighter: ReportA Salesforce patent filing clams that the technology includes a system th ...
