- The Sometimes Awkward, Sometimes Cool Ways Print Mags Cross Digital Divide
Publishing Insider, Tony Silber - Thursday, June 23, 2022
For example, "Cosmopolitan" is experimenting with an AI system that can crea ...
- Sensi Media Group Names Jen Bernstein Executive Editor
Publishers Daily, Tony Silber - Thursday, June 9, 2022
Cannabis lifestyle title "Sensi Magazine" is currently distributed in Michigan, Colorado, Florid ...
- Iconic Rock Pub 'Creem' Returns With Plans For Entertainment Empire
Publishing Insider, - Friday, June 3, 2022
"Creem," which captured the rebellious spirit of rock musicians with an irrevere ...
- New Print Investments For Dotdash Meredith? Actually, Probably Not.
Publishing Insider, Tony Silber - Thursday, June 2, 2022
News of print investments comes after weeks of coverage reflecting the opposi ...
- E.W. Scripps, Now Broadcast TV Company, Seeks Print Journalists To Staff Its Newsrooms
Publishers Daily, Tony Silber - Monday, May 23, 2022
Applicants will be provided extensive training in video-based storytelling and mentoring, pl ...
- Outside Media -- Which Has A Legitimately Innovative Idea -- Hits Turbulence
Publishing Insider, Tony Silber - Tuesday, May 24, 2022
The company told the staff it was laying off 15% of i ...
- National TV Scatter Spending Down 32% Vs. 4 Years Ago
Television News Daily, Wayne Friedman - Thursday, May 19, 2022
Upfront TV ad spending is mostly flat vs. four years ago ...
- One Editor Steps Into High-Profile Job, While 'People ' Editor Faces Incoming Rounds
Publishing Insider, Tony Silber - Wednesday, May 18, 2022
Rachel Wilkerson Miller becomes editor in chief of "Self"; 'New York Pos ...
- Peloton Spends On YouTube, Facebook, Surpasses National TV Networks As Top Media Outlets
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 12, 2022
Despite bad press, lawsuits and supply problems, Peloton increased its ad investme ...
- 'Effective' CPMs Climb As Prime-Time Ad Spending Declines
Television News Daily, Wayne Friedman - Wednesday, May 4, 2022
Legacy TV has seen higher "effective" cost-per-thousand prices for deals in t ...
- The Long-Challenged Saga Of Celebrity Print Magazines
Publishing Insider, Tony Silber - Tuesday, May 3, 2022
"OK" magazine follows "Entertainment Weekly" as the first celebrity titles to st ...
- CTV Will Command 36% Of Total Video Time Spent In 2022,18% Of Video Ad Dollars: IAB
Television News Daily, Wayne Friedman - Monday, May 2, 2022
The report estimates average time spent per day in 2022 for C ...
- Khvalyty!
Marketing Politics Weekly, Joe Mandese - Wednesday, April 27, 2022
Kudos to "Adweek" for using print media the way it was intende ...
- 'Golf Digest' Reports Record Engagement During Masters Tournament
Publishers Daily, Tony Silber - Friday, April 22, 2022
Brand also plans to introduce "a vertical specific for women golfers, ...
- 'Martha Stewart Living' Ends 32-Year Run In Print
Publishing Insider, Tony Silber - Tuesday, April 19, 2022
The title is the seventh Dotdash Meredith magazine this year to ...
- AARP Media To Leverage Search, Says 70-Year-Olds Now Digital Savvy
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 10, 2022
AARP Media Solutions, which connects marketers to AARP The Magazine, AARP Bullet ...
- Be Wary When Media Executives Extol Importance Of Print In Their Portfolios
Publishing Insider, Tony Silber - Thursday, March 3, 2022
It's interesting that most of the executives who show up in t ...
- Study Benchmarks Cheapest/Most Expensive Ad Media
MediaDailyNews, Joe Mandese - Friday, February 25, 2022
Digital display, followed by out-of-home, are the most cost-effective. Print newspaper a ...
- TV Drives Highest Inflation Among U.S. Media Channels
Research Intelligencer, Rob Williams - Wednesday, February 16, 2022
A predicted 15% rise in TV advertising prices will more than offs ...
- Ad Cost Inflation Projected To Lag Consumer Price Inflation
MediaDailyNews, Joe Mandese - Monday, February 14, 2022
The rate of North American inflation is projected to rise 5.4%, whi ...
- Senate Panel Considers Bill Allowing News Organizations To Band Together
Digital News Daily, Wendy Davis - Wednesday, February 2, 2022
"Big tech companies are not friends to journalism," Sen. Amy Klobuchar sa ...
- Shortages, Price Hikes, Distribution Challenges Roil Magazine Industry Supply Chain
Publishing Insider, Tony Silber - Wednesday, February 2, 2022
Media-company CEOs are reporting that printing costs are "skyrocketing," and that pap ...
- Full-Year Ad Spending Surges 18% Vs. 2020, 9% Vs. 2019
MediaDailyNews, Joe Mandese - Friday, January 21, 2022
Full-year data also reveals an erratic recovery in terms of various med ...
- Stand-Up Year: Marketing Spend Grew 21.6% In 2021, Email Saw 10.8% Hike
Email Insider, Ray Schultz - Thursday, January 20, 2022
Roughly $5.7 billion was spent on email out of a total onli ...
- Gannett Eliminates Print On Saturdays For 136 Papers. And That's A Good Thing.
Publishing Insider, Tony Silber - Monday, January 17, 2022
The shift is about adapting to the online world - as t ...
- Magazine Analyst: New Print-Magazine Launches More Than Doubled In 2021
Publishers Daily, Tony Silber - Wednesday, December 29, 2021
There were 122 new print-magazine launches in 2021, representing a sharp rebou ...
- 'InPickleball' Print Magazine Hopes To Thrive With Rising Sport
Publishers Daily, Tony Silber - Tuesday, December 28, 2021
The rising sport of pickleball in the middle of a cultural zeitgei ...
- Study: Print Media Moved To Digital Without Understanding How Contextual Cues Are Different
Publishers Daily, Tony Silber - Thursday, November 11, 2021
Readers use digital contextual clues to help them make sense of t ...
- New Research Charts How Digital News Consumption Eclipsed Traditional Channels
Publishing Insider, Tony Silber - Wednesday, November 10, 2021
Pew finds a large majority of U.S. adults (84%) say they g ...
- Meredith's Stunning Reversal - And What It Means
Publishing Insider, Tony Silber - Friday, October 8, 2021
The sale of Meredith Corp. to Barry Diller's InterActive Corp. will ...